

Family Dynamics and Building the Business Together With the Founders of dpHUE
Host Mimi Banks is joined by Donna Pohlad and Maddy Persuitti, the founders of dpHUE. They share their journey from outsider to industry innovator, creating at-home hair color solutions that bridge the gap between salon visits. They discuss building the brand, strategic growth, and the power of fam…

Understanding Ayurveda and Its Role in Skin Health with Ravi Prasad, Founder of Almora Botanica
Ravi Prasad shares his journey from Ayurveda industry veteran to founder of Almora Botanica, emphasizing the importance of rigorous scientific validation, sustainability, and holistic wellness in skincare. Discover how traditional wisdom meets modern science to create effective, safe, and ethical p…

How Nuritas Uses AI to Find Bioactive Peptides with Founder Dr. Nora Khaldi
In this episode, Mimi Banks is joined by Dr. Nora Khaldi, the Founder and CEO of Nuritas shares how her mathematical background and AI technology are revolutionizing ingredient discovery in the beauty industry. Discover how peptides are becoming a key focus, the science behind them, and what consum…

From Salon Roots to Industry Innovator: Aditi Sharma's Journey
In this episode, Mimi Banks of MB Social is joined by Aditi Sharma. Aditi shares her inspiring journey from growing up in her mother's salon to founding QOAT Hair, a professional hair care brand. She discusses lessons learned from her career at L'Oreal, the importance of community in entrepreneursh…

The Privilege of Aging: How Jessica Norman is Helping to Transform Skincare
Host Mimi Banks of MB Social is joined by Jessica Norman, SVP of Personal Care at Lyra Collective. Jessica shares her journey from reinventing brands to leading purpose-driven skincare, focusing on hormonal skin—a neglected yet vital category. Discover how her scientific approach and community foc…

The White Space in Sun-Safe Skincare: Inside Casa Noon's Innovation
In this episode, host Mimi Banks is joined by Andi Alleman, the Founder of Casa Noon. She shares her journey from working at Estee Lauder to launching her own skincare brand, Casa Noon. She discusses building a brand that fits real life, the importance of specificity in creating cult brands, and t…

From L'Oreal to Indie Brands: Ayal Pascal, Head of Beauty at Bold Brands Co.
In this episode of Beauty is Your Business, Ayal Pascal, head of beauty at Bold Brands Co., shares insights from his extensive career in the beauty industry, including his time at L'Oreal and his transition to indie brands. He discusses the importance of strategy, the role of AI in marketing, and t…

Redefining Clean Skincare: The Naked and Thriving Journey
In this episode of Beauty is Your Business, Host Mimi Banks is joined by Margi and Greg Kimball, co-founders of Naked and Thriving. They share their journey from corporate beauty to creating a clean skincare brand. They discuss the importance of transparency, sustainability, and community in the be…

Vision and Growth: Blair Lancer, Chief Marketing Officer at Lancer Skincare
Host Mimi Banks is joined by Blair Lancer, the CMO of Lancer Skincare. In the conversation they explore the themes of family legacy and personal destiny, highlighting how Blair’s background and familial expectations shaped her career path in the cosmetics industry. Blair reflects on the unexpected …

The Spiritual Aspect of Beauty with Greta Fitz , Founder of Ascention Parfums
In this conversation, Host Mimi Banks is joined by Greta Fitz, the founder and CEO of Ascention Parfums. Greta shares her journey through the beauty industry, her leap into entrepreneurship, and the unique concept behind her fragrance brand that combines spirituality and scent. She discusses her ex…