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Disrupting Thailand’s B2B food marketplace: A conversation with Makro PRO’s Tirayu Songvetkasem

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The Venture

The Venture is an original podcast hosted by serial business builders from McKinsey. In each episode, our experts cut through the noise to show how le 
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In this episode of The Venture, we share a conversation with Tirayu Songvetkasem, also known as Mac. He is the head of Maknet and chief digital officer of Siam Makro, the Thai branch of a multinational serving the hotel, restaurant, café and catering sector (HoReCa). Makro recently leveraged the mothership's market experience and network of partners to launch Maknet, an online marketplace that’s already Thailand’s leading B2B for food products and services. Songvetkasem sat down with McKinsey’s Tomas Laboutka to discuss Maknet’s mission to bridge the divide between start-ups and incumbents, its funnel-based approach to attracting talent, and the importance of always remaining agile and open to disruption. 


Comments and opinions expressed by interviewees are their own and do not represent or reflect the opinions, policies, or positions of McKinsey & Company or have its endorsement.

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The Venture is an original podcast hosted by serial business builders from McKinsey. In each episode 
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