The way diners are discovering restaurants has shifted away from reviews and to social media, Loop’s co-founder Anand Tumuluru tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Tumuluru sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss changing trends in the restaurant industry, particularly the delivery channel. He also comments on the importance of right-sizing delivery marketing spending and maximizing flow-through on those sales.