Choppin’ It Up by Bloomberg IntelligenceChoppin’ It Up by Bloomberg Intelligence

Fast Food Lost Its Value, Convenience Advantages

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Fast-food chains have lost their value and convenience advantages over competitors, Restaurant Insight Monitor Founder and Partner Tom Wagner tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Wagner sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how lower cost of goods sold and the proliferation of mobile apps have hurt quick-service industry sales. He also comments on McDonald’s $5 Meal Deal and why it’s so important for restaurant chains to attract millennials and Gen Z.

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