Email newsletters are dead. And, no, I that doesn’t mean I am burning my business to the ground.

Because email marketing does not equal email newsletters.

Email newsletters were the way people were using email marketing 20 years ago. A few things have changed since then…

No one would have expected social media not to have changed in the last 5 minutes, yet somehow they get stuck in the mindset of how email was way back when.

It has changed. And the potential is ridiculous.

In this episode, I’m sharing 5 ways email marketing should be used today.

And the best news is - you can forget about most of the rules and use it in a way that makes sense to you and your business.



Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Watch the free masterclass: 4 Must-have emails for sales success & exactly how to write them in 10 minutes flat
Shop The Email Marketing Superstore
Join The Email Experience

Email newsletters are dead. And, no, I that doesn’t mean I am burning my business to the ground.
Because email marketing does not equal email newsletters.
Email newsletters were the way people were using email marketing 20 years ago. A few things have changed since then…
No one would have expected social media not to have changed in the last 5 minutes, yet somehow they get stuck in the mindset of how email was way back when.
It has changed. And the potential is ridiculous.
In this episode, I’m sharing 5 ways email marketing should be used today.
And the best news is - you can forget about most of the rules and use it in a way that makes sense to you and your business.
 
Want to see more of what I get up to when I’m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Watch the free masterclass: <a href="https://yaelkeon.com/masterclass/">4 Must-have emails for sales success &amp; exactly how to write them in 10 minutes flat</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
</ul>

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing & automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.

We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly & effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing &amp; automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.
We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly &amp; effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Feel-good email marketing & automation tips for small business owners

Easy Email Marketing with Yael Keon

Don’t Send Email Newsletters

Getting those first email subscribers can be daunting. Not only do you have that worry about why would anyone sign up to my email list but you also have some tech setup to deal with.

Inside this episode, you’ll learn:
How to create a compelling reason for someone to sign up to your list (even if you don’t have a lead magnet)
Where and how to add forms on your website
The biggest mistakes to avoid

After listening, you’ll feel much more confident in inviting your audience to your list.

This episode is a sneak peak of just one of the lessons inside my new, free course Get Started with Email Marketing.

With almost 2 hours of video trainings, divided into bite-sized chunks, you’ll:
Understand what email marketing really is (Hint: It isn’t just newsletters)
Get the 8 steps to implementing your email marketing strategy
Have your burning questions answered through the ever-expanding FAQs section. Things like “When’s the best time to send an email?” and “How do I know if I’m doing any good?”

And, yes, this is even for you if you have an established email list because you may have missed a few crucial steps.

Get your hands on this today at yaelkeon.com/start



Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Watch the free masterclass: 4 Must-have emails for sales success & exactly how to write them in 10 minutes flat
Shop The Email Marketing Superstore
Join The Email Experience

Getting those first email subscribers can be daunting. Not only do you have that worry about why would anyone sign up to my email list but you also have some tech setup to deal with.
Inside this episode, you’ll learn:
<ul>
<li>How to create a compelling reason for someone to sign up to your list (even if you don’t have a lead magnet)</li>
<li>Where and how to add forms on your website</li>
<li>The biggest mistakes to avoid</li>
</ul>
After listening, you’ll feel much more confident in inviting your audience to your list.
This episode is a sneak peak of just one of the lessons inside my new, free course Get Started with Email Marketing.
With almost 2 hours of video trainings, divided into bite-sized chunks, you’ll:
<ul>
<li>Understand what email marketing really is (Hint: It isn’t just newsletters)</li>
<li>Get the 8 steps to implementing your email marketing strategy</li>
<li>Have your burning questions answered through the ever-expanding FAQs section. Things like “When’s the best time to send an email?” and “How do I know if I’m doing any good?”</li>
</ul>
And, yes, this is even for you if you have an established email list because you may have missed a few crucial steps.
Get your hands on this today at <a href="http://yaelkeon.com/start">yaelkeon.com/start</a>
 
Want to see more of what I get up to when I’m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Watch the free masterclass: <a href="https://yaelkeon.com/masterclass/">4 Must-have emails for sales success &amp; exactly how to write them in 10 minutes flat</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
</ul>

Get your First Signups

ANNOUNCEMENT - The new FREE course Get Started with Email Marketing is here.

With almost 2 hours of video trainings, divided into bite sized chunks you’ll be ready to take action today.

Understand what email marketing really is (Hint: It isn’t just newsletters)

Get the 8 steps to implementing your email marketing strategy

Have your burning questions answered through the ever-expanding FAQs section. Things like “When’s the best time to send an email?” and “How do I know if I’m doing any good?”

And, yes, this is even for you if you have an established email list because you may have missed a few crucial steps.

You’ll be on your way to:
Get Confident with your content - because you, yes, even you, can send emails that your audience wants to read
Know how to make the “right” choice of email marketing software - no more asking randoms in Facebook groups
Grow your email list without fancy lead magnets - and show up and serve those new subscribers with class
Overcome those mindset blocks that are stopping you from hitting send
Discover automations & segmenting - AKA how to make sure you are sending the right emails to the right people at the right time
Understand how it all fits together - by creating the 5 essential Email Experiences.

Get instant access totally for free at yaelkeon.com/start

ANNOUNCEMENT - The new FREE course Get Started with Email Marketing is here.
With almost 2 hours of video trainings, divided into bite sized chunks you’ll be ready to take action today.
Understand what email marketing really is (Hint: It isn’t just newsletters)
Get the 8 steps to implementing your email marketing strategy
Have your burning questions answered through the ever-expanding FAQs section. Things like “When’s the best time to send an email?” and “How do I know if I’m doing any good?”
And, yes, this is even for you if you have an established email list because you may have missed a few crucial steps.
You’ll be on your way to:
<ul>
<li>Get Confident with your content - because you, yes, even you, can send emails that your audience wants to read</li>
<li>Know how to make the “right” choice of email marketing software - no more asking randoms in Facebook groups</li>
<li>Grow your email list without fancy lead magnets - and show up and serve those new subscribers with class</li>
<li>Overcome those mindset blocks that are stopping you from hitting send</li>
<li>Discover automations &amp; segmenting - AKA how to make sure you are sending the right emails to the right people at the right time</li>
<li>Understand how it all fits together - by creating the 5 essential Email Experiences.</li>
</ul>
Get instant access totally for free at <a href="http://yaelkeon.com/start">yaelkeon.com/start</a>

FREE COURSE ANNOUNCEMENT - Get Started with Email Marketing

Don’t think you are a good writer? Then this podcast episode is for you!

The truth is anyone can be a good writer. It just takes time, practice and a little guidance.

The good news? Email is the perfect place to practice your writing as it isn’t so “public”. It is with your trusted audience so you can use this space to get better and better.

So please don’t let the misconception that you “are not a good writer” stop you from sending emails.

But to help you out, I’m here to offer some of my favourite tips. Coming from someone who is not technically a writer but who has written and reviewed tens of thousands of emails.

This is NOT another piece of email marketing writing tips where they only talk about subject lines and layouts (I have different episodes for those).

Instead, inside this episode you’ll learn 15 practical tips to help you write the actual words and make them stand out.

From tone of voice to power words to email openers, you’ll get some advise you can take away and use today.



Resources mentioned:

Engaging Emails Course

Ep 101 - Email Design Essentials

Ep 42 - Spice up your Subject Lines

WordStream Power Words Article



Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Watch the free masterclass: 4 Must-have emails for sales success & exactly how to write them in 10 minutes flat
Shop The Email Marketing Superstore
Join The Email Experience

Don’t think you are a good writer? Then this podcast episode is for you!
The truth is anyone can be a good writer. It just takes time, practice and a little guidance.
The good news? Email is the perfect place to practice your writing as it isn’t so “public”. It is with your trusted audience so you can use this space to get better and better.
So please don’t let the misconception that you “are not a good writer” stop you from sending emails.
But to help you out, I’m here to offer some of my favourite tips. Coming from someone who is not technically a writer but who has written and reviewed tens of thousands of emails.
This is NOT another piece of email marketing writing tips where they only talk about subject lines and layouts (I have different episodes for those).
Instead, inside this episode you’ll learn 15 practical tips to help you write the actual words and make them stand out.
From tone of voice to power words to email openers, you’ll get some advise you can take away and use today.
 
Resources mentioned:
<a href="https://www.notion.so/644cd0493c4c4b2ea16f6890425baa00?pvs=21">Engaging Emails Course</a>
Ep 101 - Email Design Essentials
Ep 42 - Spice up your Subject Lines
<a href="https://www.wordstream.com/blog/ws/2022/03/22/power-words">WordStream Power Words Article</a>
 
Want to see more of what I get up to when I’m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Watch the free masterclass: <a href="https://yaelkeon.com/masterclass/">4 Must-have emails for sales success &amp; exactly how to write them in 10 minutes flat</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
</ul>

Don’t Send Email Newsletters

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