Travel Industry Survey is our annual, premier research product that surveys travel advisors about their business. To dig deeper into the report’s data and talk about how it dovetails with everyday business trends, we’ve invited retail reporter Jamie Biesiada and news editor Johanna Jainchill to talk about what the survey said about booking trends, preferred products, education and support, technology uses, marketing strategies, outlook and concerns.

This episode is part of our annual Winter Series, where we feature some of our favorite recent Folo by Travel Weekly discussions. This episode was recorded Nov. 12 and has been edited for length and clarity.

Travel Industry Survey is produced in partnership with Phocuswright, the travel research company under the Northstar Travel Group umbrella.

Related links

Travel Industry Survey 2024: https://www.travelweekly.com/Industry-Survey-2024

Travel Industry Survey 2023: https://www.travelweekly.com/industry-survey-2023

Phocuswright: https://www.phocuswright.com