Carla Schultz of the United Soybean Board and Stephanie Hoff explore how American farmers are navigating economic challenges through strategic innovation and collective investment. The discussion highlights the impressive $12.30 return on every checkoff dollar, showcasing breakthrough successes like biodegradable "soy foam" and the rising demand for bio-based consumer products. By bridging the gap between the field and the pharmacy or grocery aisle, research and global marketing are securing the future of the 500,000 soybean farmers across the country.

Carla Schultz of the United Soybean Board and Stephanie Hoff explore how American farmers are navigating economic challenges through strategic innovation and collective investment. The discussion highlights the impressive $12.30 return on every checkoff dollar, showcasing breakthrough successes like biodegradable "soy foam" and the rising demand for bio-based consumer products. By bridging the gap between the field and the pharmacy or grocery aisle, research and global marketing are securing the future of the 500,000 soybean farmers across the country.

Join Pam Jahnke for the latest farm news. Heard daily on WOZN 96.7 FM and 1670 AM in Madison Wisconsin from 5-6am. Also heard on affiliate stations all over Wisconsin.

Join Pam Jahnke for the latest farm news. Heard daily on WOZN 96.7 FM and 1670 AM in Madison Wisconsin from 5-6am. Also heard on affiliate stations all over Wisconsin.

MID-WEST FARM REPORT - MADISON

Daily audio and podcasts from the Mid-West Farm Report Madison!

Daily audio and podcasts from the Mid-West Farm Report Madison!

Investing In Soy's Future Has A $12.30 Return

In Sauk County, Roger Bindl farms about 300 acres of corn, soybeans, triticale, cover crops and rotationally grazes about 50 head of beef cattle. The owner and operator of RB Farms has been recognized for his conservation efforts. He sat down and told us about some of the practices he has seen success with on his operation. 

In Sauk County, Roger Bindl farms about 300 acres of corn, soybeans, triticale, cover crops and rotationally grazes about 50 head of beef cattle. The owner and operator of RB Farms has been recognized for his conservation efforts. He sat down and told us about some of the practices he has seen success with on his operation.&nbsp;

No-Till Practices Spark Implementation Of More Conservation Practices

There’s a political battle underway over health care subsidies, and it’s leaving rural Wisconsin at a crossroads. Here with some perspective is Ben Nelson, the new executive director of the Cooperative Network. CN is the trade association that supports cooperatives across Wisconsin and Minnesota across all sectors, including agriculture, energy, and rural economic development. Ben has a 20-year career behind him in the economic growth space, most of that time in Wisconsin. He actually grew up on a deer farm, but most recently, he was the executive director of the Kewaunee County Economic Development Corp. Before Ben and Stephanie Hoff dive into what exactly is going on with the Affordable Care Act, he tells us what drew him to this role at CN. After the conversation, Ben says while the deadline for healthcare.gov may have passed, you can still audit your 2026 options. Consider a Health Savings Account to manage those high deductibles, or run your income numbers carefully to avoid the 'subsidy cliff,' as he calls it. In the meantime, he says the Cooperative Network is working to reopen the Farmers Health Cooperative.

There&rsquo;s a political battle underway over health care subsidies, and it&rsquo;s leaving rural Wisconsin at a crossroads. Here with some perspective is Ben Nelson, the new executive director of the Cooperative Network. CN is the trade association that supports cooperatives across Wisconsin and Minnesota across all sectors, including agriculture, energy, and rural economic development. Ben has a 20-year career behind him in the economic growth space, most of that time in Wisconsin. He actually grew up on a deer farm, but most recently, he was the executive director of the Kewaunee County Economic Development Corp. Before Ben and Stephanie Hoff dive into what exactly is going on with the Affordable Care Act, he tells us what drew him to this role at CN. After the conversation, Ben says while the deadline for healthcare.gov may have passed, you can still audit your 2026 options. Consider a Health Savings Account to manage those high deductibles, or run your income numbers carefully to avoid the 'subsidy cliff,' as he calls it. In the meantime, he says the Cooperative Network is working to reopen the Farmers Health Cooperative.

Cooperative Network Explains The Affordable Care Act Debate

The crowning of this year's Wisconsin Fairest of the Fairs looked a little bit different than the first one that took place 60 years ago. Connie McCallister was the first to wear the crown. She reflects on her experience and compares the program in its beginning to its current competition.

The crowning of this year's Wisconsin Fairest of the Fairs looked a little bit different than the first one that took place 60 years ago. Connie McCallister was the first to wear the crown. She reflects on her experience and compares the program in its beginning to its current competition.

Investing In Soy's Future Has A $12.30 Return

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