Jason Wylie has always been a high performer. But writing big numbers was never the actual goal.

In this episode of Broker Bulletin, the Director and Principal Broker at Loan Market Capital sits down with Alberto Gorgioski and gets candid about what building a business really looks like from the inside: the hires that changed everything, the leadership lessons that took years to land, and why culture will always beat volume when it comes to the long game.

His real goal? Building a company so well known, so trusted, and so good to work for that people come knocking on his door.

In this episode, you’ll hear:

• Why a toxic high-performer is still a no, even if they write $100 million a year
• The social media strategy turning cold calls into warm ones
• The one hire every growing brokerage needs before they think they’re ready

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Got questions, ideas, or a guest suggestion? Drop us a line at podcast@lmg.broker.

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Show notes:

• 01:12  The honest reality of hiring new-to-industry brokers: 12 months, cash flow hit, and what Jason is doing differently now
• 04:08  The hardest leadership lesson: not everyone is like you, and why that’s actually the point
• 05:00  The social media warm-call strategy: get referral partners following you before you pick up the phone
• 10:34  How Jason protects culture at interview stage, and why a toxic $100M writer still doesn’t get the job
• 15:23  The Head of Growth hire: why Jason is doubling down instead of pulling back
• 22:43  The one hire every growing brokerage needs, no matter what stage they’re at
• 28:39  What’s next for Loan Market Capital: book purchases, new brokers, commercial expansion