When looking for influencers and partners, there are many from each corner of the globe!

It can be difficult to sieve through the list to find the right people.

Find out today, how to thin out the herd as well as how to do email outreach the right way. 

Transcript, with all resources mentioned, can be found in the Authority Marketing Playbook.

Topics Covered and Their Timestamps:

Influencer and partnership outreach (00:32)

• Create a list of all the places and people you’d like to reach (00:41)
• Finding the influencers (01:23)
• 4 Levels of influencers (01:25)
• Information about your leads (02:25)

How to do email outreach (The right way) (03:08)

• Outreach best practices (03:28)
• Spark their interest with a subject line (03:42)
• Add value (04:04)
• Challenge convention (04:31)
• Spark curiosity (05:09)
• Be personal (05:27)
• Follow up (05:37)
• Track everything (05:55)

Call for Content: Authority marketing agency (06:20)

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