The Sponge PodcastThe Sponge Podcast

Ep. 22: Lights, Camera, Action!

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"Clients have to realize that celebrities need them as much as they need celebrities."

Does having a celebrity associated with your brand giving it a competitive edge over others? He also shares some interesting celebrity stories and talks as to how clients get trapped in the brand-celebrity vicious cycle.

Check out Ambi's latest book 'Sponge': https://ivm.today/SpongeBook

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

You can check out our website at http://www.ivmpodcasts.com/

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The Sponge Podcast

The Sponge Podcast - Leadership Lessons with Author and Veteran Adman with 40 years of experience in 
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