Have you ever promised yourself, "This time will be different"… only to find yourself slipping back into the same habits, behaviours or patterns?

Whether it's emotional eating, people-pleasing, unhealthy relationships, procrastination or simply struggling to stick with the changes you want to make, so many of us end up asking the same question:

Why do I keep doing this?

In this episode of Hey Soul Sista, psychologist Kaz Amos explains why lasting change is about so much more than willpower. Together, we explore what's really happening inside the brain, why we're wired to seek what's familiar, how our nervous system shapes our behaviour, and why understanding ourselves with compassion is often the key to breaking old patterns.

In this conversation, we discuss:

• Why we keep returning to behaviours we know aren't serving us
• The difference between knowing what to do and actually being able to do it
• Why your brain naturally prefers what's familiar
• How neural pathways influence your habits and behaviour
• The role of dopamine, stress and emotional regulation
• Why shame often keeps us stuck
• Practical ways to create lasting change with self-awareness and self-compassion

If you've ever felt frustrated with yourself for ending up back where you started, this episode will leave you with a completely different perspective—and hopefully a little more kindness towards yourself.

If you enjoyed this conversation, please follow Hey Soul Sista, leave a review, and share this episode with someone who might need to hear it.