John Cymbal, co-founder and chief marketing officer for Molly’s Grape & Citrus Co., explains how ditching the commodity mindset for a CPG strategy is helping the brand win over consumers.

John Cymbal, co-founder and chief marketing officer for Molly&rsquo;s Grape &amp; Citrus Co., explains how ditching the commodity mindset for a CPG strategy is helping the brand win over consumers.

What’s the fresh produce industry talking about now? Tune into The Packer Podcast to find out. Discussions dive into the challenges, opportunities and what’s next for stakeholders across the fresh produce supply chain.

 

What&rsquo;s the fresh produce industry talking about now? Tune into The Packer Podcast to find out. Discussions dive into the challenges, opportunities and what&rsquo;s next for stakeholders across the fresh produce supply chain.
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The Packer Podcast

The Packer Podcast: How Molly Pop Harnesses Nostalgia for Modern Marketing

With 300 truckloads of vegetables crossing the border daily, Richard Lee, executive director of the Ontario Greenhouse Vegetable Growers, outlines why protecting stable access to U.S. consumers directly supports affordable, year-round produce for Canadians.

With 300 truckloads of vegetables crossing the border daily, Richard Lee, executive director of the Ontario Greenhouse Vegetable Growers, outlines why protecting stable access to U.S. consumers directly supports affordable, year-round produce for Canadians.

The Packer Podcast: Why Canada’s Food Security Depends on a Thriving USMCA Greenhouse Export Market

Circana’s Jonna Parker outlines why the fresh produce industry must focus on digital storytelling and rich product data to ensure agentic AI engines seamlessly discover and recommend their items to shoppers.

Circana&rsquo;s Jonna Parker outlines why the fresh produce industry must focus on digital storytelling and rich product data to ensure agentic AI engines seamlessly discover and recommend their items to shoppers.

The Packer Podcast: How Fresh Produce Brands Can Prepare for the Agentic Commerce Era

Following an unexpected surge on social media, founder Adam Stager explains how massive public interest drives global demand for agricultural automation and eco-friendly alternatives to traditional chemical sprays.

Following an unexpected surge on social media, founder Adam Stager explains how massive public interest drives global demand for agricultural automation and eco-friendly alternatives to traditional chemical sprays.

The Packer Podcast: How Molly Pop Harnesses Nostalgia for Modern Marketing

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