We welcome powerhouse, Julie Hirsch, the recipient of the Telstra Business Woman of the Year award 2020, and Cofounder and COO of Eloments Natural Vitamin Teas.

Following two years of research, Julie and Cofounder Nicole launched Eloments - the world's first 100% natural vitamin tea. And with just over a year of sales they are on shelf in over 1000 stores around the world and raised Series A investment, providing tea lovers (like me) with organic certified vitamins and minerals in each cup. They were told many times it couldn’t be done, but they persisted with their mission and endeavoured to create this product that is making waves around the world.

It is such an interesting brand story, but getting to know the person behind the brand and the journey to get there is what this show is all about.

Talking to Julie is so refreshing, as she brings her divine energy to business, even with determination and grit, she continues to be herself does not lose sight of the purpose and impact she hopes to create from all of her work.

Julie’s interview will inspire you to push forward in business, see your failures as lessons and depict what it is to like to lead with purpose.