Getting messaging around Women's Day right

Published Aug 9, 2021, 4:26 AM

Guest: Thrishni Subramoney | Head of training  at Flow Communications

 

Every year come Women's Day, most brands have prepared campaigns and content to celebrate the day. But how many will get it right? Flow Communication's Head of Traning, Thrishni Subramoney looks at striking purpose-driven campaigns to glean some insights on how to join significant conversations in ways that are helpful and progressive.