In this episode, I’m chatting with Mary Lou Ryan who co-founded bassike with Deborah Sams in 2006 to create what they couldn’t find: high quality, design-led, sustainably sourced wardrobe essentials.

Lou & Deb chose to work with organic cotton, Australian makers and responsible business practices from the beginning.

The pair designed the first collections from a 1950s cottage on Sydney’s Palm Beach, and bassike has the ease and vitality of Australian beach life in its DNA.

Their debut collection was a considered edit of luxurious, organic cotton jersey t-shirts and pants that instantly connected with wearers in search of contemporary designs with the versatility to work within their existing wardrobes.

Mary Lou holds the title of Director of Sustainability & Supply Chain at bassike, with a commitment to accelerating and amplifying positive change at the brand, within the community and the broader fashion industry.

bassike is proudly B Corp and Climate Active Carbon Neutral certified.

During our dynamic chat, Lou talks us through:
Lou’s early days in the industry
Why and how Lou and Deb launched bassike
Bassike’s Responsible Business Journey
Building Meaningful Partnerships
Local Manufacturing & Sustainable practices
Nurturing their loyal, engaged customer  
Working on Mindset & Wellbeing and so much more.

I loved every minute of my time with Lou and no doubt you will too.

You can find bassike at: 

Website

Instagram 

______

INDIA SOURCING EXPERIENCE TRIP - EXPRESSIONS OF INTEREST | MARCH 11th - 15th 2024

Don’t miss this opportunity to experience a transformational business experience into the sophisticated world of production, sourcing and supply; meet with garment and fabric manufacturers; travel with like-minded business owners and mentors and connect with world-class artisans and manufacturers expressing the very best of India’s vibrant fashion culture.

EXPRESS YOUR INTEREST HERE. 

__________

We’re extending an Invitation for you to express your interest in a 3-Month Group Elevation Program - Starting April 2024

Join us for a transformative experience, where we delve into strategies to help you ELEVATE across three vital pillars:
The Future of You
The Future of Fashion
The Future of Collaboration

Register your Expression of Interest here OR head to the link in our Instagram bio. 

 Instagram: @fashionequipped @startyourfashionbusiness_au

Podcast Insta: @fashionbusinessmindset

Facebook: www.facebook.com/fashionequipped

Website: www.fashionequipped.com.au

Let's do this together, let's make The Fashion Business, YOUR Business!

In this episode, I’m chatting with Mary Lou Ryan who co-founded bassike with Deborah Sams in 2006 to create what they couldn’t find: high quality, design-led, sustainably sourced wardrobe essentials.
Lou &amp; Deb chose to work with organic cotton, Australian makers and responsible business practices from the beginning.
The pair designed the first collections from a 1950s cottage on Sydney’s Palm Beach, and bassike has the ease and vitality of Australian beach life in its DNA.
Their debut collection was a considered edit of luxurious, organic cotton jersey t-shirts and pants that instantly connected with wearers in search of contemporary designs with the versatility to work within their existing wardrobes.
Mary Lou holds the title of Director of Sustainability &amp; Supply Chain at bassike, with a commitment to accelerating and amplifying positive change at the brand, within the community and the broader fashion industry.
bassike is proudly B Corp and Climate Active Carbon Neutral certified.
During our dynamic chat, Lou talks us through:
<ul>
<li>Lou’s early days in the industry</li>
<li>Why and how Lou and Deb launched bassike</li>
<li>Bassike’s Responsible Business Journey</li>
<li>Building Meaningful Partnerships</li>
<li>Local Manufacturing &amp; Sustainable practices</li>
<li>Nurturing their loyal, engaged customer  </li>
<li>Working on Mindset &amp; Wellbeing and so much more.</li>
</ul>
I loved every minute of my time with Lou and no doubt you will too.
You can find bassike at: 
<a href="https://www.bassike.com/">Website</a>
<a href="https://www.instagram.com/bassike/">Instagram </a>
______
INDIA SOURCING EXPERIENCE TRIP - EXPRESSIONS OF INTEREST | MARCH 11th - 15th 2024
Don’t miss this opportunity to experience a transformational business experience into the sophisticated world of production, sourcing and supply; meet with garment and fabric manufacturers; travel with like-minded business owners and mentors and connect with world-class artisans and manufacturers expressing the very best of India’s vibrant fashion culture.
EXPRESS YOUR INTEREST<a href="https://fashionequipped.com.au/india-sourcing-experience"> HERE. </a>
__________
We’re extending an Invitation for you to express your interest in a 3-Month Group Elevation Program - Starting April 2024
Join us for a transformative experience, where we delve into strategies to help you ELEVATE across three vital pillars:
<ul>
<li aria-level="1">The Future of You</li>
</ul>
<ul>
<li aria-level="1">The Future of Fashion</li>
<li aria-level="1">The Future of Collaboration</li>
</ul>
Register your <a href="https://fashionequipped.com.au/group-elevation-program">Expression of Interest here </a>OR head to the link in our Instagram bio. 
 Instagram:<a href="https://www.instagram.com/fashionequipped/"> @fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/"> @startyourfashionbusiness_au</a>
Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/"> @fashionbusinessmindset</a>
Facebook:<a href="https://www.facebook.com/fashionequipped"> www.facebook.com/fashionequipped</a>
Website:<a href="http://www.fashionequipped.com.au"> www.fashionequipped.com.au</a>
Let's do this together, let's make The Fashion Business, YOUR Business!

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers & Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers &amp; Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.
<a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a>

Fashion Business Mindset is your FROW seat to the ‘real’ stories from Designers, Brands, Entrepreneurs, Makers & Mentors.

Fashion Business Mindset

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/



-- 

This is a Guide Your Light Network Production | Podcasts with Purpose

www.guideyourlightnetwork.com

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.
<a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a>
 
-- 
This is a Guide Your Light Network Production | Podcasts with Purpose
<a href="http://www.guideyourlightnetwork.com">www.guideyourlightnetwork.com</a>

Mary Lou Ryan, Co-Founder of bassike | Building A Successful, Iconic Australian Brand

Today’s episode focuses on an everyday accessible solution that provides the GIFT of health and wellness services to support to those who need it.

This is something that can be integrated into any Workplace Wellness Program and shared with our family, friends and communities.

Nikki Williams is a repeat entrepreneur, marketer and health and wellness advocate who has recently launched Mentwell;a digital gift card for health and wellness serviceswhere the receiver gets to choose how they redeem, at any service provider, Australia-wide.

This means GPs, dentists, psychologists, all Allied Health, all alternative and complementary therapies, gyms, yoga and pilates studios, wellness centres, retreats and more.

It's evident that Nikki has a unique ability to use her life experiences as a way of fuelling her passion when it comes to her work life. First, music was a coping mechanism to deal with a challenging family situation; so she became a music manager and PR professional. Then she dove head first into hospitality as a job, but realised she wanted to help hospitality owners and operators, so she started a successful digital marketing agency for this sector. Then wellness became important during a particularly difficult time during Covid, so she created a kids yoga mat company and started building Mentwell.

Now Nikki is on a mission to make wellness the 3.0 of gifting.We've had material gifts like flowers and chocolates, then we moved to experience based gifting like hot air balloon rides, and now gifting wellness allows one another to potentially change the lives of those around us.

Just 22 weeks after launching Mentwell, Nikki and her team have $5.8m in sales revenue secured for 2024 and are raising $1.5m through a Birchal crowdfunding campaign in May, 2024. Nikki dreams of being able to be a philanthropist as a full time job, helping to increase the global health and wellness of our communities, in particular those who are less fortunate or disadvantaged.

Nikki has continuously used her intuition and curiosity to create businesses and she's excited to share her journey with Mentwell so far with our community.

During our dynamic conversation, we dive into:
The significant changes taking place in the health and wellbeing space
The power of gifting Mentwell, Australia’s FIRST Health and Wellness Gift Card
What choosing to align with Mentwell could mean for your business
How embracing discipline rather than motivation can be transformational in each of our lives
And so much more.

You can connect with Nikki and Mentwell at:  

Instagram @mentwellau

Linkedin (25) Mentwell

_______

If you would like to take your Fashion Business to the next level, connect with us via any of the following links and enquire about Consulting, Mentorship or Online Learning. 

Instagram: @fashionequipped  @startyourfashionbusiness_au

Podcast Insta: @fashionbusinessmindset

Facebook: www.facebook.com/fashionequipped

Website: www.fashionequipped.com.au

Let's do this together, let's make The Fashion Business, YOUR Business!

Today’s episode focuses on an everyday accessible solution that provides the GIFT of health and wellness services to support to those who need it.
This is something that can be integrated into any Workplace Wellness Program and shared with our family, friends and communities.
Nikki Williams is a repeat entrepreneur, marketer and health and wellness advocate who has recently launched Mentwell; a digital gift card for health and wellness services where the receiver gets to choose how they redeem, at any service provider, Australia-wide.
This means GPs, dentists, psychologists, all Allied Health, all alternative and complementary therapies, gyms, yoga and pilates studios, wellness centres, retreats and more.
It's evident that Nikki has a unique ability to use her life experiences as a way of fuelling her passion when it comes to her work life. First, music was a coping mechanism to deal with a challenging family situation; so she became a music manager and PR professional. Then she dove head first into hospitality as a job, but realised she wanted to help hospitality owners and operators, so she started a successful digital marketing agency for this sector. Then wellness became important during a particularly difficult time during Covid, so she created a kids yoga mat company and started building Mentwell.
Now Nikki is on a mission to make wellness the 3.0 of gifting. We've had material gifts like flowers and chocolates, then we moved to experience based gifting like hot air balloon rides, and now gifting wellness allows one another to potentially change the lives of those around us.
Just 22 weeks after launching Mentwell, Nikki and her team have $5.8m in sales revenue secured for 2024 and are raising $1.5m through a Birchal crowdfunding campaign in May, 2024. Nikki dreams of being able to be a philanthropist as a full time job, helping to increase the global health and wellness of our communities, in particular those who are less fortunate or disadvantaged.
Nikki has continuously used her intuition and curiosity to create businesses and she's excited to share her journey with Mentwell so far with our community.
During our dynamic conversation, we dive into:
<ul>
<li>The significant changes taking place in the health and wellbeing space</li>
<li>The power of gifting Mentwell, Australia’s FIRST Health and Wellness Gift Card</li>
<li>What choosing to align with Mentwell could mean for your business</li>
<li>How embracing discipline rather than motivation can be transformational in each of our lives</li>
<li>And so much more.</li>
</ul>
You can connect with Nikki and Mentwell at:  
Instagram <a href="https://www.instagram.com/mentwellau/">@mentwellau</a>
Linkedin <a href="https://www.linkedin.com/company/mentwell/">(25) Mentwell</a>
_______
If you would like to take your Fashion Business to the next level, connect with us via any of the following links and enquire about Consulting, Mentorship or Online Learning. 
Instagram:<a href="https://www.instagram.com/fashionequipped/"> @fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/">  @startyourfashionbusiness_au</a>
Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/"> @fashionbusinessmindset</a>
Facebook:<a href="https://www.facebook.com/fashionequipped"> www.facebook.com/fashionequipped</a>
Website:<a href="http://www.fashionequipped.com.au"> www.fashionequipped.com.au</a>
Let's do this together, let's make The Fashion Business, YOUR Business!

Nikki Williams, Founder of Mentwell | Conscious Gift Giving Through Health & Wellness

Tory Archbold is the Founder and Director of Powerful Steps, a business that empowers leaders to find their ultimate power through a heart-led skill set and the power of strategic storytelling.

With over 24 years of experience in brand building, public relations, digital media, and events, Tory has collaborated with some of the world's most influential celebrities, entrepreneurs, and CEOs, delivering extraordinary results for local and international brands.

Tory is also the author of Self Belief is Your Superpower, the host of the Powerful Stories Podcast, and the creator of the Business Attraction Program, a proven framework that helps clients attract their ideal customers, partners, and opportunities.

Tory's mission is to share her story of survival, resilience, and success, and to inspire others to embrace their authenticity and genuine care for others. Tory believes that human connection is the key to creating value and impact in any industry.

During this dynamic conversation, we dive into:
Why self-belief is your superpower
The #1 fear that holds most people back
The power of three coffee dates each week
How to protect your energy 
The importance of Leading with heart 

This episode is a MUST LISTEN and Tory's book is a MUST READ. 

You can connect with Tory and explore her programs at: 

https://powerful-steps.com/

Instagram

@powerfulsteps

Linkedin 

https://www.linkedin.com/in/tory-archbold-b8542715/

_______

If you would like to take your Fashion Business to the next level, connect with us via any of the following links and enquire about Consulting, Mentorship or Online Learning. 

Instagram: @fashionequipped  @startyourfashionbusiness_au

Podcast Insta: @fashionbusinessmindset

Facebook: www.facebook.com/fashionequipped

Website: www.fashionequipped.com.au

Let's do this together, let's make The Fashion Business, YOUR Business!

Tory Archbold is the Founder and Director of Powerful Steps, a business that empowers leaders to find their ultimate power through a heart-led skill set and the power of strategic storytelling.
With over 24 years of experience in brand building, public relations, digital media, and events, Tory has collaborated with some of the world's most influential celebrities, entrepreneurs, and CEOs, delivering extraordinary results for local and international brands. Tory is also the author of Self Belief is Your Superpower, the host of the Powerful Stories Podcast, and the creator of the Business Attraction Program, a proven framework that helps clients attract their ideal customers, partners, and opportunities.
Tory's mission is to share her story of survival, resilience, and success, and to inspire others to embrace their authenticity and genuine care for others. Tory believes that human connection is the key to creating value and impact in any industry.
During this dynamic conversation, we dive into:
<ol>
<li aria-level="1">Why self-belief is your superpower</li>
<li aria-level="1">The #1 fear that holds most people back</li>
<li aria-level="1">The power of three coffee dates each week</li>
<li aria-level="1">How to protect your energy </li>
<li aria-level="1">The importance of Leading with heart </li>
</ol>
This episode is a MUST LISTEN and <a href="https://www.booktopia.com.au/self-belief-is-your-superpower-tory-archbold/book/9781684811564.html?source=pla&amp;gad_source=1&amp;gclid=Cj0KCQjw2a6wBhCVARIsABPeH1shz7IFX08PG1KmZfH66lcmM72XdDY5f0ZH3kGHzvWWmPLV5-_pDSgaAnzYEALw_wcB">Tory's book</a> is a MUST READ. 
You can connect with Tory and explore her programs at: 
<a href="https://powerful-steps.com/">https://powerful-steps.com/</a>
Instagram
<a href="https://www.instagram.com/powerfulsteps/">@powerfulsteps</a>
Linkedin 
<a href="https://www.linkedin.com/in/tory-archbold-b8542715/">https://www.linkedin.com/in/tory-archbold-b8542715/</a>
_______
If you would like to take your Fashion Business to the next level, connect with us via any of the following links and enquire about Consulting, Mentorship or Online Learning. 
Instagram:<a href="https://www.instagram.com/fashionequipped/"> @fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/">  @startyourfashionbusiness_au</a>
Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/"> @fashionbusinessmindset</a>
Facebook:<a href="https://www.facebook.com/fashionequipped"> www.facebook.com/fashionequipped</a>
Website:<a href="http://www.fashionequipped.com.au"> www.fashionequipped.com.au</a>
Let's do this together, let's make The Fashion Business, YOUR Business!

Tory Archbold, Founder of Powerful Steps | Own Your Story

For anyone in business, this will be one of the most profound and moving episodes that you will listen to all year.

Erin Deering, the accomplished Australian entrepreneur and co-founder of the renowned global swimwear brand, Triangl, has left a permanent mark on the fashion industry. Her innovative use of neoprene cuts and strategic embrace of the influencer effect propelled Triangl to cult status, culminating in a staggering valuation of USD$200 million. Yet, amidst the resounding success, Erin, like many women striving to 'have it all,' discovered the profound personal sacrifices that accompanied her professional journey.

Feeling "totally broken" after years of relentless brand growth, Erin made a pivotal decision to step away from Triangl at its peak. This marked the beginning of an intensive period of self-discovery, during which she explored various avenues, including meditation, manifestation, and traditional therapy. Through this transformative process, Erin emerged with a rekindled sense of passion and purpose.

In 2023, she launched a podcast titled "The Work," where she generously shared insights on business, personal development, and self-care. Erin, a multifaceted individual, has also embraced roles as a speaker, entrepreneur, mentor, and author. Her memoir, "Hanging By A Thread," recently claimed the #1 spot on Booktopia's charts.

This year, Erin gears up to unveil her eagerly anticipated fashion brand in September. This venture reflects her unwavering commitment to blending style with substance, embodying the lessons learned from her remarkable journey.

During this dynamic conversation, we dive into:
The inspiration behind Erin’s book, Hanging by a Thread
The highs and lows of growing the iconic Australian swimwear brand Triangl
The experience of exiting Triangl and how it was navigated
Erin’s healing journey from hanging by a thread to having it all 
The exciting upcoming launch of Erin's new fashion brand 

You can connect with Erin at:

Instagram

https://www.instagram.com/erinkdeering/

https://www.erindeering.com/

_______

If you would like to take your Fashion Business to the next level, connect with us via any of the following links and enquire about Consulting, Mentorship or Online Learning. 

Instagram: @fashionequipped  @startyourfashionbusiness_au

Podcast Insta: @fashionbusinessmindset

Facebook: www.facebook.com/fashionequipped

Website: www.fashionequipped.com.au

Let's do this together, let's make The Fashion Business, YOUR Business!

For anyone in business, this will be one of the most profound and moving episodes that you will listen to all year.
Erin Deering, the accomplished Australian entrepreneur and co-founder of the renowned global swimwear brand, Triangl, has left a permanent mark on the fashion industry. Her innovative use of neoprene cuts and strategic embrace of the influencer effect propelled Triangl to cult status, culminating in a staggering valuation of USD$200 million. Yet, amidst the resounding success, Erin, like many women striving to 'have it all,' discovered the profound personal sacrifices that accompanied her professional journey.
Feeling "totally broken" after years of relentless brand growth, Erin made a pivotal decision to step away from Triangl at its peak. This marked the beginning of an intensive period of self-discovery, during which she explored various avenues, including meditation, manifestation, and traditional therapy. Through this transformative process, Erin emerged with a rekindled sense of passion and purpose.
In 2023, she launched a podcast titled "The Work," where she generously shared insights on business, personal development, and self-care. Erin, a multifaceted individual, has also embraced roles as a speaker, entrepreneur, mentor, and author. Her memoir, "Hanging By A Thread," recently claimed the #1 spot on Booktopia's charts.
This year, Erin gears up to unveil her eagerly anticipated fashion brand in September. This venture reflects her unwavering commitment to blending style with substance, embodying the lessons learned from her remarkable journey.
During this dynamic conversation, we dive into:
<ol>
<li aria-level="1">The inspiration behind Erin’s book, Hanging by a Thread</li>
<li aria-level="1">The highs and lows of growing the iconic Australian swimwear brand Triangl</li>
<li aria-level="1">The experience of exiting Triangl and how it was navigated</li>
<li aria-level="1">Erin’s healing journey from hanging by a thread to having it all </li>
<li aria-level="1">The exciting upcoming launch of Erin's new fashion brand </li>
</ol>
You can connect with Erin at:
Instagram
<a href="https://www.instagram.com/erinkdeering/">https://www.instagram.com/erinkdeering/</a>
<a href="https://www.erindeering.com/">https://www.erindeering.com/</a>
_______
If you would like to take your Fashion Business to the next level, connect with us via any of the following links and enquire about Consulting, Mentorship or Online Learning. 
Instagram:<a href="https://www.instagram.com/fashionequipped/"> @fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/">  @startyourfashionbusiness_au</a>
Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/"> @fashionbusinessmindset</a>
Facebook:<a href="https://www.facebook.com/fashionequipped"> www.facebook.com/fashionequipped</a>
Website:<a href="http://www.fashionequipped.com.au"> www.fashionequipped.com.au</a>
Let's do this together, let's make The Fashion Business, YOUR Business!

Mary Lou Ryan, Co-Founder of bassike | Building A Successful, Iconic Australian Brand

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