Athlete endorsements are nothing new in the sports world. From Michael Jordan to Caitlin Clarke, sports stars are more than just athletes, they're mega influencers and brands want a piece of the pie. But can you blame them for wanting to cash in while they can? Well, Australia certainly loves to cut down a tall poppy. So today on the show, Abbey and Georgie take a look at the biggest examples of star power in sports, and whether or not Aussie fans can truly embrace the off-field profile of our own athletes.