If you’ve struggled with the informationoverload we experience in the process of building our businesses, you will take so much away from this chat.

Hear Brook McCarthy share the story of creating her coaching and training business over the last 16 years, plus some powerful circuit breakers around:
The decisions we don’t need to labour over
What should be prioritised in the crazy early periods of establishing a business
Why figuring it out on the job is an excellent strategy
Pivoting as being crucial to longevity
The flirtation we all have with looking at jobs
And the never-fail approach that will keep you in business.

Part 2 of this episode continues with some epic advice around making more money in your business, so jump straight over to that on the show feed when you’re ready.

Connect with Brook on Instagram @brookmccarthy

Grab the Minimum Viable Marketing Plan via hustleandheart.com.au

You can find more show notes and transcripts at unemployedandafraid.com.au/episodes.

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn

or via unemployedandafraid.com.au

If you’ve struggled with the information overload we experience in the process of building our businesses, you will take so much away from this chat.
Hear Brook McCarthy share the story of creating her coaching and training business over the last 16 years, plus some powerful circuit breakers around:
<ul>
<li>The decisions we don’t need to labour over</li>
<li>What should be prioritised in the crazy early periods of establishing a business</li>
<li>Why figuring it out on the job is an excellent strategy</li>
<li>Pivoting as being crucial to longevity</li>
<li>The flirtation we all have with looking at jobs</li>
<li>And the never-fail approach that will keep you in business.</li>
</ul>
Part 2 of this episode continues with some epic advice around making more money in your business, so jump straight over to that on the show feed when you’re ready.
Connect with Brook on Instagram <a href="https://www.instagram.com/brookmccarthy/">@brookmccarthy</a>
Grab the Minimum Viable Marketing Plan via <a href="https://www.hustleandheart.com.au/marketing-plan/">hustleandheart.com.au</a>
You can find more show notes and transcripts at <a href="https://www.unemployedandafraid.com.au/episodes">unemployedandafraid.com.au/episodes.</a>
And don’t forget to follow Unemployed &amp; Afraid on <a href="https://www.instagram.com/unemployedandafraid/?hl=en">IG</a> , <a href="https://www.tiktok.com/@unemployedandafraidpod">TikTok</a> and <a href="https://www.linkedin.com/company/unemployed-afraid">LinkedIn</a>
<a href="https://www.facebook.com/groups/unemployedandafraid">Join our Facebook Group</a>
And show your support for this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
You can reach your host on email <a href="mailto:kim@unemployedandafraid.com">kim@unemployedandafraid.com.au</a> on <a href="https://www.instagram.com/goodsideofthebed_/?hl=en">IG</a> on <a href="https://www.linkedin.com/in/kim-kerton/">LinkedIn</a>
or via <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a>

A small business podcast for the brave self-employed.

Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.

Support this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Get in touch at unemployedandafraid.com.au to be part of the show.

A small business podcast for the brave self-employed.
Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.
Support this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
Get in touch at <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a> to be part of the show.

Unemployed & Afraid

A business podcast for the brave self-employed.

Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.

Your host knows exactly how it feels to be a small-business owner, she is one.

Kim’s building a branded podcast consultancy firm (check it out at Good Side of the Bed) while also growing the Unemployed & Afraid podcast and brand.

On this podcast, Kim brings together business owners from all stages and scales to share the very personal journey of growth that is small business ownership, all to help others find the courage to get started and stick it out.

There’s a lot of successful people out there talking to other successful people about their success, that’s wonderful, but sometimes you need to feel genuinely seen and heard alongside the aspirational stuff.

She’s your business-building equal, creating a safe space for learning from each other so that nobody gets left behind - because this gig is tough.

Support this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Get in touch at unemployedandafraid.com.au to be part of the show.

A business podcast for the brave self-employed.
Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.
Your host knows exactly how it feels to be a small-business owner, she is one.
Kim’s building a branded podcast consultancy firm (check it out at <a href="https://goodsideofthebed.com.au/">Good Side of the Bed</a>) while also growing the Unemployed &amp; Afraid podcast and brand.
On this podcast, Kim brings together business owners from all stages and scales to share the very personal journey of growth that is small business ownership, all to help others find the courage to get started and stick it out.
There’s a lot of successful people out there talking to other successful people about their success, that’s wonderful, but sometimes you need to feel genuinely seen and heard alongside the aspirational stuff.
She’s your business-building equal, creating a safe space for learning from each other so that nobody gets left behind - because this gig is tough.
Support this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
Get in touch at <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a> to be part of the show.

“Self-employment is actually quite radical!” Brook McCarthy, Hustle & Heart

Everyone will tell you that when business is challenging you need to diversify, but what does that actually look like in the day to day?

Adding new services, shifting pricing models, putting yourself out there in new ways, getting to the other side of imposter syndrome, these are all the things we do for nothing else but the sake of our business being able to continue.

If that’s where your head is at right now, we’ve got you.

Jen Bishop is an incredibly engaging human, and in this chat about the building and diversification of her business Interiors Addict you’ll hear about:
Creating a business where the potential isn’t obvious
Getting comfortable with the sell
Stepping into a new field based on passion
Never closing off from diversification
Task switching to an unprecedented level
And being cautious of over-delivery (and over-discounting) in a contracting market.

Every week there’s an episode for you listener, something that is designed to help you keep going and building a business you’re proud of. If you love it, make sure you’re following the show and tell someone else about it – it helps the show to grow and to continue showing up for you each week.

Follow Jen on IG @interiorsaddict

Delve into some glorious interiors content online theinteriorsaddict.com

You can find more show notes and transcripts at unemployedandafraid.com.au/episodes.

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn

or via unemployedandafraid.com.au

Everyone will tell you that when business is challenging you need to diversify, but what does that actually look like in the day to day?
Adding new services, shifting pricing models, putting yourself out there in new ways, getting to the other side of imposter syndrome, these are all the things we do for nothing else but the sake of our business being able to continue.
If that’s where your head is at right now, we’ve got you.
Jen Bishop is an incredibly engaging human, and in this chat about the building and diversification of her business Interiors Addict you’ll hear about:
<ul>
<li>Creating a business where the potential isn’t obvious</li>
<li>Getting comfortable with the sell</li>
<li>Stepping into a new field based on passion</li>
<li>Never closing off from diversification</li>
<li>Task switching to an unprecedented level</li>
<li>And being cautious of over-delivery (and over-discounting) in a contracting market.</li>
</ul>
Every week there’s an episode for you listener, something that is designed to help you keep going and building a business you’re proud of. If you love it, make sure you’re following the show and tell someone else about it – it helps the show to grow and to continue showing up for you each week.
Follow Jen on IG <a href="https://www.instagram.com/interiorsaddict/">@interiorsaddict</a>
Delve into some glorious interiors content online <a href="https://theinteriorsaddict.com/">theinteriorsaddict.com</a>
You can find more show notes and transcripts at <a href="https://www.unemployedandafraid.com.au/episodes">unemployedandafraid.com.au/episodes.</a>
And don’t forget to follow Unemployed &amp; Afraid on <a href="https://www.instagram.com/unemployedandafraid/?hl=en">IG</a> , <a href="https://www.tiktok.com/@unemployedandafraidpod">TikTok</a> and <a href="https://www.linkedin.com/company/unemployed-afraid">LinkedIn</a>
<a href="https://www.facebook.com/groups/unemployedandafraid">Join our Facebook Group</a>
And show your support for this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
You can reach your host on email <a href="mailto:kim@unemployedandafraid.com">kim@unemployedandafraid.com.au</a> on <a href="https://www.instagram.com/goodsideofthebed_/?hl=en">IG</a> on <a href="https://www.linkedin.com/in/kim-kerton/">LinkedIn</a>
or via <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a>

“I'm taking everything I've learned in this day job, and I'm going to use it in this business that I can create for myself,” Jen Bishop Founder of Interiors Addict

One day a conversation will change your life and your business. You won’t see it coming, it won’t be anything like what you thought would happen, but it will open a possibility that will be absolute magic. 

In this short episode your host Kim Kerton shares a shift in thinking that can help us get through the days (or months) that can feel like we’re wading through business mud on the path to a future we’ve imagined for ourselves. 

If you’ve ever found yourself over-thinking, over-planning, or just generally feeling like what you’re planning for doesn’t feel possible, this episode is for you. 

Subscribe to the Unemployed & Afraid newsletter at unemployedandafraid.com.au

And don’t forget to follow Unemployed & Afraid on IG ,LinkedIn and TikTik

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa atbuymeacoffee.com/unemployedpod

One day a conversation will change your life and your business. You won’t see it coming, it won’t be anything like what you thought would happen, but it will open a possibility that will be absolute magic. 
In this short episode your host Kim Kerton shares a shift in thinking that can help us get through the days (or months) that can feel like we’re wading through business mud on the path to a future we’ve imagined for ourselves. 
If you’ve ever found yourself over-thinking, over-planning, or just generally feeling like what you’re planning for doesn’t feel possible, this episode is for you. 
Subscribe to the Unemployed &amp; Afraid newsletter at <a href="http://unemployedandafraid.com.au">unemployedandafraid.com.au</a> 
And don’t forget to follow Unemployed &amp; Afraid on<a href="https://www.instagram.com/unemployedandafraid/?hl=en"> IG</a> ,<a href="https://www.threads.net/@unemployedandafraid"> </a><a href="https://www.linkedin.com/company/unemployed-afraid">LinkedIn</a> and <a href="https://www.tiktok.com/@unemployedandafraidpod">TikTik</a>
<a href="https://www.facebook.com/groups/unemployedandafraid">Join our Facebook Group</a>
And show your support for this independent podcast and small business by shouting your host a cuppa at<a href="https://www.buymeacoffee.com/unemployedpod"> </a><a href="http://buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>

Stay open to possibilities you can’t see

A portfolio business might not answer the annoyingly quick question of “what do you do?” but it could be the answer to your own personal and professional joy.

My guest today is Marie Vakakis, Director of the mental health services business The Therapy Hub, and she has a powerful perspective on what it takes to balance leveraging an opportunity, with holding site of the bigger picture and the unique why we have behind being in business for ourselves.

In this chat with Marie you’ll hear about:
Developing a portfolio business
Information overload and its effect on imposter syndrome
Navigating new service offerings in a cost-of-living crisis
Managing a personal brand business alongside a traditional business
The impact of mental health care in business ownership
And knowing when to stop scaling up.

You will walk away with a sense of business solidarity and renewed belief in how to move forward in your own business, stories of others keeping it real do that for us.

Listen to Marie’s podcast This Complex Life

Check out the Connected Teens course

Visit The Therapy Hub

You can find more show notes and transcripts at unemployedandafraid.com.au/episodes.

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn

or via unemployedandafraid.com.au

A portfolio business might not answer the annoyingly quick question of “what do you do?” but it could be the answer to your own personal and professional joy.
My guest today is Marie Vakakis, Director of the mental health services business The Therapy Hub, and she has a powerful perspective on what it takes to balance leveraging an opportunity, with holding site of the bigger picture and the unique why we have behind being in business for ourselves.
In this chat with Marie you’ll hear about:
<ul>
<li>Developing a portfolio business</li>
<li>Information overload and its effect on imposter syndrome</li>
<li>Navigating new service offerings in a cost-of-living crisis</li>
<li>Managing a personal brand business alongside a traditional business</li>
<li>The impact of mental health care in business ownership</li>
<li>And knowing when to stop scaling up.</li>
</ul>
You will walk away with a sense of business solidarity and renewed belief in how to move forward in your own business, stories of others keeping it real do that for us.
Listen to Marie’s podcast <a href="https://podcasts.apple.com/au/podcast/this-complex-life/id1459084811">This Complex Life</a>
Check out the <a href="https://marievakakis.com.au/courses/connected-teens/">Connected Teens</a> course
Visit <a href="https://thetherapyhub.com.au/">The Therapy Hub</a>
You can find more show notes and transcripts at <a href="https://www.unemployedandafraid.com.au/episodes">unemployedandafraid.com.au/episodes.</a>
And don’t forget to follow Unemployed &amp; Afraid on <a href="https://www.instagram.com/unemployedandafraid/?hl=en">IG</a> , <a href="https://www.tiktok.com/@unemployedandafraidpod">TikTok</a> and <a href="https://www.linkedin.com/company/unemployed-afraid">LinkedIn</a>
<a href="https://www.facebook.com/groups/unemployedandafraid">Join our Facebook Group</a>
And show your support for this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
You can reach your host on email <a href="mailto:kim@unemployedandafraid.com">kim@unemployedandafraid.com.au</a> on <a href="https://www.instagram.com/goodsideofthebed_/?hl=en">IG</a> on <a href="https://www.linkedin.com/in/kim-kerton/">LinkedIn</a>
or via <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a>

“Self-employment is actually quite radical!” Brook McCarthy, Hustle & Heart

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