Disruption / InterruptionDisruption / Interruption

Disruption in Sports Tech: How Marilou McFarlane is Changing the Game for Diversity and Innovation

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Marilou McFarlane is the CEO, Founder, and Chair Emeritus at Women in Sports Tech, Inc. (WiST) a nonprofit organization that drives transformative growth opportunities for women and employers, from the classroom to the boardroom at the intersection of sports, technology, and innovation. In this episode, KJ and Marilou explore the distinctions between sports tech and fit tech, and the significant overlap with health tech. Marilou shares her journey, emphasizing diverse talent and equity within the sports tech industry. 

 

Key Takeaways:

03:41 Defining Sports Tech and Its Impact

09:37 Driving Diversity and Innovation in Sports Tech

19:55 Challenges and Success Stories in Sports Tech

25:52 Managerial Challenges and Workplace Culture

28:29 The Role of Allies, Mentors, and Sponsors

31:51 Empowering Women and Non-Binary Individuals in Sports Tech

33:03 The Future of Sports Tech and AI

40:38 The Unifying Power of Sports

 

Quote of the Show (18:00):

"We lead with love...The network effect of what we’ve created is just beyond my wildest dreams." - Marilou McFarlane

 

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Ways to connect with Marilou McFarlane

LinkedIn: https://www.linkedin.com/in/marilou-mcfarlane/    

Twitter: https://twitter.com/mmcfarlane415  

Company Website: http://www.womeninsportstech.org

Company LinkedIn: https://www.linkedin.com/company/women-in-sport-technology/

 

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