In this episode we will hear from Angus Keene (Acting MD of Twitter Australia) and Rob Hall (CEO of Playground xyz) on the state of innovation in digital advertising in Australia as well as discussing the need to increase the focus and investment in creative. 

<div>In this episode we will hear from Angus Keene (Acting MD of Twitter Australia) and Rob Hall (CEO of Playground xyz) on the state of innovation in digital advertising in Australia as well as discussing the need to increase the focus and investment in creative. </div>

The best minds in digital advertising break down and debate the topics that matter to brands and publishers. We talk to industry leaders in every area of digital about creativity, measurement, metrics, data, privacy and the technology that drives it all.

The best minds in digital break down and debate the topics that matter to brands and publishers.

The IAB Australia Podcast

In this episode we will hear from Angus Keene (Acting MD of Twitter Australia) and Rob Hall (CEO of Playground xyz) on the state of...

Innovation and Creativity in Digital Media and Advertising with Angus Keene and Rob Hall

In this episode of the IAB Australia podcast, host Gai Le Roy, CEO of IAB Australia, is joined by Jessica Gilby, General Manager of Digital at News Corp Australia, and Janette Higginson, VP of Buyer Development JAPAC at Index Exchange, to explore the growing role of sell-side decisioning in programmatic advertising. The conversation unpacks how publishers and technology partners are applying intelligence earlier in the auction process to filter and qualify ad opportunities before they reach demand platforms, reducing inefficiency while improving signal quality, campaign performance, and user experience. Listen now!

In this episode of the IAB Australia podcast, host Gai Le Roy, CEO of IAB&nbsp;Australia, is joined by Jessica Gilby, General Manager of Digital at News Corp&nbsp;Australia, and Janette Higginson, VP of Buyer Development JAPAC at Index&nbsp;Exchange, to explore the growing role of sell-side decisioning in programmatic&nbsp;advertising. The conversation unpacks how publishers and technology&nbsp;partners are applying intelligence earlier in the auction process to filter and&nbsp;qualify ad opportunities before they reach demand platforms, reducing&nbsp;inefficiency while improving signal quality, campaign performance, and user&nbsp;experience. Listen now!

The evolution of sell-side decisioning and what it means in practice

In this episode of the IAB Australia podcast, host Gai Le Roy, CEO ofIAB Australia, speaks with Kirsty Heywood from Publicis Groupe, Chris Manson from Ogury, and Mitch Greenway from OpenX, as well as Chair of the Executive Technology Council about the future of Australia’s digital advertising market. They discuss measurement beyond impressions, integrating AI, unifying audience strategies, supporting publisher sustainability, and navigating privacy and fragmented consumer journeys, while driving efficiency, growth, and responsible media practices through collaboration, data, and technology. Listen now!

In this episode of the IAB Australia podcast, host Gai Le Roy, CEO of IAB Australia, speaks with Kirsty Heywood from Publicis Groupe, Chris Manson from Ogury, and Mitch Greenway from OpenX, as well as Chair of the Executive Technology Council about the future of Australia&rsquo;s digital advertising market. They discuss measurement beyond impressions, integrating AI, unifying audience strategies, supporting publisher sustainability, and navigating privacy and fragmented consumer journeys, while driving efficiency, growth, and responsible media practices through collaboration, data, and technology. Listen now!

The Big Themes of 2026: An Industry Perspective

In this latest episode of the IAB Australia podcast, host Gai Le Roy, CEO of IAB Australia, is joined by Director of Research Natalie Stanbury, Director of Policy & Regulatory Affairs Sarah Kruger, and Tech Lead Jonas Jaanimagi to outline the key priorities shaping the digital advertising landscape in 2026. Marking IAB Australia’s 21st year, the team explores the Future of Measurement project, advances in experimentation and incrementality, evolving privacy reforms, publisher sustainability, and the practical realities of AI and agentic innovation. Listen now!

In this latest episode of the IAB Australia podcast, host Gai Le Roy, CEO of IAB Australia, is joined by Director of Research Natalie Stanbury, Director of Policy &amp; Regulatory Affairs Sarah Kruger, and Tech Lead Jonas Jaanimagi to outline the key priorities shaping the digital advertising landscape in 2026. Marking IAB Australia&rsquo;s 21st year, the team explores the Future of Measurement project, advances in experimentation and incrementality, evolving privacy reforms, publisher sustainability, and the practical realities of AI and agentic innovation.&nbsp;Listen now!

Innovation and Creativity in Digital Media and Advertising with Angus Keene and Rob Hall

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