I'm excited to share three power-packed tips to leverage AI for your Social Media content. But first, let's address the elephant in the room - AI. It's everywhere, right? Like a newborn baby popping up in your Facebook feed every minute. The sudden change and massive presence can be overwhelming, to say the least. But fear not, I've got a little analogy to help us navigate this AI frenzy.

Imagine AI as this constantly evolving, newborn baby, and then picture a humble hammer. Now, you wouldn't use a newborn baby to build a house, nor would you cradle a hammer. It's all about matching the tool to the task at hand. Just as you wouldn't expect a hammer to provide the warmth and care a baby needs, you can't expect every iteration of AI to suit your specific Social Media needs.

So, let's approach AI like a seasoned craftsman. We don't need to embrace every new version that hits the market; instead, we need to understand which tool best aligns with our goals. It's about being discerning in our choices, understanding the strengths and limitations of each tool in our arsenal.

Sure, AI is flashy, and it's tempting to jump on every new trend, but let's not forget the fundamentals: authenticity and connection! These are the true foundations of effective Social Media engagement. So, while AI can certainly enhance our efforts, let's not lose sight of what truly matters: meaningful interactions with our audience.

Let's apply AI like the experts we are - thoughtfully, purposefully, and always with our audience in mind. After all, it's not just about keeping up with the latest trends; it's about building genuine connections that stand the test of time.



We’ll be talking about:

➡ [0:00] Introduction 

➡ [1:50] Hammer analogy  

➡ [3:12] AI is… 

➡ [5:03] An amazing tool 

➡ [8:07] Be very careful when using AI

➡ [11:01] A little reminder

➡ [11:44] Using AI for content ideas 

➡ [12:57] Sample prompt #1 for your Social Media content

➡ [14:12] Sample prompt #2 for your videos or reels

➡ [16:15] Sample prompt #3 for your content creation ideas

➡ [17:26] Simple tweaks to make it more interesting and fun



Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global



If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

I'm excited to share three power-packed tips to leverage AI for your Social Media content. But first, let's address the elephant in the room - AI. It's everywhere, right? Like a newborn baby popping up in your Facebook feed every minute. The sudden change and massive presence can be overwhelming, to say the least. But fear not, I've got a little analogy to help us navigate this AI frenzy.
Imagine AI as this constantly evolving, newborn baby, and then picture a humble hammer. Now, you wouldn't use a newborn baby to build a house, nor would you cradle a hammer. It's all about matching the tool to the task at hand. Just as you wouldn't expect a hammer to provide the warmth and care a baby needs, you can't expect every iteration of AI to suit your specific Social Media needs.
So, let's approach AI like a seasoned craftsman. We don't need to embrace every new version that hits the market; instead, we need to understand which tool best aligns with our goals. It's about being discerning in our choices, understanding the strengths and limitations of each tool in our arsenal.
Sure, AI is flashy, and it's tempting to jump on every new trend, but let's not forget the fundamentals: authenticity and connection! These are the true foundations of effective Social Media engagement. So, while AI can certainly enhance our efforts, let's not lose sight of what truly matters: meaningful interactions with our audience.
Let's apply AI like the experts we are - thoughtfully, purposefully, and always with our audience in mind. After all, it's not just about keeping up with the latest trends; it's about building genuine connections that stand the test of time.
 
We’ll be talking about:
➡ [0:00] Introduction 
➡ [1:50] Hammer analogy  
➡ [3:12] AI is… 
➡ [5:03] An amazing tool 
➡ [8:07] Be very careful when using AI
➡ [11:01] A little reminder
➡ [11:44] Using AI for content ideas 
➡ [12:57] Sample prompt #1 for your Social Media content
➡ [14:12] Sample prompt #2 for your videos or reels
➡ [16:15] Sample prompt #3 for your content creation ideas
➡ [17:26] Simple tweaks to make it more interesting and fun
 
Connect with Direct Selling Accelerator:
➡ Visit our website: <a href="https://www.auxano.global/">https://www.auxano.global/</a>
➡ Subscribe to YouTube: <a href="https://www.youtube.com/c/DirectSellingAccelerator">https://www.youtube.com/c/DirectSellingAccelerator</a>
➡ Follow us on Instagram: <a href="https://www.instagram.com/auxanomarketing/">https://www.instagram.com/auxanomarketing/</a>
➡ Sam Hind’s Instagram: <a href="https://instagram.com/samhinddigitalcoach">https://instagram.com/samhinddigitalcoach</a>
➡ Follow us on Facebook: <a href="https://www.instagram.com/auxanomarketing/">https://www.facebook.com/auxanomarketing/</a>
➡ Email us on: grow@auxano.global
 
If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

The Direct Selling Accelerator podcast, hosted by Samantha Hind, is your go-to resource for accelerating your results with direct selling through online marketing, particularly on social media. From tips and strategies, to traps to watch out for, to the latest techniques to improve your results, Sam has you covered.

The Direct Selling Accelerator Podcast

The Direct Selling Accelerator podcast, hosted by Samantha Hind, is your go-to resource for accelerating your results with direct selling through online marketing, particularly on social media. From tips and strategies, to traps to watch out for, to the latest techniques to improve your results, Sam has you covered.

EP 209: 3 ChatGPT prompts that will revolutionise your Social Media

Is the in-home party dead? 

Join me for a fascinating debate as we explore the question ‘are parties still relevant in the Direct Selling industry?’ with three industry experts: Jodi Crater from Lemongrass Spa, Peter Verdegem with an extensive background in Network Marketing and party planning, and Kelly Whittle from Postie Fashions! 

Listen in as our very special guests share their opinions and beliefs on this hot topic, stemming from extensive experiences with almost a combined century of substantial industry successes! While there’s no arguing that in-home parties can still create valuable personal connections, there’s also no denying that the industry needs to adapt these parties to include online strategies - raising the question, is there any unique value in face-to-face interactions that online can't replicate?

Let’s hear what our industry superstars have to say! 

While in-home parties aren't dead, their role is evolving. They might not be the main focus anymore, but how can we integrate them with more modern digital approaches to make the most of the potential they still offer? If you're in Direct Selling or considering it, this episode offers valuable insights on balancing traditional methods with new strategies. Tune in! 



We’ll be talking about:

➡ [0:00] Introduction 

➡ [4:14] Welcoming our guests; Jodi Crater, Peter Verdegem and Kelly Whittle

➡ [6:10] Hot topic: In home parties with Jodi Crater

➡ [7:51] The shift in Party Plan business with Peter Verdegem

➡ [11:00] Kelly Whittle’s take on in home parties

➡ [12:30] Terminology for different demographics    

➡ [17:16] A study between online events vs face-to-face

➡ [20:43] Effects of old school impressions 

➡ [23:14] Are people being oversold?  

➡ [25:41] Mixing it up

➡ [27:29] Where do distributors find success: in-home, face-to-face or both?

➡ [35:31] Controversial influencer marketing

➡ [38:24] Putting everything on the table

➡ [43:21 Host gifts: Yay or Nay?

➡ [47:07 ] Attracting younger generations

➡ [52:40 General consensus

➡ [55:50] Final thoughts from Jodi, Peter and Kelly



About our guests:

Jodi Crater

With decades of Direct Selling and personal care experience, Jodi has achieved top-level positions in the field with two different Direct Selling companies and held corporate positions such as Director of Sales & Marketing, VP of Field Development & Training, VP of Skincare, and President. Outside the United States, she has launched product lines and trained the independent consultants in Canada, Mexico, Japan, South Korea, Malaysia, Australia, Indonesia, Thailand, Singapore, China, Germany, France, Italy, Turkey, and Russia.  Along with her field and corporate positions, Jodi has consulted for over a dozen Direct Selling companies, direct-to-consumer brands, and contract manufacturers specializing in personal care products. Jodi resides in Traverse City, Michigan with her husband Dave, their two Chihuahuas, and a crazy cat. She enjoys time with her three grown children, working on her gardens, and squeezing in hot yoga when she can. 



Peter Verdegem

Peter’s career in Network Marketing started after he finished his Ph.D. in university, when he joined a large nutritional Company in the Netherlands where Peter developed a number of nutritional supplements that are still on the market today.
When their Network Marketing division was divested, Peter joined them as the Chief Science Officer in Utah, USA. He developed products, trained the field on them, and finished his MBA at BYU to fine-tune his business management skills.
Peter always knew his true passion was in the management of Network Marketing companies, and has been serving a number of small and large Direct Sales companies in various parts of the world in Managing Director, Sales and Marketing roles. Peter’s most prominent USP is that he contributes to the MLM companies with a strong Direct Sales business acumen, and at the same time, by bringing product credibility to the table. 



Kelly Whittle

With over 27 years in the Direct Selling industry, including 18 years in a corporate role, Kelly is a dedicated professional known for her positive approach and passion for business and sales. Her expertise lies in inspiring and guiding individuals, teams, and managers to grow their businesses. She achieves this through focused training and development, empowerment, recognition, and always prioritising customer needs. 

Kelly’s philosophy is that this industry revolves around building meaningful relationships, earning trust, deeply understanding the needs of our customers and offering a service that supports them, as well as empowering individuals.  Witnessing Consultants evolve into successful entrepreneurs and reap rewards from their efforts brings her immense satisfaction. 



Connect with Jodi Crater:

➡ LeongrassSpa’s Website: http://www.LemongrassSpa.com

➡ Jodi Crater’s Facebook: facebook.com/jodimesrobiansoper

➡ Jodi Crater’s X: Jodi Mesrobian Crater (@jodimsoper)

➡ Jodi Crater’s LinkedIn: linkedin.com/in/jodicrater



Connect with Peter Verdegem:


➡  Peter Verdegem’s Website: peterverdegem.com

➡  Peter Verdegem’s  Facebook: https://www.facebook.com/peter.verdegem.5/

➡  Peter Verdegem’s LinkedIn: https://www.linkedin.com/in/peterverdegem/



Connect with Kelly Whittle:
➡ Postie Fashion’s Website: https://postie.com.au/

➡ Postie Fashion’s  Facebook: https://www.facebook.com/postiesocialstyling/

➡ Kelly Whittle’s LinkedIn: linkedin.com/in/kelly-whittle



Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us on: grow@auxano.global



If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

Is the in-home party dead? 
Join me for a fascinating debate as we explore the question ‘are parties still relevant in the Direct Selling industry?’ with three industry experts: Jodi Crater from Lemongrass Spa, Peter Verdegem with an extensive background in Network Marketing and party planning, and Kelly Whittle from Postie Fashions! 
Listen in as our very special guests share their opinions and beliefs on this hot topic, stemming from extensive experiences with almost a combined century of substantial industry successes! While there’s no arguing that in-home parties can still create valuable personal connections, there’s also no denying that the industry needs to adapt these parties to include online strategies - raising the question, is there any unique value in face-to-face interactions that online can't replicate?
Let’s hear what our industry superstars have to say! 
While in-home parties aren't dead, their role is evolving. They might not be the main focus anymore, but how can we integrate them with more modern digital approaches to make the most of the potential they still offer? If you're in Direct Selling or considering it, this episode offers valuable insights on balancing traditional methods with new strategies. Tune in! 
 
We’ll be talking about:
➡ [0:00] Introduction 
➡ [4:14] Welcoming our guests; Jodi Crater, Peter Verdegem and Kelly Whittle
➡ [6:10] Hot topic: In home parties with Jodi Crater
➡ [7:51] The shift in Party Plan business with Peter Verdegem
➡ [11:00] Kelly Whittle’s take on in home parties
➡ [12:30] Terminology for different demographics    
➡ [17:16] A study between online events vs face-to-face
➡ [20:43] Effects of old school impressions 
➡ [23:14] Are people being oversold?  
➡ [25:41] Mixing it up
➡ [27:29] Where do distributors find success: in-home, face-to-face or both?
➡ [35:31] Controversial influencer marketing
➡ [38:24] Putting everything on the table
➡ [43:21 Host gifts: Yay or Nay?
➡ [47:07 ] Attracting younger generations
➡ [52:40 General consensus
➡ [55:50] Final thoughts from Jodi, Peter and Kelly
 
About our guests:
Jodi Crater
With decades of Direct Selling and personal care experience, Jodi has achieved top-level positions in the field with two different Direct Selling companies and held corporate positions such as Director of Sales &amp; Marketing, VP of Field Development &amp; Training, VP of Skincare, and President. Outside the United States, she has launched product lines and trained the independent consultants in Canada, Mexico, Japan, South Korea, Malaysia, Australia, Indonesia, Thailand, Singapore, China, Germany, France, Italy, Turkey, and Russia.  Along with her field and corporate positions, Jodi has consulted for over a dozen Direct Selling companies, direct-to-consumer brands, and contract manufacturers specializing in personal care products. Jodi resides in Traverse City, Michigan with her husband Dave, their two Chihuahuas, and a crazy cat. She enjoys time with her three grown children, working on her gardens, and squeezing in hot yoga when she can. 
 
Peter Verdegem
Peter’s career in Network Marketing started after he finished his Ph.D. in university, when he joined a large nutritional Company in the Netherlands where Peter developed a number of nutritional supplements that are still on the market today. When their Network Marketing division was divested, Peter joined them as the Chief Science Officer in Utah, USA. He developed products, trained the field on them, and finished his MBA at BYU to fine-tune his business management skills. Peter always knew his true passion was in the management of Network Marketing companies, and has been serving a number of small and large Direct Sales companies in various parts of the world in Managing Director, Sales and Marketing roles. Peter’s most prominent USP is that he contributes to the MLM companies with a strong Direct Sales business acumen, and at the same time, by bringing product credibility to the table. 
 
Kelly Whittle
With over 27 years in the Direct Selling industry, including 18 years in a corporate role, Kelly is a dedicated professional known for her positive approach and passion for business and sales. Her expertise lies in inspiring and guiding individuals, teams, and managers to grow their businesses. She achieves this through focused training and development, empowerment, recognition, and always prioritising customer needs. 
Kelly’s philosophy is that this industry revolves around building meaningful relationships, earning trust, deeply understanding the needs of our customers and offering a service that supports them, as well as empowering individuals.  Witnessing Consultants evolve into successful entrepreneurs and reap rewards from their efforts brings her immense satisfaction. 
 
Connect with Jodi Crater:
➡ LeongrassSpa’s Website: <a href="http://www.lemongrassspa.com/">http://www.LemongrassSpa.com</a>
➡ Jodi Crater’s Facebook: <a href="http://facebook.com/jodimesrobiansoper">facebook.com/jodimesrobiansoper</a>
➡ Jodi Crater’s X: <a href="https://twitter.com/jodimsoper?lang=en">Jodi Mesrobian Crater (@jodimsoper)</a>
➡ Jodi Crater’s LinkedIn: <a href="https://www.linkedin.com/in/jodicrater">linkedin.com/in/jodicrater</a>
 
Connect with Peter Verdegem: 
➡  Peter Verdegem’s Website: <a href="http://www.peterverdegem.com/">peterverdegem.com</a>
➡  Peter Verdegem’s  Facebook: <a href="https://www.facebook.com/peter.verdegem.5/">https://www.facebook.com/peter.verdegem.5/</a>
➡  Peter Verdegem’s LinkedIn: <a href="https://www.linkedin.com/in/peterverdegem/">https://www.linkedin.com/in/peterverdegem/</a>
 
Connect with Kelly Whittle: ➡ Postie Fashion’s Website: <a href="https://postie.com.au/">https://postie.com.au/</a> 
➡ Postie Fashion’s  Facebook: <a href="https://www.facebook.com/postiesocialstyling/?locale=gl_ES">https://www.facebook.com/postiesocialstyling/</a>
➡ Kelly Whittle’s LinkedIn: <a href="https://www.linkedin.com/in/kelly-whittle">linkedin.com/in/kelly-whittle</a>
 
Connect with Direct Selling Accelerator:
➡ Visit our website: <a href="https://www.auxano.global/">https://www.auxano.global/</a>
➡ Subscribe to YouTube: <a href="https://www.youtube.com/c/DirectSellingAccelerator">https://www.youtube.com/c/DirectSellingAccelerator</a>
➡ Follow us on Instagram: <a href="https://www.instagram.com/auxanomarketing/">https://www.instagram.com/auxanomarketing/</a>
➡ Sam Hind’s Instagram: <a href="https://instagram.com/samhinddigitalcoach">https://instagram.com/samhinddigitalcoach</a>
➡ Follow us on Facebook: <a href="https://www.instagram.com/auxanomarketing/">https://www.facebook.com/auxanomarketing/</a>
➡ Email us on: grow@auxano.global
 
If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

EP 211: Podcast Debate: Is The Party Dead?

What does it truly take to succeed in the Direct Selling industry? How do you separate the good from the bad, find the best practices, act with respect and grow your business to your ultimate state of success... All at the same time?! 

Join me today as we discuss exactly that. I recently had the pleasure of chatting with the remarkable Michael Firth, a seasoned expert with over 30 years of experience in Direct Selling. 

Together we explore the secrets to true success in the Direct Selling industry; starting with overcoming some of the not-so-great behaviors we often see online, both inside and outside the Direct Selling world.

Michael shares with us some incredible strategies and entertaining anecdotes that will leave you feeling inspired and equipped to tackle whatever comes your way in your business journey. His experience in the industry and passion for growing others shine through in the wisdom he shares with us throughout our conversation. 

From Network Marketing to Party Plans, MLMs and everything in between; Michael's insights will leave you feeling inspired and ready to treat your Business, and audience, the right way on Social Media - the way that encourages true growth and forges the lasting relationships that this industry is truly about. So without further ado, I'll let you dive into the interview. Trust me, you're in for a treat. Enjoy!



We’ll be talking about: 

➡ [0:00] Introduction

➡ [5:01] Getting to know Michael Firth

➡ [9:37] Something in common

➡ [11:37] Brief Neumi background

➡ [14:13] Tackling compliance

➡ [20:54] Bad examples of reach outs

➡ [26:16] Skipping the dating part 

➡ [27:27] Michael’s secrets to building his tribe online

➡ [32:56] People commenting on comments to get access to your contacts

➡ [36:17] Behaviors that stand out

➡ [43:21] The power of showing up 

➡ [48:58] Turning the tables around by just asking questions

➡ [49:18] Michael’s biggest business tips for Social Media

➡ [54:02] Michael’s favourite book

➡ [56:02] Michael’s dream superpower

➡ [58:26] Michael’s favourite quote

➡ [1:02:03] Michael’s advice to his past self

➡ [1:03:58] Free download from Michael

➡ [1:06:37] Final thoughts





Resources: 

Book Recommendation:  

➡ How to win Friends and Influence People by Dale Carnegie: https://bit.ly/3UKyc5j

➡ Tribes by Seth Godin: https://bit.ly/44DoxRy➡ What to Say When You Talk to Your Self by Shad Helmstetter: https://bit.ly/4brLV6x



Quote:

➡ “It’s not what happens to you, it’s what you let it make you feel”



Free downloads:

www.michaelfirth.me



About our guest:



As a founding member of the Advisory Board and the first Crown maxing out the compensation plan within his company Neumi, Michael has carved a niche for himself as a master trainer and mentor focused on fundamental skills development within the industry. 

Based on the idyllic Sunshine Coast of Australia, Michael has been involved in the Network Marketing Industry for over 30 years. Although he has a presence in Australia, his team has now expanded business operations with his team leaders spanning across 67 countries worldwide. 

When it comes to Neumi, Michael has been involved from the company's inception, beginning with finding the investors for the unique scientific breakthrough, right through to assisting in creation of all of the tools for the members around the world. 



Connect with Michael Firth:

➡ Michael Firth’s Facebook -https://www.facebook.com/MichaelGrantFirth

➡ Michael Firth’s Website - www.michaelfirth.me

➡ Michael Firth’s LinkedIn -https://www.linkedin.com/in/michaelfirth/





Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

What does it truly take to succeed in the Direct Selling industry? How do you separate the good from the bad, find the best practices, act with respect and grow your business to your ultimate state of success... All at the same time?! 
Join me today as we discuss exactly that. I recently had the pleasure of chatting with the remarkable Michael Firth, a seasoned expert with over 30 years of experience in Direct Selling. 
Together we explore the secrets to true success in the Direct Selling industry; starting with overcoming some of the not-so-great behaviors we often see online, both inside and outside the Direct Selling world.
Michael shares with us some incredible strategies and entertaining anecdotes that will leave you feeling inspired and equipped to tackle whatever comes your way in your business journey. His experience in the industry and passion for growing others shine through in the wisdom he shares with us throughout our conversation. 
From Network Marketing to Party Plans, MLMs and everything in between; Michael's insights will leave you feeling inspired and ready to treat your Business, and audience, the right way on Social Media - the way that encourages true growth and forges the lasting relationships that this industry is truly about. So without further ado, I'll let you dive into the interview. Trust me, you're in for a treat. Enjoy!
 
We’ll be talking about: 
➡ [0:00] Introduction
➡ [5:01] Getting to know Michael Firth
➡ [9:37] Something in common
➡ [11:37] Brief Neumi background
➡ [14:13] Tackling compliance
➡ [20:54] Bad examples of reach outs
➡ [26:16] Skipping the dating part 
➡ [27:27] Michael’s secrets to building his tribe online
➡ [32:56] People commenting on comments to get access to your contacts
➡ [36:17] Behaviors that stand out
➡ [43:21] The power of showing up 
➡ [48:58] Turning the tables around by just asking questions
➡ [49:18] Michael’s biggest business tips for Social Media
➡ [54:02] Michael’s favourite book
➡ [56:02] Michael’s dream superpower
➡ [58:26] Michael’s favourite quote
➡ [1:02:03] Michael’s advice to his past self
➡ [1:03:58] Free download from Michael
➡ [1:06:37] Final thoughts
 
Resources: 
Book Recommendation:  
➡ How to win Friends and Influence People by <a href="https://www.amazon.com/Dale-Carnegie/e/B00OIFV2S2/ref=dp_byline_cont_book_1">Dale Carnegie</a>: <a href="https://bit.ly/3UKyc5j">https://bit.ly/3UKyc5j</a>
➡ Tribes by Seth Godin: <a href="https://bit.ly/44DoxRy">https://bit.ly/44DoxRy</a>➡ What to Say When You Talk to Your Self by <a href="https://www.amazon.com/s/ref=dp_byline_sr_book_1?ie=UTF8&amp;field-author=Shad+Helmstetter+Ph.D&amp;text=Shad+Helmstetter+Ph.D&amp;sort=relevancerank&amp;search-alias=books">Shad Helmstetter</a>: <a href="https://bit.ly/4brLV6x">https://bit.ly/4brLV6x</a> 
Quote:
➡ “It’s not what happens to you, it’s what you let it make you feel”
 
Free downloads:
<a href="http://www.michaelfirth.me/">www.michaelfirth.me</a>
 
About our guest:
 
As a founding member of the Advisory Board and the first Crown maxing out the compensation plan within his company Neumi, Michael has carved a niche for himself as a master trainer and mentor focused on fundamental skills development within the industry. 
Based on the idyllic Sunshine Coast of Australia, Michael has been involved in the Network Marketing Industry for over 30 years. Although he has a presence in Australia, his team has now expanded business operations with his team leaders spanning across 67 countries worldwide. 
When it comes to Neumi, Michael has been involved from the company's inception, beginning with finding the investors for the unique scientific breakthrough, right through to assisting in creation of all of the tools for the members around the world. 
 
Connect with Michael Firth:
➡ Michael Firth’s Facebook -<a href="https://www.facebook.com/kalaiaproducts"> </a><a href="https://www.facebook.com/MichaelGrantFirth">https://www.facebook.com/MichaelGrantFirth</a>
➡ Michael Firth’s Website - <a href="http://www.michaelfirth.me/">www.michaelfirth.me</a>
➡ Michael Firth’s LinkedIn -<a href="https://www.linkedin.com/in/gayasamarasingha"> </a><a href="https://www.linkedin.com/in/michaelfirth/">https://www.linkedin.com/in/michaelfirth/</a>
 
Connect with Direct Selling Accelerator:
➡ Visit our website: <a href="https://www.auxano.global/">https://www.auxano.global/</a>
➡ Subscribe to Youtube: <a href="https://www.youtube.com/c/DirectSellingAccelerator">https://www.youtube.com/c/DirectSellingAccelerator</a>
➡ Follow us on Instagram: <a href="https://www.instagram.com/auxanomarketing/">https://www.instagram.com/auxanomarketing/</a>
➡ Follow us on Facebook: <a href="https://www.facebook.com/auxanomarketing/">https://www.facebook.com/auxanomarketing/</a>
➡ Email us at <a href="mailto:grow@auxanomarketing.com.au">grow@auxanomarketing.com.au</a>
If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

DSA EP 210 with Michael Firth!

Ever had a dream so big it felt like it could change everything… But as you started envisioning the details, it all seemed too overwhelming? You're not alone. Many of us get stuck at that crossroads, where ambition meets apprehension. But today, I want to introduce you to someone who didn't let that stop her.

Meet Gaya Samarasingha, the inspirational force behind Kalaia products. Her journey is a testament to turning daunting dreams into reality. Despite the odds, Gaya simplified the complicated and achieved the extraordinary. She's not just a business owner; she's a visionary reshaping the Direct Selling industry.

What sets Gaya apart is her unwavering passion for empowering women. Through her own Direct Selling venture, she's solving real-world problems for women worldwide. Her dedication is not only inspiring but also transformative. Today, I have the privilege of sharing her remarkable story with you.

Gaya's journey will leave you feeling refreshed and invigorated about the endless possibilities within the Direct Selling landscape. Listen in to discover the power of relentless determination and unwavering passion. Tune in for an incredible story of how a little girls Sri Lankan tradition became a Direct Selling legacy with Gaya Samarasingha.



We’ll be talking about: 

➡ [0:00] Introduction

➡ [3:39] Getting to know Gaya 

➡ [6:00] Passion

➡ [9:40] Putting the work in

➡ [10:50] From Information Technology to Direct Sales

➡ [12:12] Getting involved with Direct Sales

➡ [13:38] Gaya’s journey 

➡ [16:20] Having a different perspective

➡ [20:51] How Kalaia was born

➡ [31:41] Influence from childhood experience

➡ [35:18] Gaya started Kalaia through… 

➡ [42:11] Is my journey not good enough to share?

➡ [49:18] Building relationships and community

➡ [54:02] Where Kalaia’s name came from and Gaya’s dream for Kalaia

➡ [58:01] Gaya recommends this book 

➡ [50:54] Gaya’s dream superpower

➡ [51:27] Gaya’s favourite quote

➡ [52:20] Gaya’s advice to her past self





Resources: 

➡ Book Recommendation:  Die with Zero by Bill Perkins - https://bit.ly/4aWZfzH

Quote:

➡ “You have to have thick skin and a short memory to survive in this industry.”

Discount Code:

➡ 30% off on first purchase, use this coupon code: AUXANO VIP



About our guest:

Gaya Samarasingha was born and raised in Sri Lanka, Gaya came to the United States in 2004 with two suite-cases, love of her life, and full of dreams. She is a mom, a wife, an immigrant, and an entrepreneur who is passionate about not only clean skincare that addresses the needs of women; but also empowering women in business. After nearly a decade of experience in the Direct Selling Industry working for mature billion-dollar companies to newer companies that are going through hyper growth stage, Gaya left an executive position to pursue her entrepreneurial dreams.

Since moving to the United States, Gaya struggled with multiple skin concerns from adult acne, skin discoloration to signs of aging. As a young, working mom with a demanding career, Gaya struggled to maintain her 8-10 step skincare regimen and was unable to find a comprehensive solution to her common skin concerns. She knew she wasn't alone.

Going back to her roots, in 2017, Gaya created a skincare line using unique natural ingredients from around the world, ingredients that have been used in ancient Sri Lankan skin care rituals, Ayurvedic medicine, and daily diets for thousands of years. Kalaia was launched in 2018 and currently operating in the United States, Australia, Canada and UK not only offering clean skincare products to its growing customer base but also a Brand Partner Program tailored to the modern Direct Seller.



Connect with Gaya Samarasingha:

➡ Kalaia IG - https://www.instagram.com/kalaiaproducts

➡ Kalaia FB - https://www.facebook.com/kalaiaproducts

➡ Kalaia Website -https://kalaiaproducts.com

➡ Gaya’s LinkedIn - https://www.linkedin.com/in/gayasamarasingha



Connect with Direct Selling Accelerator:

➡ Visit our website: https://www.auxano.global/

➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator

➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/

➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/

➡ Email us at grow@auxanomarketing.com.au

If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

Ever had a dream so big it felt like it could change everything… But as you started envisioning the details, it all seemed too overwhelming? You're not alone. Many of us get stuck at that crossroads, where ambition meets apprehension. But today, I want to introduce you to someone who didn't let that stop her.
Meet Gaya Samarasingha, the inspirational force behind Kalaia products. Her journey is a testament to turning daunting dreams into reality. Despite the odds, Gaya simplified the complicated and achieved the extraordinary. She's not just a business owner; she's a visionary reshaping the Direct Selling industry.
What sets Gaya apart is her unwavering passion for empowering women. Through her own Direct Selling venture, she's solving real-world problems for women worldwide. Her dedication is not only inspiring but also transformative. Today, I have the privilege of sharing her remarkable story with you.
Gaya's journey will leave you feeling refreshed and invigorated about the endless possibilities within the Direct Selling landscape. Listen in to discover the power of relentless determination and unwavering passion. Tune in for an incredible story of how a little girls Sri Lankan tradition became a Direct Selling legacy with Gaya Samarasingha.
 
We’ll be talking about: 
➡ [0:00] Introduction
➡ [3:39] Getting to know Gaya 
➡ [6:00] Passion
➡ [9:40] Putting the work in
➡ [10:50] From Information Technology to Direct Sales
➡ [12:12] Getting involved with Direct Sales
➡ [13:38] Gaya’s journey 
➡ [16:20] Having a different perspective
➡ [20:51] How Kalaia was born
➡ [31:41] Influence from childhood experience
➡ [35:18] Gaya started Kalaia through… 
➡ [42:11] Is my journey not good enough to share?
➡ [49:18] Building relationships and community
➡ [54:02] Where Kalaia’s name came from and Gaya’s dream for Kalaia
➡ [58:01] Gaya recommends this book 
➡ [50:54] Gaya’s dream superpower
➡ [51:27] Gaya’s favourite quote
➡ [52:20] Gaya’s advice to her past self
 
Resources: 
➡ Book Recommendation:  Die with Zero by Bill Perkins - <a href="https://bit.ly/4aWZfzH">https://bit.ly/4aWZfzH</a>
Quote:
➡ “You have to have thick skin and a short memory to survive in this industry.”
Discount Code:
➡ 30% off on first purchase, use this coupon code: AUXANO VIP
 
About our guest:
Gaya Samarasingha was born and raised in Sri Lanka, Gaya came to the United States in 2004 with two suite-cases, love of her life, and full of dreams. She is a mom, a wife, an immigrant, and an entrepreneur who is passionate about not only clean skincare that addresses the needs of women; but also empowering women in business. After nearly a decade of experience in the Direct Selling Industry working for mature billion-dollar companies to newer companies that are going through hyper growth stage, Gaya left an executive position to pursue her entrepreneurial dreams.
Since moving to the United States, Gaya struggled with multiple skin concerns from adult acne, skin discoloration to signs of aging. As a young, working mom with a demanding career, Gaya struggled to maintain her 8-10 step skincare regimen and was unable to find a comprehensive solution to her common skin concerns. She knew she wasn't alone.
Going back to her roots, in 2017, Gaya created a skincare line using unique natural ingredients from around the world, ingredients that have been used in ancient Sri Lankan skin care rituals, Ayurvedic medicine, and daily diets for thousands of years. Kalaia was launched in 2018 and currently operating in the United States, Australia, Canada and UK not only offering clean skincare products to its growing customer base but also a Brand Partner Program tailored to the modern Direct Seller.
 
Connect with Gaya Samarasingha:
➡ Kalaia IG -<a href="https://www.instagram.com/kalaiaproducts"> https://www.instagram.com/kalaiaproducts</a>
➡ Kalaia FB -<a href="https://www.facebook.com/kalaiaproducts"> https://www.facebook.com/kalaiaproducts</a>
➡ Kalaia Website -<a href="https://kalaiaproducts.com/"> </a><a href="https://kalaiaproducts.com/">https://kalaiaproducts.com</a>
➡ Gaya’s LinkedIn -<a href="https://www.linkedin.com/in/gayasamarasingha"> https://www.linkedin.com/in/gayasamarasingha</a>
 
Connect with Direct Selling Accelerator:
➡ Visit our website: <a href="https://www.auxano.global/">https://www.auxano.global/</a>
➡ Subscribe to Youtube: <a href="https://www.youtube.com/c/DirectSellingAccelerator">https://www.youtube.com/c/DirectSellingAccelerator</a>
➡ Follow us on Instagram: <a href="https://www.instagram.com/auxanomarketing/">https://www.instagram.com/auxanomarketing/</a>
➡ Follow us on Facebook: <a href="https://www.facebook.com/auxanomarketing/">https://www.facebook.com/auxanomarketing/</a>
➡ Email us at <a href="mailto:grow@auxanomarketing.com.au">grow@auxanomarketing.com.au</a>
If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

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