It might not be apparent unless you're driving through the mid-longitudes of Interstate 70, but around 40 percent of the land in the United States is farmland. Understanding what happens on that acreage is complicated—for individual farmers and agricultural conglomerates. Understanding how to improve what’s going on is even harder. That’s why Granular—a farm software business under the agriculture division of DowDuPont—penned a deal with Planet.