In this episode of WorkWoman, Natalie welcomes Tori Kruse to the show!

Tori is an empowerment speaker and coach for young women, as well as a professional model. Tori grew up in small town Iowa and graduated from the University of Iowa with her Bachelor of Business Administration Degree in Entrepreneurial Management. She was the co-founder and president of the Iowa Retail Association and studied international marketing in Florence, Italy. After graduating, Tori established her career in St. Louis, Missouri while also pursing her dream of walking on the Miss USA stage.

Learn more about Tori here: http://www.torikruse.com 

#podcast #workwoman #torikruse

In this episode of WorkWoman, Natalie welcomes Tori Kruse to the show!
Tori is an empowerment speaker and coach for young women, as well as a professional model. Tori grew up in small town Iowa and graduated from the University of Iowa with her Bachelor of Business Administration Degree in Entrepreneurial Management. She was the co-founder and president of the Iowa Retail Association and studied international marketing in Florence, Italy. After graduating, Tori established her career in St. Louis, Missouri while also pursing her dream of walking on the Miss USA stage.
Learn more about Tori here: <a href="http://www.torikruse.com">http://www.torikruse.com </a>
#podcast #workwoman #torikruse

​​Welcome to Business &—the podcast for people making it all happen.

Running a successful business takes over your life, but there’s still room for the ‘ands’—the things that keep you sharp, confident, and ahead of the game. Because success isn’t just about what you build—it’s about how you show up.

I’ve helped business owners scale to nine figures, and on this podcast, I’m sharing what’s working—real strategies, data-driven insights, and the inside track on what’s next in business, health, wealth, beauty, and fashion.

If you’re here to grow, scale, and dominate in every room you walk into—you’re in the right place.

It's time to stop dreaming and start doing.

​​Welcome to Business &amp;&mdash;the podcast for people making it all happen.
Running a successful business takes over your life, but there&rsquo;s still room for the &lsquo;ands&rsquo;&mdash;the things that keep you sharp, confident, and ahead of the game. Because success isn&rsquo;t just about what you build&mdash;it&rsquo;s about how you show up.
I&rsquo;ve helped business owners scale to nine figures, and on this podcast, I&rsquo;m sharing what&rsquo;s working&mdash;real strategies, data-driven insights, and the inside track on what&rsquo;s next in business, health, wealth, beauty, and fashion.
If you&rsquo;re here to grow, scale, and dominate in every room you walk into&mdash;you&rsquo;re in the right place.
It's time to stop dreaming and start doing.

Business &... with Natalie Dawson

​​Welcome to Business &—the podcast for people making it all happen.

Running a successful business takes over your life, but there’s still room for the ‘ands’—the things that keep you sharp, confident, and ahead of the game. Because success isn’t just about what you build—it’s about how you show up.

I’ve helped business owners scale to nine figures, and on this podcast, I’m sharing what’s working—real strategies, data-driven insights, and the inside track on what’s next in business, health, wealth, beauty, and fashion.

If you’re here to grow, scale, and dominate in every room you walk into—you’re in the right place.

​​Welcome to Business &amp;&mdash;the podcast for people making it all happen.
Running a successful business takes over your life, but there&rsquo;s still room for the &lsquo;ands&rsquo;&mdash;the things that keep you sharp, confident, and ahead of the game. Because success isn&rsquo;t just about what you build&mdash;it&rsquo;s about how you show up.
I&rsquo;ve helped business owners scale to nine figures, and on this podcast, I&rsquo;m sharing what&rsquo;s working&mdash;real strategies, data-driven insights, and the inside track on what&rsquo;s next in business, health, wealth, beauty, and fashion.
If you&rsquo;re here to grow, scale, and dominate in every room you walk into&mdash;you&rsquo;re in the right place.

Business &...

Business &... with Natalie Dawson 

EP 11 | A Breakthrough in Confidence with Tori Kruse

In this episode, I share four interview “secrets” I’ve learned from hiring, training, and firing over a thousand people. First, employers want to feel chosen, so I explain why you should stop mass-applying and instead research and pursue your top 10 companies with clear personal, professional, and financial goals. Second, I break down how employers hire the person who lowers their doubt by demonstrating competence and problem-solving, not desperation, including what I’d say in interviews today, and an example of a standout core values presentation. Third, I explain how tiny details in your setup, materials, and brand alignment signal professionalism and reduce perceived risk. Fourth, I show why employers learn as much from follow-up as from your answers, and how personalized, thoughtful follow-ups prove initiative and work ethic.

In this episode, I share four interview &ldquo;secrets&rdquo; I&rsquo;ve learned from hiring, training, and firing over a thousand people. First, employers want to feel chosen, so I explain why you should stop mass-applying and instead research and pursue your top 10 companies with clear personal, professional, and financial goals. Second, I break down how employers hire the person who lowers their doubt by demonstrating competence and problem-solving, not desperation, including what I&rsquo;d say in interviews today, and an example of a standout core values presentation. Third, I explain how tiny details in your setup, materials, and brand alignment signal professionalism and reduce perceived risk. Fourth, I show why employers learn as much from follow-up as from your answers, and how personalized, thoughtful follow-ups prove initiative and work ethic.

 Interview Secrets That Make YOU The Top Candidate

https://api.omny.fm/orgs/a4ece68e-b4a1-42ab-92b3-a9de003cb339/clips/41bc81b1-cb66-4cee-b3b9-b44a0180cf19/transcript

In this episode, I break down the core reason many businesses struggle to build real value: misaligned incentives and unclear paths that leave employees disengaged. I share a three-step system I’ve used across thousands of businesses to align individual goals with organizational goals by having one-on-one conversations about each team member’s one-, three-, and five-year Personal, Professional, and Financial (PPF) goals. I explain why personal goals create the strongest connection, how professional goals should be unpacked and reverse-engineered into a real career path, and why financial goals must be specific and quantified to drive motivation and performance. I reference Gallup’s 2026 engagement data and Deloitte’s 2025 Gen Z/Millennial survey, and I illustrate the framework with examples of team members who grew into higher-impact, higher-income roles by aligning their ambition with business needs.

In this episode, I break down the core reason many businesses struggle to build real value: misaligned incentives and unclear paths that leave employees disengaged. I share a three-step system I&rsquo;ve used across thousands of businesses to align individual goals with organizational goals by having one-on-one conversations about each team member&rsquo;s one-, three-, and five-year Personal, Professional, and Financial (PPF) goals. I explain why personal goals create the strongest connection, how professional goals should be unpacked and reverse-engineered into a real career path, and why financial goals must be specific and quantified to drive motivation and performance. I reference Gallup&rsquo;s 2026 engagement data and Deloitte&rsquo;s 2025 Gen Z/Millennial survey, and I illustrate the framework with examples of team members who grew into higher-impact, higher-income roles by aligning their ambition with business needs.

How To Use This 3-Step Money System To Build Wealth

https://api.omny.fm/orgs/a4ece68e-b4a1-42ab-92b3-a9de003cb339/clips/491f0c1c-3e5b-4fc9-bd55-b43d006817b3/transcript

In this episode, I explain why your thirties are the most powerful financial window, because you have experience, connections, and urgency, and why believing it’s “too late” keeps most people stuck. I share four strategies I’ve seen create real wealth: first, stop comparing yourself to others and reframe success as staying “in line” long enough to get your turn. Second, develop one high-income money skill, especially marketing and sales, because money flows to people who solve problems and drive revenue, not to degrees or expense-side roles. Third, avoid lifestyle creep by resisting social-media-driven spending and using raises, bonuses, and promotions to save and invest instead. Fourth, repeat the cycle of skill-building, earning, and investing to build discipline, confidence, and long-term financial freedom.

In this episode, I explain why your thirties are the most powerful financial window, because you have experience, connections, and urgency, and why believing it&rsquo;s &ldquo;too late&rdquo; keeps most people stuck. I share four strategies I&rsquo;ve seen create real wealth: first, stop comparing yourself to others and reframe success as staying &ldquo;in line&rdquo; long enough to get your turn. Second, develop one high-income money skill, especially marketing and sales, because money flows to people who solve problems and drive revenue, not to degrees or expense-side roles. Third, avoid lifestyle creep by resisting social-media-driven spending and using raises, bonuses, and promotions to save and invest instead. Fourth, repeat the cycle of skill-building, earning, and investing to build discipline, confidence, and long-term financial freedom.

How To Build Wealth in Your 30s (Even If You’re Starting Late)

https://api.omny.fm/orgs/a4ece68e-b4a1-42ab-92b3-a9de003cb339/clips/3cf506c2-7bbd-4d68-9b64-b4360015a927/transcript

EP 11 | A Breakthrough in Confidence with Tori Kruse

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Business &... with Natalie Dawson

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