Episode 155: Don’t Judge A Book By Its Cover In Agronomy
Tyler Mitchell, agronomy account manager at River Valley Cooperative in Davenport, Iowa, details the daily complexities he and his team unravel for farmers as they serve as boots on the ground.
Episode 154: Farming With Mother Nature’s Curveballs
From the driest year in over 130 years to extreme hail events, Evan Fust and his teams work with farmers across Colorado and Kansas. Fust is general manager of CHS High Plains, CHS Quintec and CHS United Plains which totals more than 40 locations.
Episode 153: Learning To Meet Farmers Where They Are
Marketing consultant Morgan Seger says one prediction for the year ahead is companies will start using more artificial intelligence in their communications. However, she cautions her clients to be careful so they don’t start sounding like everyone else. Seger also provides insights on how digital m…
Episode 152: What Does The Dicamba Court Decision For Ag Retail?
Richard Gupton with the Agricultural Retailers Association joins the podcast to give a regulatory and policy update. This is on the heels of the federal court in Arizona’s ruling which vacated the label for over the top dicamba application in 2024. Gupton shares what steps the ARA is taking, and wh…
Episode 151: Beyond Typical Ag Retail and Coop Services
As an irrigation water management specialist at Centra Sota Cooperative, Rebecca Schubert does farmer outreach, education, and program partnerships. As a Technical Service Provider, Schubert assists farmers with opportunities via USDA-NRCS. She says this expansion is beyond what has been assumed a …
Episode 150: Maximizing The Value of Irrigation
Consulting with farmers across 40 crops, Cory Broad and the team at Avid Water help bring agronomic solutions to the field including system automation, moisture monitoring, satellite imaging, water treatment systems and more. With $20/hour minimum wage and the Sustainable Groundwater Management Act…
Episode 149: Weed Management Has a Thin Margin of Error
As a technical resource, Kyle Gustafson shares his role as Crop Protection Product Manager at Winfield United allows him to help with some of the most difficult weeds to management in row crop agriculture. He says the way agriculture does business has changed, but a farmer’s nature hasn’t. And his …
Episode 148: Zombie Weeds And Using All the Tools In The Toolbox
Tyler Steinkamp, crop protection product manager at Winfield United, works with farmers and retailers across Iowa and Missouri. He shares why last year made agronomists recite the common real estate mantra: location, location, location. And Steinkamp says killing weeds is a favorite part of his job…
Episode 147: The Better The Tool, The More It Will Be Used
Co-founder and CEO of Bushel Jake Joraanstad shares what is table stakes in ag software. The past two years have seen accelerated onboarding for the team at Bushel, which now connects more than 2,600 grain locations to farmers. Joraanstad says when the business was launched, the expectations of far…
Episode 146: How One Ag Retailer Found Success with H2-A Workers
As ag retailers report a tightening labor pool, many are seeking new outlets to find team members. In 2023, The Equity brought on 20 seasonal H2-A workers. They’ve found such success that they are more than doubling that in 2024. Learn more from Human Resources Manager Robin Brown.