On this episode, Butternomics host Brandon Butler sits down with Southside Ken, the mastermind behind Atlanta’s professional party scene, to unpack how he turned a single Facebook post into a movement that reshaped the city’s nightlife. From pitching restaurant owners on the Southside to packing out rooftops and opening his own restaurant, Ken breaks down the power of consistency, the importance of relationships over transactions, and why curating authentic experiences beats bottle service every time. If you’ve ever wanted to build something real from scratch—or just throw a party people never forget—this one’s a blueprint.