Welcome back to episode 3 of The Influence Podcast, Collision Edition! We're counting down the weeks until Collision Conference takes over Toronto for the fastest growing Tech conference in North America's fastest growing tech hubs! 

Keith once read somewhere that "if Web 1.0 was "read" and Web 2.0 was "write" then Web 3.0 is "own", where users can collectively take ownership of their presence and assets on the internet." If that's still confusing to you, don't worry, today's guest is a mega-leader in the world of Web 3.0. Holly Zheng is the President and CEO of Blue Focus, a marketing technology company that runs on the inner workings of big data and social networks. On today's show, Tom and Keith sit down with Holly to better understand the shift from Web 2.0 into Web 3.0 and discuss its impact on businesses across diverse sectors and how they can position themselves to thrive in a Web 3.0 environment.