This week we are flashing back to one of my most favorite episodes with Lisa Messenger.I personally had some profound shifts in mindset and was inspired to stop, recalibrate, review and reassess after interviewing Lisa Messenger back in October last year.
HOW TO BE AT THE TOP OF YOUR GAME & MAKE YOUR BUSINESS WORK
Lisa’s top tips:
Be intimate with your data and numbers. Understand how to read your data and identify if you’re getting a return on your investments.
Fully understand all your costs of doing business.
Don’t grow too fast.
When things aren’t working, know when to stop and recalibrate, review, reassess and then rebuild.
Eat the frog and do the hard things first!
Know when to end something to make space for new beginnings.
Being honest and authentic with your community is key. Share your story.
Now, achieving success in your business won’t come by twiddling your thumbs. You want to take action steps to ensure you’re setting yourself up for success. The key? Plan, plan, plan!
How Lisa makes it work:
At the beginning of each month, list 10 ‘top level’ priorities.
Know your strengths and then outsource the rest to experts in each key area.
Support systems & structures are so important.
One mentor can’t know it all, so have various mentors that specialise in key areas from business to personal, and don’t forget spirituality mentors!
Podcasts are also such an amazing free learning resource – take advantage of them.
You can find Lisa on Instagram:@lisamessenger@collectivehub
If you want to take your Fashion Business Development next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.
JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021/22 – then please join us for our upcoming  via Zoom at 7 pm AEST on June 1st. – we’ll be opening enrolments to our SYFB Programme and Community that evening. Info Session & LIVE Q&AHERE - if you can't make it live, you will receive a replay. Register to join us 
In the meantime, if you want to kickstart your biz development, you can head to Your Mentor Collective– book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!
You can find Fashion Equipped over at:Instagram: @fashionequipped@startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.au
Let's do this together, let's make The Fashion Business, YOUR Business!

<div>This week we are flashing back to one of my most favorite episodes with <a href="https://www.instagram.com/lisamessenger/?hl=en" target="_blank">Lisa Messenger.</a></div><div>I personally had some profound shifts in mindset and was inspired to stop, recalibrate, review and reassess after interviewing Lisa Messenger back in October last year.</div><div><br></div><div>HOW TO BE AT THE TOP OF YOUR GAME &amp; MAKE YOUR BUSINESS WORK</div><div><br></div><div>Lisa’s top tips:</div><ul><li>Be intimate with your data and numbers. Understand how to read your data and identify if you’re getting a return on your investments.</li><li>Fully understand all your costs of doing business.</li><li>Don’t grow too fast.</li><li>When things aren’t working, know when to stop and recalibrate, review, reassess and then rebuild.</li><li>Eat the frog and do the hard things first!</li><li>Know when to end something to make space for new beginnings.</li><li>Being honest and authentic with your community is key. Share your story.</li></ul><div><br></div><div>Now, achieving success in your business won’t come by twiddling your thumbs. You want to take action steps to ensure you’re setting yourself up for success. The key? Plan, plan, plan!</div><div><br></div><div>How Lisa makes it work:</div><ul><li>At the beginning of each month, list 10 ‘top level’ priorities.</li><li>Know your strengths and then outsource the rest to experts in each key area.</li><li>Support systems &amp; structures are so important.</li><li>One mentor can’t know it all, so have various mentors that specialise in key areas from business to personal, and don’t forget spirituality mentors!</li><li>Podcasts are also such an amazing free learning resource – take advantage of them.</li></ul><div><br></div><div>You can find Lisa on Instagram:</div><div><a href="https://www.instagram.com/lisamessenger/?hl=en" target="_blank">@lisamessenger</a></div><div><a href="https://www.instagram.com/collectivehub/?hl=en" target="_blank">@collectivehub</a></div><div><br></div><div>If you want to take your Fashion Business Development next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.</div><div><br></div><div>JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st </div><div>If you want to make the Fashion Business your Business in 2021/22 – then please join us for our upcoming  via Zoom at 7 pm AEST on June 1st. – we’ll be opening enrolments to our SYFB Programme and Community that evening. Info Session &amp; LIVE Q&amp;A</div><div><a href="https://fashionequipped.com.au/your-fashion-startup-solution" target="_blank">HERE</a> - if you can't make it live, you will receive a replay. Register to join us </div><div><br></div><div>In the meantime, if you want to kickstart your biz development, you can head to <a href="https://fashionequipped.com.au/yourmentorcollective/" target="_blank">Your Mentor Collective</a>– book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!</div><div><br></div><div>You can find Fashion Equipped over at:</div><div>Instagram: @<a href="http://www.instagram.com/fashionequipped/" target="_blank">fashionequipped</a> <a href="https://www.instagram.com/startyourfashionbusiness_au/?hl=en" target="_blank">@startyourfashionbusiness_au</a></div><div>Podcast Insta: @<a href="http://www.instagram.com/fashionbusinessmindset/" target="_blank">fashionbusinessmindset</a></div><div>Facebook: <a href="http://www.facebook.com/fashionequipped/" target="_blank">www.facebook.com/fashionequipped</a></div><div>Website: <a href="http://www.fashionequipped.com.au/" target="_blank">www.fashionequipped.com.au</a></div><div><br></div><div>Let's do this together, let's make The Fashion Business, YOUR Business!</div>

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers & Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/

<p>Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers &amp; Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.</p>
<p><a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a> </p>

Fashion Business Mindset is your FROW seat to the ‘real’ stories from Designers, Brands, Entrepreneurs, Makers & Mentors.

Fashion Business Mindset

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/



-- 

This is a Guide Your Light Network Production | Podcasts with Purpose

www.guideyourlightnetwork.com

<p>Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.</p>
<p><a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a></p>
<p> </p>
<p>-- </p>
<p>This is a Guide Your Light Network Production | Podcasts with Purpose</p>
<p><a href="http://www.guideyourlightnetwork.com">www.guideyourlightnetwork.com</a> </p>

This week we are flashing back to one of my most favorite episodes with <a href="https://www.instagram.com/lisamessenger/?hl=en"...

Lisa Messenger- The vibrant game-changing founder and CEO of Collective Hub - "Diversify your revenue streams and future proof your business"

In this final episode of Fashion Business Mindset for 2024, we’re diving into a Level Up Session to help you reflect on the past year, learn from its lessons, and create a powerful, actionable blueprint for success in 2025.

This episode is packed with strategies, tools, and inspiration to help you:


Reflect on your wins, challenges, and key lessons from 2024.


Explore the top trends and opportunities shaping the fashion industry in 2025, including brand elevation, circular economy, tech integration, and the resurgence of physical retail.


Build your 5-step blueprint for levelling up with clear goals, optimised operations, and meaningful connections.

Download your FREE 2025 Business Blueprint to map out your goals and step into the new year with clarity and confidence HERE now. 

________

Work with us in 2025! 
If you would like to take your Fashion Business to the next level and work with Elizabeth and her team in 2025, connect with Fashion Equipped via any of the following links and enquire about Consulting, Mentorship or Online Learning.
Instagram: @‌fashionequipped  @‌startyourfashionbusiness_au
Podcast Insta: @‌fashionbusinessmindset
Facebook: www.facebook.com/fashionequipped
Website: Fashion Business Consulting and Mentoring | Fashion Equipped

Let's do this together, let's make The Fashion Business, YOUR Business!

#FashionBusinessMindsetPodcast#FashionEquipped #StartYourFashionBusiness
#melbournebusiness#sydneybusiness#brisbanebusiness  #fashionbusiness#Australianbusiness#businessadvice#podcaster#australianfashion #fasionbusinessconsultant #consulting #consultancy #businessstratey #businessstrategist  #businesstips#goodbusiness#businesspodcast  #eCommerce #BrandStrategy #eCommerce #AustralianFashion

<p data-renderer-start-pos="119">In this final episode of <em data-renderer-mark="true">Fashion Business Mindset</em> for 2024, we&rsquo;re diving into a <strong data-renderer-mark="true">Level Up Session</strong> to help you reflect on the past year, learn from its lessons, and create a powerful, actionable blueprint for success in 2025.</p>
<p data-renderer-start-pos="344">This episode is packed with strategies, tools, and inspiration to help you:</p>
<ul data-indent-level="1">
<li>
<p data-renderer-start-pos="423">Reflect on your wins, challenges, and key lessons from 2024.</p>
</li>
<li>
<p data-renderer-start-pos="487">Explore the top trends and opportunities shaping the fashion industry in 2025, including brand elevation, circular economy, tech integration, and the resurgence of physical retail.</p>
</li>
<li>
<p data-renderer-start-pos="671">Build your 5-step blueprint for levelling up with clear goals, optimised operations, and meaningful connections.</p>
</li>
</ul>
<p data-renderer-start-pos="787"><strong data-renderer-mark="true">Download your FREE 2025 Business Blueprint</strong> to map out your goals and step into the new year with clarity and confidence <a href="https://fashionequipped.com.au/fashion-business-insights/business-blueprint-template">HERE now.&nbsp;</a></p>
<p data-renderer-start-pos="955">________</p>
<p data-renderer-start-pos="965"><strong data-renderer-mark="true">Work with us in 2025!</strong>&nbsp;<br>If you would like to take your Fashion Business to the next level and work with Elizabeth and her team in 2025, connect with Fashion Equipped via any of the following links and enquire about Consulting, Mentorship or Online Learning.<br>Instagram:<a href="https://www.instagram.com/fashionequipped/" data-testid="link-with-safety" data-renderer-mark="true"> @&zwnj;fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/" data-testid="link-with-safety" data-renderer-mark="true"> &nbsp;@&zwnj;startyourfashionbusiness_au</a><br>Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/" data-testid="link-with-safety" data-renderer-mark="true"> @&zwnj;fashionbusinessmindset</a><br>Facebook:<a href="https://www.facebook.com/fashionequipped" data-testid="link-with-safety" data-renderer-mark="true"> www.facebook.com/fashionequipped</a><br>Website:&nbsp;<a href="http://www.fashionequipped.com.au/" data-testid="link-with-safety" data-renderer-mark="true">Fashion Business Consulting and Mentoring | Fashion Equipped</a></p>
<p data-renderer-start-pos="1435"><strong data-renderer-mark="true">Let's do this together, let's make The Fashion Business, YOUR Business!</strong></p>
<p data-renderer-start-pos="1508"><a href="https://www.instagram.com/explore/tags/fashionbusinessmindsetpodcast/" data-testid="link-with-safety" data-renderer-mark="true">#FashionBusinessMindsetPodcast</a> <a href="https://www.instagram.com/explore/tags/fashionequipped/" data-testid="link-with-safety" data-renderer-mark="true">#FashionEquipped</a> #StartYourFashionBusiness<br><a href="https://www.instagram.com/explore/tags/melbournebusiness/" data-testid="link-with-safety" data-renderer-mark="true">#melbournebusiness</a> <a href="https://www.instagram.com/explore/tags/sydneybusiness/" data-testid="link-with-safety" data-renderer-mark="true">#sydneybusiness</a> <a href="https://www.instagram.com/explore/tags/brisbanebusiness/" data-testid="link-with-safety" data-renderer-mark="true">#brisbanebusiness</a>&nbsp; <a href="https://www.instagram.com/explore/tags/fashionbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#fashionbusiness</a> <a href="https://www.instagram.com/explore/tags/australianbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#Australianbusiness</a> <a href="https://www.instagram.com/explore/tags/businessadvice/" data-testid="link-with-safety" data-renderer-mark="true">#businessadvice</a> <a href="https://www.instagram.com/explore/tags/podcaster/" data-testid="link-with-safety" data-renderer-mark="true">#podcaster</a> <a href="https://www.instagram.com/explore/tags/australianfashion/" data-testid="link-with-safety" data-renderer-mark="true">#australianfashion</a> #fasionbusinessconsultant #consulting #consultancy #businessstratey #businessstrategist&nbsp; <a href="https://www.instagram.com/explore/tags/businesstips/" data-testid="link-with-safety" data-renderer-mark="true">#businesstips</a> <a href="https://www.instagram.com/explore/tags/goodbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#goodbusiness</a> <a href="https://www.instagram.com/explore/tags/businesspodcast/" data-testid="link-with-safety" data-renderer-mark="true">#businesspodcast</a>&nbsp; #eCommerce #BrandStrategy #eCommerce #AustralianFashion</p>

Ep 110 | Your 2025 Blueprint: Level Up Your Fashion Business for Growth, Impact, and Resilience

Today, I’m thrilled to be joined by Michaela Wessels, CEO & co-founder of Style Arcade.

Style Arcade is revolutionising the retail and e-commerce space with its cutting-edge platform, empowering fashion brands to make data-driven decisions.

Michaela is a retail and e-commerce veteran with over 15 years of experience in merchandise buying, planning and consulting.

Michaela’s trailblazing work ethic and entrepreneurship has seen Australia's biggest brands replace spreadsheets with intelligent fashion analytics and digital range planning from Style Arcade.

Michaela's background in finance formed the foundation of entering into over a decade of global retail experience, including formative roles at Truworths, Lacoste and The Iconic.

Michaela founded Style Arcade in 2018, it’s; an all-in-one AI-powered merchandise buying and planning platform, providing intelligent merchandising recommendations to some of the world’s biggest brands and retailers.

Backed by Acadian Software (Klaviyo, Convoke) Style Arcade has grown in excess of 200% annually since inception and has garnered the trust of over 6,000 global users. Working with both brands and retailers across more than 13 countries from pure-play e-commerce giants like The Iconic, Princess Polly and White Fox, to cult designers like Aje, Christopher Esber and Amiri. Currently, 63% of the platform’s revenue has come from word-of-mouth highlighting the company’s significant brand awareness amongst fashion industry data fanatics.

During our chat, Michaela and I delve into


The entrepreneurial journey behind Style Arcade


The importance of leveraging data for decision-making in fashion


How brands can innovate to stay ahead in a competitive market.


How Style Arcade helps you optimise size accuracy, streamlines inventory management, and enhances assortment planning.


How Style Arcade helps businesses maximise profitability and improve in-season trading with features like AI-driven size and buy calculators, advanced retail analytics, and seamless e-commerce integration,.


Michaela also shares her invaluable insights on navigating the challenges of scaling a business and fostering creativity in a tech-driven industry.

 

You can connect with Michaela at Linkedin here. 

Head to the Style Arcade website and book a Demo here.

________

Work with us in 2025! 
If you would like to take your Fashion Business to the next level and work with Elizabeth and her team in 2025, connect with Fashion Equipped via any of the following links and enquire about Consulting, Mentorship or Online Learning.
Instagram: @‌fashionequipped  @‌startyourfashionbusiness_au
Podcast Insta: @‌fashionbusinessmindset
Facebook: www.facebook.com/fashionequipped
Website:Fashion Business Consulting and Mentoring | Fashion Equipped

Let's do this together, let's make The Fashion Business, YOUR Business!

#FashionBusinessMindsetPodcast#FashionEquipped #StartYourFashionBusiness
#melbournebusiness#sydneybusiness#brisbanebusiness  #fashionbusiness#Australianbusiness#businessadvice#podcaster#australianfashion #fasionbusinessconsultant #consulting #consultancy #businessstratey #businessstrategist  #businesstips#goodbusiness#businesspodcast  #eCommerce #BrandStrategy #eCommerce #AustralianFashion #StyleArcade #MerchandisePlanning #MerchandiseBuying

<p data-renderer-start-pos="39">Today, I&rsquo;m thrilled to be joined by Michaela Wessels, CEO &amp; co-founder of Style Arcade.</p>
<p data-renderer-start-pos="128">Style Arcade is revolutionising the retail and e-commerce space with its cutting-edge platform, empowering fashion brands to make data-driven decisions.</p>
<p data-renderer-start-pos="282"><em data-renderer-mark="true">Michaela is a retail and e-commerce veteran with over 15 years of experience in merchandise buying, planning and consulting.</em></p>
<p data-renderer-start-pos="408"><em data-renderer-mark="true">Michaela&rsquo;s trailblazing work ethic and entrepreneurship has seen Australia's biggest brands replace spreadsheets with intelligent fashion analytics and digital range planning from Style Arcade.</em></p>
<p data-renderer-start-pos="603"><em data-renderer-mark="true">Michaela's background in finance formed the foundation of entering into over a decade of global retail experience, including formative roles at Truworths, Lacoste and The Iconic.</em></p>
<p data-renderer-start-pos="783"><em data-renderer-mark="true">Michaela founded Style Arcade in 2018, it&rsquo;s; an all-in-one AI-powered merchandise buying and planning platform, providing intelligent merchandising recommendations to some of the world&rsquo;s biggest brands and retailers.</em></p>
<p data-renderer-start-pos="1001"><em data-renderer-mark="true">Backed by Acadian Software (Klaviyo, Convoke) Style Arcade has grown in excess of 200% annually since inception and has garnered the trust of over 6,000 global users. Working with both brands and retailers across more than 13 countries from pure-play e-commerce giants like The Iconic, Princess Polly and White Fox, to cult designers like Aje, Christopher Esber and Amiri. Currently, 63% of the platform&rsquo;s revenue has come from word-of-mouth highlighting the company&rsquo;s significant brand awareness amongst fashion industry data fanatics.</em></p>
<p data-renderer-start-pos="1539">During our chat, <em data-renderer-mark="true">Michaela</em> and I delve into</p>
<ul data-indent-level="1">
<li>
<p data-renderer-start-pos="1585">The entrepreneurial journey behind Style Arcade</p>
</li>
<li>
<p data-renderer-start-pos="1636">The importance of leveraging data for decision-making in fashion</p>
</li>
<li>
<p data-renderer-start-pos="1704">How brands can innovate to stay ahead in a competitive market.</p>
</li>
<li>
<p data-renderer-start-pos="1770">How Style Arcade helps you optimise size accuracy, streamlines inventory management, and enhances assortment planning.</p>
</li>
<li>
<p data-renderer-start-pos="1892">How Style Arcade helps businesses maximise profitability and improve in-season trading with features like AI-driven size and buy calculators, advanced retail analytics, and seamless e-commerce integration,.</p>
</li>
<li>
<p data-renderer-start-pos="2102">Michaela also shares her invaluable insights on navigating the challenges of scaling a business and fostering creativity in a tech-driven industry.</p>
</li>
</ul>
<p data-renderer-start-pos="2253">&nbsp;</p>
<p data-renderer-start-pos="2255">You can connect with Michaela at Linkedin <a href="https://www.linkedin.com/in/michaela-wessels/" data-testid="link-with-safety" data-renderer-mark="true">here. </a></p>
<p data-renderer-start-pos="2305">Head to the Style Arcade website and book a Demo <a href="https://www.stylearcade.com/" data-testid="link-with-safety" data-renderer-mark="true">here.</a></p>
<p data-renderer-start-pos="2361">________</p>
<p data-renderer-start-pos="2371"><strong data-renderer-mark="true">Work with us in 2025!</strong>&nbsp;<br>If you would like to take your Fashion Business to the next level and work with Elizabeth and her team in 2025, connect with Fashion Equipped via any of the following links and enquire about Consulting, Mentorship or Online Learning.<br>Instagram:<a href="https://www.instagram.com/fashionequipped/" data-testid="link-with-safety" data-renderer-mark="true"> @&zwnj;fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/" data-testid="link-with-safety" data-renderer-mark="true"> &nbsp;@&zwnj;startyourfashionbusiness_au</a><br>Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/" data-testid="link-with-safety" data-renderer-mark="true"> @&zwnj;fashionbusinessmindset</a><br>Facebook:<a href="https://www.facebook.com/fashionequipped" data-testid="link-with-safety" data-renderer-mark="true"> www.facebook.com/fashionequipped</a><br>Website:<a href="http://www.fashionequipped.com.au/" data-testid="link-with-safety" data-renderer-mark="true">Fashion Business Consulting and Mentoring | Fashion Equipped</a></p>
<p data-renderer-start-pos="2841"><strong data-renderer-mark="true">Let's do this together, let's make The Fashion Business, YOUR Business!</strong></p>
<p data-renderer-start-pos="2914"><a href="https://www.instagram.com/explore/tags/fashionbusinessmindsetpodcast/" data-testid="link-with-safety" data-renderer-mark="true">#FashionBusinessMindsetPodcast</a> <a href="https://www.instagram.com/explore/tags/fashionequipped/" data-testid="link-with-safety" data-renderer-mark="true">#FashionEquipped</a> #StartYourFashionBusiness<br><a href="https://www.instagram.com/explore/tags/melbournebusiness/" data-testid="link-with-safety" data-renderer-mark="true">#melbournebusiness</a> <a href="https://www.instagram.com/explore/tags/sydneybusiness/" data-testid="link-with-safety" data-renderer-mark="true">#sydneybusiness</a> <a href="https://www.instagram.com/explore/tags/brisbanebusiness/" data-testid="link-with-safety" data-renderer-mark="true">#brisbanebusiness</a>&nbsp; <a href="https://www.instagram.com/explore/tags/fashionbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#fashionbusiness</a> <a href="https://www.instagram.com/explore/tags/australianbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#Australianbusiness</a> <a href="https://www.instagram.com/explore/tags/businessadvice/" data-testid="link-with-safety" data-renderer-mark="true">#businessadvice</a> <a href="https://www.instagram.com/explore/tags/podcaster/" data-testid="link-with-safety" data-renderer-mark="true">#podcaster</a> <a href="https://www.instagram.com/explore/tags/australianfashion/" data-testid="link-with-safety" data-renderer-mark="true">#australianfashion</a> #fasionbusinessconsultant #consulting #consultancy #businessstratey #businessstrategist&nbsp; <a href="https://www.instagram.com/explore/tags/businesstips/" data-testid="link-with-safety" data-renderer-mark="true">#businesstips</a> <a href="https://www.instagram.com/explore/tags/goodbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#goodbusiness</a> <a href="https://www.instagram.com/explore/tags/businesspodcast/" data-testid="link-with-safety" data-renderer-mark="true">#businesspodcast</a>&nbsp; #eCommerce #BrandStrategy #eCommerce #AustralianFashion #StyleArcade #MerchandisePlanning #MerchandiseBuying</p>

Michaela Wessels, CEO of Style Arcade | Unlocking 44% Growth for Fashion Brands & Retailers 

I’m thrilled to welcome  Alexandra Bell, the founder and creative director of ALEXANDRA Australia and most recently, the beautiful content creation space, Beau Bell Studio.

With a passion for fashion, she launched her namesake label in Melbourne in 2016. Today, the brand’s headquarters, thriving eCommerce business, first bricks-and-mortar store, and creative studio are all based on the Gold Coast.

The brand embodies Lexi's vision — and that of countless women like her — who lead busy, multifaceted lives, seeking comfort and ease without sacrificing style. The label focuses on timeless, ready-to-wear essentials that prioritise longevity over fleeting trends, balancing elevated detail with relaxed silhouettes, creating a signature comfortable feel,

Balancing the demands of content creation with rising costs, Lexi launched Beau Bell Studio as a versatile photography space for the brand and the broader creative community. Lexi supports local startups by providing affordable access, recognising the challenges new businesses face in managing costs while striving to make their mark.

Lexi has been a client of mine for the past 18 months, and I’m always thrilled to showcase the incredible, talented entrepreneurs I have the privilege of working with every day.

During our chat, Lexi and I dive into:


The key learnings of a growing business


The power of brand elevation


Building a strong connection with customers


The balance of performance marketing and brand marketing


The excitement of opening your first store


Leading a growing team


Launching Beau Bell, her own creative studio on the Gold Coast


And so much more!

Lexi has also extended a generous offer for Beau Belle Studio bookings exclusively for our Fashion Business Mindset audience.

Beau Bell Studio already offers 50% off bookings for startups trading for less than two years.

But this summer until the end of February 2025, Fashion Business Mindset listeners can enjoy an exclusive 30% discount on bookings for established businesses.

Just mention our podcast to the team at Beau Bell to claim the offer! Link to studio below.

_____

You can connect with Lexi on Instagram at

@‌alexandrabell_alx

Visit Alexandra atA L E X Λ N D R A Australia - effortless cool and signature comfort

**Or on Instagram **@‌alexandraaus

Check out Beau Bell Studio atStudio for Photography | Gold Coast Photography Studio | Photoshoot Studio and be sure to mention our pod for a discount if you want to make a booking.

___________

Work with us in 2025! 
If you would like to take your Fashion Business to the next level and work with Elizabeth and her team in 2025, connect with Fashion Equipped via any of the following links and enquire about Consulting, Mentorship or Online Learning.
Instagram: @‌fashionequipped  @‌startyourfashionbusiness_au
Podcast Insta: @‌fashionbusinessmindset
Facebook: www.facebook.com/fashionequipped
Website:Fashion Business Consulting and Mentoring | Fashion Equipped


Let's do this together, let's make The Fashion Business, YOUR Business!

#FashionBusinessMindsetPodcast#FashionEquipped #StartYourFashionBusiness
#podcastersofinstagram#melbournebusiness#sydneybusiness#brisbanebusiness#fashionbusiness#Australianbusiness#businessadvice#podcaster#australianfashion #fasionbusinessconsultant #consulting #consultancy #businessstratey #businessstrategist  #businesstips#goodbusiness#businesspodcast  #eCommerce #BrandStrategy #eCommerce #Alexandra #AustralianFashion

<p data-renderer-start-pos="95">I’m thrilled to welcome  Alexandra Bell, the founder and creative director of ALEXANDRA Australia and most recently, the beautiful content creation space, Beau Bell Studio.</p>
<p data-renderer-start-pos="269">With a passion for fashion, she launched her namesake label in Melbourne in 2016. Today, the brand’s headquarters, thriving eCommerce business, first bricks-and-mortar store, and creative studio are all based on the Gold Coast.</p>
<p data-renderer-start-pos="498">The brand embodies Lexi's vision — and that of countless women like her — who lead busy, multifaceted lives, seeking comfort and ease without sacrificing style. The label focuses on timeless, ready-to-wear essentials that prioritise longevity over fleeting trends, balancing elevated detail with relaxed silhouettes, creating a signature comfortable feel,</p>
<p data-renderer-start-pos="855">Balancing the demands of content creation with rising costs, Lexi launched Beau Bell Studio as a versatile photography space for the brand and the broader creative community. Lexi supports local startups by providing affordable access, recognising the challenges new businesses face in managing costs while striving to make their mark.</p>
<p data-renderer-start-pos="1192">Lexi has been a client of mine for the past 18 months, and I’m always thrilled to showcase the incredible, talented entrepreneurs I have the privilege of working with every day.</p>
<p data-renderer-start-pos="1371"><strong data-renderer-mark="true">During our chat, Lexi and I dive into:</strong></p>
<ul data-indent-level="1">
<li>
<p data-renderer-start-pos="1413">The key learnings of a growing business</p>
</li>
<li>
<p data-renderer-start-pos="1456">The power of brand elevation</p>
</li>
<li>
<p data-renderer-start-pos="1488">Building a strong connection with customers</p>
</li>
<li>
<p data-renderer-start-pos="1535">The balance of performance marketing and brand marketing</p>
</li>
<li>
<p data-renderer-start-pos="1595">The excitement of opening your first store</p>
</li>
<li>
<p data-renderer-start-pos="1641">Leading a growing team</p>
</li>
<li>
<p data-renderer-start-pos="1667">Launching Beau Bell, her own creative studio on the Gold Coast</p>
</li>
<li>
<p data-renderer-start-pos="1733">And so much more!</p>
</li>
</ul>
<p data-renderer-start-pos="1754">Lexi has also extended a generous offer for Beau Belle Studio bookings exclusively for our Fashion Business Mindset audience.</p>
<p data-renderer-start-pos="1881">Beau Bell Studio already offers 50% off bookings for startups trading for less than two years.</p>
<p data-renderer-start-pos="1977">But this summer until the end of February 2025, Fashion Business Mindset listeners can enjoy an exclusive <strong>30% discount</strong> on bookings for established businesses.</p>
<p data-renderer-start-pos="2137">Just mention our podcast to the team at Beau Bell to claim the offer! Link to studio below.</p>
<p data-renderer-start-pos="2233"><strong data-renderer-mark="true">_____</strong></p>
<p data-renderer-start-pos="2240"><strong data-renderer-mark="true">You can connect with Lexi on Instagram at</strong></p>
<p data-renderer-start-pos="2283"><a href="https://www.instagram.com/alexandrabell_alx/?hl=en" data-testid="link-with-safety" data-renderer-mark="true"><strong data-renderer-mark="true">@‌alexandrabell_alx</strong></a></p>
<p data-renderer-start-pos="2304"><strong data-renderer-mark="true">Visit Alexandra at</strong> <a href="https://alexandraaustralia.com/" data-testid="inline-card-resolved-view">A L E X Λ N D R A Australia - effortless cool and signature comfort</a></p>
<p data-renderer-start-pos="2326">**Or on Instagram **<a href="https://www.instagram.com/alexandraaus/?hl=en" data-testid="link-with-safety" data-renderer-mark="true"><strong data-renderer-mark="true">@‌alexandraaus</strong></a></p>
<p data-renderer-start-pos="2362"><strong data-renderer-mark="true">Check out Beau Bell Studio at</strong>  <a href="http://www.beaubellstudio.com.au/" data-testid="inline-card-resolved-view">Studio for Photography | Gold Coast Photography Studio | Photoshoot Studio</a> and be sure to mention our pod for a discount if you want to make a booking.</p>
<p data-renderer-start-pos="2474">___________</p>
<p data-renderer-start-pos="2476"><strong>Work with us in 2025! </strong><br>If you would like to take your Fashion Business to the next level and work with Elizabeth and her team in 2025, connect with Fashion Equipped via any of the following links and enquire about Consulting, Mentorship or Online Learning.<br>Instagram:<a href="https://www.instagram.com/fashionequipped/" data-testid="link-with-safety" data-renderer-mark="true"> @‌fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/" data-testid="link-with-safety" data-renderer-mark="true">  @‌startyourfashionbusiness_au</a><br>Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/" data-testid="link-with-safety" data-renderer-mark="true"> @‌fashionbusinessmindset</a><br>Facebook:<a href="https://www.facebook.com/fashionequipped" data-testid="link-with-safety" data-renderer-mark="true"> www.facebook.com/fashionequipped</a><br>Website:<a href="http://www.fashionequipped.com.au/" data-testid="inline-card-resolved-view">Fashion Business Consulting and Mentoring | Fashion Equipped</a></p>
<p data-renderer-start-pos="2476"><br><strong>Let's do this together, let's make The Fashion Business, YOUR Business!</strong></p>
<p data-renderer-start-pos="3038"><a href="https://www.instagram.com/explore/tags/fashionbusinessmindsetpodcast/" data-testid="link-with-safety" data-renderer-mark="true">#FashionBusinessMindsetPodcast</a> <a href="https://www.instagram.com/explore/tags/fashionequipped/" data-testid="link-with-safety" data-renderer-mark="true">#FashionEquipped</a> #StartYourFashionBusiness<br><a href="https://www.instagram.com/explore/tags/podcastersofinstagram/" data-testid="link-with-safety" data-renderer-mark="true">#podcastersofinstagram</a>  <a href="https://www.instagram.com/explore/tags/melbournebusiness/" data-testid="link-with-safety" data-renderer-mark="true">#melbournebusiness</a> <a href="https://www.instagram.com/explore/tags/sydneybusiness/" data-testid="link-with-safety" data-renderer-mark="true">#sydneybusiness</a> <a href="https://www.instagram.com/explore/tags/brisbanebusiness/" data-testid="link-with-safety" data-renderer-mark="true">#brisbanebusiness</a>  <a href="https://www.instagram.com/explore/tags/fashionbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#fashionbusiness</a> <a href="https://www.instagram.com/explore/tags/australianbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#Australianbusiness</a> <a href="https://www.instagram.com/explore/tags/businessadvice/" data-testid="link-with-safety" data-renderer-mark="true">#businessadvice</a> <a href="https://www.instagram.com/explore/tags/podcaster/" data-testid="link-with-safety" data-renderer-mark="true">#podcaster</a> <a href="https://www.instagram.com/explore/tags/australianfashion/" data-testid="link-with-safety" data-renderer-mark="true">#australianfashion</a> #fasionbusinessconsultant #consulting #consultancy #businessstratey #businessstrategist  <a href="https://www.instagram.com/explore/tags/businesstips/" data-testid="link-with-safety" data-renderer-mark="true">#businesstips</a> <a href="https://www.instagram.com/explore/tags/goodbusiness/" data-testid="link-with-safety" data-renderer-mark="true">#goodbusiness</a> <a href="https://www.instagram.com/explore/tags/businesspodcast/" data-testid="link-with-safety" data-renderer-mark="true">#businesspodcast</a>  #eCommerce #BrandStrategy #eCommerce #Alexandra #AustralianFashion</p>

Lisa Messenger- The vibrant game-changing founder and CEO of Collective Hub - "Diversify your revenue streams and future proof your business"

In 1 playlist(s)

Fashion Business Mindset

Social links

Follow podcast

Recent clips