In this episode of Disruption/Interruption, KJ sits down with Tracy MacNeal, CEO of Maternal Medical, to discuss a long-overlooked crisis in women's health: birth injuries. Tracy reveals how 10-15% of women who deliver vaginally experience severe pelvic floor trauma—injuries that often go undiagnosed and untreated for years. She shares how her company is developing groundbreaking technology to prevent these injuries during childbirth and why this space has been so dramatically underinvested. This conversation exposes the silence around maternal health and the urgent need for innovation in the delivery room.
Four Key Takeaways:
Quote of the Show (28:27):
"Unless she's a fighter pilot, having a baby is the most dangerous thing most women will ever do."- Tracy MacNeal
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Ways to connect with Tracy MacNeal:
LinkedIn: https://www.linkedin.com/in/tracymacneal/
Company Website: https://maternamed.com
How to get more Disruption/Interruption:
Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption
Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755
Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD

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