IAB Canada's Diversity, Equity & Inclusion Podcast
IAB Canada's Diversity, Equity & Inclusion Podcast
As stewards of the digital industry here in Canada, our responsibility is one of establishing open - honest, conversations on lived experiences. Especially as it relates to Diversity, Equality and Inclusion. In doing so, our hope is that we may learn from each other, establish best practices and support the healthy growth of the digital ecosystem.Follow the podcast:
Episode 4: Culture and Talent in the Workplace
On this episode - Culture & Talent in the workplace, we listen as our guests share their own experiences of being part of building culture from the ground up. With Guests: Gah-Yee Won, Head of Media Innovation and Growth Marketing at Intuit Consumer Group Stef Mallaci, CPG Lead at Snap Inc. Po…
20:54
Episode 3: Algorithmic Bias
On this episode - Algorithmic Bias, we scratch the surface and question the non-binary definition of ‘nude’ and its amalgamation into current systems, while investigating the purchase path and how to go about the 'testing' of inclusiveness. With Guests: Qyn Bayley-Hay, Digital Marketing Manager at…
30:21
Episode 2: Audience Consideration Sets
On this episode - Audience Consideration Sets, we question the use of terminology like "targeting" and go on a journey into the art of intersectionality, while sharing stories that may make you re-think the initial stages of the planning process. With Guests: Haem Roy, Sr. Manager of Branded Cont…
30:01
Episode 1: Why Creative & Language Matters
On this episode - Why Creative and Language Matters, we dig into the meaning of cultural relevance and its connection to value-based creative, while questioning how much of the multicultural opportunity we’re giving away here in Canada. With Guests: Joycelyn David, Owner at AV Communications Jagde…
39:00