Business History
Business History
It’s the history of business. How did Hitler’s favorite car become synonymous with hippies? What got Thomas Edison tangled up with the electric chair? Did someone murder the guy who invented the movies? Former Planet Money hosts Jacob Goldstein and Robert Smith examine the surprising stories of businesses big and small and find out what you can learn from those who founded them.Social links:
When E.T. the Extra-Terrestrial Tanked Atari
Nolan Bushnell loved weed, hot tubs and games... especially games. He took computer games out of the laboratory and put them in bars. His arcade game Pong was a monster hit, so he set up Atari to build a home games console which became the must-have Christmas present of 1975. Atari was the name o…
49:51Clean
How a Bad Boss Kickstarted Silicon Valley
William Shockley was an electronics genius - he even won a Nobel Prize - but he was an awful boss. Shockley was a cruel, paranoid micromanager. And this annoyed the staff of brilliant young engineers he'd assembled in a quiet town in Northern California. In fact, they quit and set up a company of t…
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Sears: Cocaine Wine, Shotguns, and the World’s Tallest Tower
Richard Warren Sears started off selling pocket watches - then published a catalog full of hundreds and hundreds of products from shotguns to cocaine wine. Sears & Roebuck offered even Americans living on remote farms the chance to shop like city dwellers. The catalog became an American institution…
43:08Explicit
De-Nazifying the Love Bug: The VW Beetle Story Part II
It's 1945. The Volkswagen factory has been bombed and members of the staff have been arrested as war criminals. So how did the company turn around in just a few years and begin making Beetle cars that became a global sensation? Big political and economic moves helped - but a British Army officer, …
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Hitler's Gift to the Hippies: The VW Beetle Story Part I
The VW Beetle was the biggest selling car of all time - and it found particular favor with people like hippies and surfers. But this icon of the 60s counterculture had its roots in Nazism. The Volkswagen - the People's Car - was an obsession of Adolf Hitler. He wanted to transform Germany into a la…
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How Jim Simons Built a Machine That Beat the Market
Jim Simons loved cigarettes and math. He started out as an academic mathematician and a Cold War code breaker - but decided to use his skills to write computer programs to spot investment opportunities in the financial markets. Simons and his fierce nerds bought up all the data sets they could fi…
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Old Warren Buffett: "Never Invest in a Business You Cannot Understand"
Young Warren Buffett became rich in anonymity - but in the 1980s he became a global star. During the excesses of 1980s Wall Street the middle-aged investor was reluctantly drawn into the spotlight to save troubled companies. And then came tech - which suited Buffett's style even less. Warren Buf…
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Young Warren Buffett: How to Find Value No One Else Can See
Warren Buffett rose from obscurity to become the richest person in the world - and he did it in a unique way. As a boy in Omaha he collected information obsessively - writing down car license numbers and hoarding bottle caps. As a young man, Buffett turned his focus on scouring business accounts to…
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How to Make Billions When the Bubble Bursts: Lessons from 1929
The stock market was once a Wild West free-for-all. There were few rules or regulations. Investors were more or less gambling, or manipulating stocks to make a profit. This is the world Jesse Livermore came to dominate. He would often bet against the market, making money when businesses failed. B…
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The Man who Sued Major League Baseball (Rather than go to Philly)
Curt Flood was the best center fielder in baseball and one of the game's highest payed players. He helped the St Louis Cardinals reach the 1968 World Series... but then got traded. The rules said he had no say in the decision. He either could go to Philly, or quit the sport. So Curt decided to sue.…
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