In this episode, Sarah Kugelman, CEO and founder of All Golden, shares her extensive journey in the beauty industry, from her corporate beginnings to launching her own brands. She discusses the lessons learned from her previous venture, Skin Iceland, and how they informed the creation of All Golden, a skincare and haircare line aimed at women over 45. Sarah emphasizes the importance of innovation, community building, and addressing the unique needs of her target demographic. She also highlights the challenges faced during the launch process and the positive consumer response to her brand's authentic messaging and product efficacy.