Join the Marketing Mad Men as they delve into the transformative world of branding with Brett Player of Play Agency. Discover the art of efficacious design, the emotional power of packaging, and the future of sustainability in marketing. Tune in for a session that blends the artistry of design with the precision of marketing analytics, and learn how to tell your brand’s story in a way that resonates with today’s eco-conscious audience.
Branding
Design
Sustainability
Marketing Analytics
User Experience
Emotional Connection
Packaging Design
Logo Development
Marketing Trends
Digital Transformation

Join the Marketing Mad Men as they delve into the transformative world of branding with Brett Player of Play Agency. Discover the art of efficacious design, the emotional power of packaging, and the future of sustainability in marketing. Tune in for a session that blends the artistry of design with the precision of marketing analytics, and learn how to tell your brand’s story in a way that resonates with today’s eco-conscious audience.
<ul>
<li>Branding</li>
<li>Design</li>
<li>Sustainability</li>
<li>Marketing Analytics</li>
<li>User Experience</li>
<li>Emotional Connection</li>
<li>Packaging Design</li>
<li>Logo Development</li>
<li>Marketing Trends</li>
<li>Digital Transformation</li>
</ul>

TikTok, Acronyms & pretty pictures drive us mad – 30 years of common sense and no BS is what marketing should be about.

Trip Jobe & Nick Constantino, The Marketing Madmen have a passion for ensuring that your business wins because of smart marketing.

They will be sharing best practices and stupid marketing gone wrong as well as having other industry leaders share their secrets and strategies for your benefit.

They Say Marketing Is a Mad Man's Game...

The Marketing Madmen

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
Top 2% Global Podcast
Top 100 Marketing Podcast on Apple
Radio Show on 106.3FM in Atlanta
17,000+ YouTube Subscribers

 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
<ul>
<li>Top 2% Global Podcast</li>
<li>Top 100 Marketing Podcast on Apple</li>
<li>Radio Show on 106.3FM in Atlanta</li>
<li>17,000+ YouTube Subscribers</li>
</ul>
 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

145. A PLAYER'S GUIDE TO DESIGN

Marketing Madhouse Podcast With Ceaser Wurm

MARKETING MADHOUSE PODCAST WITH ZAKIA HOLLAND

Trailblazing the SBA

Navigating the Political Landscape

Strategies for Growth and Community Engagement

- Thriving Through Challenges

From Podcast to Published

Teaching at Morehouse

Fixing the Education System

Nurturing Competitive Spirit

In this episode, Nick Constantino interviews Cassius Butts, an entrepreneur, business leader, and educator. Cassius shares insights from his diverse upbringing and experiences, emphasizing the importance of embracing different perspectives and the "grind and grit" required for entrepreneurship. The conversation explores how their backgrounds influenced their career paths, with one speaker initially wanting to be an industrial-organizational psychologist but realizing the value of understanding human motivation for effective leadership

They discuss the significance of building rapport, finding common ground, and diversifying one's experiences for success. The speakers reflect on how their grandfather's involvement in local politics inspired them to pursue a career in government, aiming to positively influence people while avoiding partisan politics. They share their experiences navigating urban development and housing policies at HUD during the Bush administration, highlighting the importance of financial literacy and addressing the challenges faced by marginalized communities

The conversation also touches on the resilience and opportunities for growth that can arise from navigating adversities, using examples like New Orleans' recovery from natural disasters. Thasunda Brown Duckett, the first African-American Administrator of the Small Business Administration (SBA), discusses the critical role small businesses play in the US economy and how the SBA supports access to capital for these businesses. Overall, the episode emphasizes the power of perseverance, bipartisanship, community engagement, and leveraging existing resources to empower small businesses and minority-owned enterprises

Chapters

00:02:56 - Trailblazing the SBA as the First African-American Administrator

00:19:06 - Navigating the Political Landscape: A Bipartisan Approach

00:21:03 - Scaling a Business: Strategies for Growth and Community Engagement

00:27:19 - Thriving Through Challenges: Helping Businesses Scale

00:32:20 - From Podcast to Published: My Book Tour Journey

00:39:44 - Teaching at Morehouse: Lessons Learned

00:45:06 - Fixing the Education System: Bridging the Skills Gap

00:46:26 - Nurturing Competitive Spirit in Education

Key Lessons 
The importance of embracing different perspectives and diverse backgrounds in shaping one's entrepreneurial journey and leadership approach.
The "grind and grit" of entrepreneurship, which Cassius Butts now imparts to his students as an educator, highlighting the value of resilience in navigating challenges.
The speakers' involvement in politics and government, and how their experiences in the public service have influenced their career paths and leadership style.

In this episode, Nick Constantino interviews Cassius Butts, an entrepreneur, business leader, and educator. Cassius shares insights from his diverse upbringing and experiences, emphasizing the importance of embracing different perspectives and the "grind and grit" required for entrepreneurship. The conversation explores how their backgrounds influenced their career paths, with one speaker initially wanting to be an industrial-organizational psychologist but realizing the value of understanding human motivation for effective leadership
They discuss the significance of building rapport, finding common ground, and diversifying one's experiences for success. The speakers reflect on how their grandfather's involvement in local politics inspired them to pursue a career in government, aiming to positively influence people while avoiding partisan politics. They share their experiences navigating urban development and housing policies at HUD during the Bush administration, highlighting the importance of financial literacy and addressing the challenges faced by marginalized communities
The conversation also touches on the resilience and opportunities for growth that can arise from navigating adversities, using examples like New Orleans' recovery from natural disasters. Thasunda Brown Duckett, the first African-American Administrator of the Small Business Administration (SBA), discusses the critical role small businesses play in the US economy and how the SBA supports access to capital for these businesses. Overall, the episode emphasizes the power of perseverance, bipartisanship, community engagement, and leveraging existing resources to empower small businesses and minority-owned enterprises
Chapters
00:02:56 - Trailblazing the SBA as the First African-American Administrator
00:19:06 - Navigating the Political Landscape: A Bipartisan Approach
00:21:03 - Scaling a Business: Strategies for Growth and Community Engagement
00:27:19 - Thriving Through Challenges: Helping Businesses Scale
00:32:20 - From Podcast to Published: My Book Tour Journey
00:39:44 - Teaching at Morehouse: Lessons Learned
00:45:06 - Fixing the Education System: Bridging the Skills Gap
00:46:26 - Nurturing Competitive Spirit in Education
Key Lessons 
<ol>
<li>The importance of embracing different perspectives and diverse backgrounds in shaping one's entrepreneurial journey and leadership approach.</li>
<li>The "grind and grit" of entrepreneurship, which Cassius Butts now imparts to his students as an educator, highlighting the value of resilience in navigating challenges.</li>
<li>The speakers' involvement in politics and government, and how their experiences in the public service have influenced their career paths and leadership style.</li>
</ol>

145. A PLAYER'S GUIDE TO DESIGN

In 1 playlist(s)

The Marketing Madmen

Social links

Follow podcast

Recent clips