Today’s episode of Athletes Authority ON AIR is episode 115 with co-owner Karl Goodman and host Jordi Taylor.

This episode we discuss a few topics off the back of last weeks episode. Firstly, the coaches and business owners fear over selling, what it means to sell, how to sell and how to always believe in your product or service, the power of social proof through testimonials, different types of testimonial strategies and how this relates to certain buying personas. 

 We’d love to hear you thoughts!

Enjoy, and let us know what you think! 

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