In this episode of the Bright Minds of E-Commerce Podcast, Dahna sits down with Victoria Scuteri, the visionary founder of Destino the Label. Join the conversation as Victoria shares the brand's profound narrative and product, achieving a successful brand launch, navigating grief, moving into wholesale and triumphing in e-commerce. Gain actionable insights and discover the keys to thriving in business. Tune in for a tale of resilience, passion, and strategic success.
In today's episode you'll learn:
- The power of personal stories and emotional connections in building a brand.
- Strategies for a successful product launch, including social media, email marketing, and word of mouth.
- Overcoming grief and turning a personal journey into a positive force for others.
- The importance of making your business stand out by solving a problem, creating emotional connections, or offering something unique.
- Key insights into wholesaling, from the initial decision to the importance of understanding your target market.
- Practical tips for e-commerce businesses, emphasizing simplicity in processes for customers and wholesalers alike.
- The significance of non-negotiable daily habits for maintaining balance and avoiding burnout.
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