Black Friday, Small Business Saturday and Cyber Monday are less than 2 weeks away!

Whether you are all organised with your promotions or are leaving it to the last minute, then this episode is for you.

Inside I’m sharing my biggest tips around how to get the most sales from your email marketing during the ultra-busy inbox period.

You’ll learn:
What strategic things you can be doing now to get ahead of the game
How to stand out in inboxes so your emails get seen
What to put in your emails to increase your odds of deliverability and conversions
Some other automation tweaks you can make that can uplevel your success

Plus I discuss the pros and cons of participating at all. There are even some thoughts for digital businesses and service based businesses in here too.

You’ll come away with a tonne of tips and hacks that you can use during this (or any) upcoming sales promotion.



Want to see more of what I get up to when I’m not podcasting? 
Hang out with me on Instagram @yaelkeon
Get on the waitlist for The Email Experience
Grab your free download 80 Fill in the Blank Email Ideas
Watch the free masterclass: The 4 Must-Have Emails for Sales Success & Exactly How to Write them in 10 Minutes Flat

Black Friday, Small Business Saturday and Cyber Monday are less than 2 weeks away!
Whether you are all organised with your promotions or are leaving it to the last minute, then this episode is for you. Inside I’m sharing my biggest tips around how to get the most sales from your email marketing during the ultra-busy inbox period. You’ll learn:
<ul>
<li aria-level="1">What strategic things you can be doing now to get ahead of the game</li>
<li aria-level="1">How to stand out in inboxes so your emails get seen</li>
<li aria-level="1">What to put in your emails to increase your odds of deliverability and conversions</li>
<li aria-level="1">Some other automation tweaks you can make that can uplevel your success</li>
</ul>
Plus I discuss the pros and cons of participating at all. There are even some thoughts for digital businesses and service based businesses in here too. You’ll come away with a tonne of tips and hacks that you can use during this (or any) upcoming sales promotion.
 
Want to see more of what I get up to when I’m not podcasting? 
<ul>
<li aria-level="1">Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li aria-level="1">Get on the waitlist for <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
<li aria-level="1">Grab your free download <a href="http://yaelkeon.com/ideas">80 Fill in the Blank Email Ideas</a></li>
<li aria-level="1">Watch the free masterclass: <a href="https://yaelkeon.com/masterclass/">The 4 Must-Have Emails for Sales Success &amp; Exactly How to Write them in 10 Minutes Flat</a></li>
</ul>

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing & automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.

We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly & effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing &amp; automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.
We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly &amp; effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Feel-good email marketing & automation tips for small business owners

Easy Email Marketing with Yael Keon

Easy Email Marketing podcast episodes to help increase your email sales.

Easy Email Marketing podcast episodes to help increase your email sales.

The Sales Experience

Top Black Friday Email Marketing Tips

When it comes to email marketing, working with ecommerce businesses is one of my favourite things to do as it is remarkable how just a few small changes can have such a big impact on the bottom line. And in this episode you’ll see exactly how this is possible.

I’m joined by the prolific founder of The Salty Fox and my wonderful long term client, Hangatu Wyld where we talk all things ecommerce marketing including:
Why Hangatu believes email marketing is essential to her business growth
Why they use Klaviyo as their email marketing software of choice
How we 10 x the revenue per recipient from her welcome series
What she thinks about the fear of sending too many sales-y emails
Her top tips for getting the most out of your Black Friday promotions

And so, so much more.

Hangatu really opens up about her entrepreneurial journey, the challenges of remote work and parenting, and the dedication required to build a brand that stands out in a competitive market.

If you are a business owner, this is a must listen - ecommerce or not.

About Hangatu:

Hangatu Wyld is the dynamic founder of The Salty Fox, a business specialising in Apple Watch bands and with a keen focus on women who were underserved in this industry. Based in regional Victoria, Hangatu skillfully balances life as a mother of two young boys with the demands of managing a remote team in Melbourne. Since 2015, she has been immersed in the world of eCommerce, leveraging her extensive experience to create a brand that not only enhances the individuality of its customers but also prioritises exceptional customer service, top-notch product quality, and an intuitive website experience.

Claim 15% off your next order at www.thesaltyfox.com.au using the coupon code YAEL15

Follow @thesalty_foxofficial on Instagram



Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Get the FREE getting started course: Get Started with Email Marketing
Shop The Email Marketing Superstore
Join The Email Experience
1-1 Consulting

When it comes to email marketing, working with ecommerce businesses is one of my favourite things to do as it is remarkable how just a few small changes can have such a big impact on the bottom line. And in this episode you’ll see exactly how this is possible.
I’m joined by the prolific founder of The Salty Fox and my wonderful long term client, Hangatu Wyld where we talk all things ecommerce marketing including:
<ul>
<li>Why Hangatu believes email marketing is essential to her business growth</li>
<li>Why they use Klaviyo as their email marketing software of choice</li>
<li>How we 10 x the revenue per recipient from her welcome series</li>
<li>What she thinks about the fear of sending too many sales-y emails</li>
<li>Her top tips for getting the most out of your Black Friday promotions</li>
</ul>
And so, so much more.
Hangatu really opens up about her entrepreneurial journey, the challenges of remote work and parenting, and the dedication required to build a brand that stands out in a competitive market.
If you are a business owner, this is a must listen - ecommerce or not.
About Hangatu:
Hangatu Wyld is the dynamic founder of The Salty Fox, a business specialising in Apple Watch bands and with a keen focus on women who were underserved in this industry. Based in regional Victoria, Hangatu skillfully balances life as a mother of two young boys with the demands of managing a remote team in Melbourne. Since 2015, she has been immersed in the world of eCommerce, leveraging her extensive experience to create a brand that not only enhances the individuality of its customers but also prioritises exceptional customer service, top-notch product quality, and an intuitive website experience.
Claim 15% off your next order at <a href="http://www.thesaltyfox.com.au">www.thesaltyfox.com.au</a> using the coupon code YAEL15
Follow <a href="https://www.instagram.com/thesaltyfox_official/">@thesalty_foxofficial</a> on Instagram
 
Want to see more of what I get up to when I’m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Get the FREE getting started course: <a href="http://yaelkeon.com/start">Get Started with Email Marketing</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
<li><a href="https://yaelkeon.com/work-with-me/">1-1 Consulting</a></li>
</ul>

How The Salty Fox Is Killing It With Ecommerce Email Marketing - With Hangatu Wyld

It’s no secret that bundles are becoming an increasingly popular strategy for growing your email list, but are they right for your business?

I’m diving into the ins and outs of bundle events, why they can be so effective, and how to get the most out of this collaborative approach to list growth.

You’ve probably seen bundles floating around or perhaps you’ve even participated in one – either way, this episode will give you the lowdown on how to make bundles work for you.

Inside, I’m sharing:
How bundles work and why they’re such a powerful list-building tool
The pros and cons of using bundles for growing your email list
Top participation tips to help you stand out
How to nurture your new subscribers to build stronger relationships

Plus, I’m sharing a simple yet powerful follow-up strategy to get the most of out of your promotion and to keep your list healthy & engaged.



Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Get the FREE getting started course: Get Started with Email Marketing
Shop The Email Marketing Superstore
Join The Email Experience
1-1 Consulting

It’s no secret that bundles are becoming an increasingly popular strategy for growing your email list, but are they right for your business?
I’m diving into the ins and outs of bundle events, why they can be so effective, and how to get the most out of this collaborative approach to list growth.
You’ve probably seen bundles floating around or perhaps you’ve even participated in one – either way, this episode will give you the lowdown on how to make bundles work for you.
Inside, I’m sharing:
<ul>
<li>How bundles work and why they’re such a powerful list-building tool</li>
<li>The pros and cons of using bundles for growing your email list</li>
<li>Top participation tips to help you stand out</li>
<li>How to nurture your new subscribers to build stronger relationships</li>
</ul>
Plus, I’m sharing a simple yet powerful follow-up strategy to get the most of out of your promotion and to keep your list healthy &amp; engaged.
 
Want to see more of what I get up to when I’m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Get the FREE getting started course: <a href="http://yaelkeon.com/start">Get Started with Email Marketing</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
<li><a href="https://yaelkeon.com/work-with-me/">1-1 Consulting</a></li>
</ul>

Bundles for List Growth

It’s the time of year when list building should be a big focus.

We're at the start of September, which means things are ramping up. As we transition out of winter sports here in Australia or you are emerging from summer holidays in the northern hemisphere, we are beginning to get stuck back into work. Then add Black Friday, Cyber Monday, and Christmas, plus a busy launch season, growing your list should be a top priority.

Yet many business owners skip this important strategy or leave it to the last minute.

In this episode, I’m sharing the 10 biggest mistakes businesses make when trying to grow their email lists.

You’ll learn:
Why a list growth strategy is crucial to sales success
How to focus your messaging so you actually get sign ups
A range of different strategies you can add to the mix
What to send after the signup

Plus, why you may not need to give up on your lead magnet just yet.

If you know you need to grow your email list or you are struggling to get it moving, this is the episode for you.



Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Get the FREE getting started course: Get Started with Email Marketing
Shop The Email Marketing Superstore
Join The Email Experience
1-1 Consulting

It’s the time of year when list building should be a big focus.
We're at the start of September, which means things are ramping up. As we transition out of winter sports here in Australia or you are emerging from summer holidays in the northern hemisphere, we are beginning to get stuck back into work. Then add Black Friday, Cyber Monday, and Christmas, plus a busy launch season, growing your list should be a top priority.
Yet many business owners skip this important strategy or leave it to the last minute.
In this episode, I’m sharing the 10 biggest mistakes businesses make when trying to grow their email lists.
You’ll learn:
<ul>
<li>Why a list growth strategy is crucial to sales success</li>
<li>How to focus your messaging so you actually get sign ups</li>
<li>A range of different strategies you can add to the mix</li>
<li>What to send after the signup</li>
</ul>
Plus, why you may not need to give up on your lead magnet just yet.
If you know you need to grow your email list or you are struggling to get it moving, this is the episode for you.
 
Want to see more of what I get up to when I’m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Get the FREE getting started course: <a href="http://yaelkeon.com/start">Get Started with Email Marketing</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
<li><a href="https://yaelkeon.com/work-with-me/">1-1 Consulting</a></li>
</ul>

Top Black Friday Email Marketing Tips

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