A high-ranking insurance company executive has a crisis of conscience when he visits a "health exposition" at a fairground in rural Tennessee, where he is shocked to see hundreds of people lined up in the rain to obtain free healthcare in animal stalls at the fairground. Wendell Potter left his job and wrote a book, “Deadly Spin: An Insurance Company Insider Speaks Out on How Corporate PR is Killing Health Care and Deceiving Americans,” which revealed the deceptive practices of major insurance companies to spread disinformation designed to increase their profits. This week, Wendell is launching a coalition of non-profits to advocate for meaningful healthcare finance reform designed to help Americans gain truly affordable coverage. Learn more at wendellpotter.com and centerforhealthanddemocracy.org.