"If you haven't grabbed the readers' attention within the first 10-12 words, you lose them."
Saffron Howden's job is training journalists how to write news for Australian Community Media. She sees news journalists as storytellers dealing in facts, who need to always be thinking about their audience. In this episode, she offers tips on the craft of writing a strong news story.
"Focus on...the thing people are going to care about. And keep it simple."
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