The Business of Podcasting
The Business of Podcasting
With the podcasting space becoming increasingly crowded, shows face stiff competition as podcasters struggle to rise above the noise. How do you stand out? More importantly, how do you get the results that you want for and from your podcast? Hosted by Valher Media pillars Charley Valher and Grant Merriel, The Business of Podcasting dives into everything you need to know about podcast growth stra…Follow the podcast:
Is Your Podcast Worth The Effort? Signs It's Time To Stop Or Pivot
Has your podcast become a chore for you lately? Do you feel demotivated by your downloads and conversions… and second-guess if your show is worth all the effort? If you answered yes, then now is the perfect opportunity for you to ask this crucial question: Should I continue, pivot, or stop my p…
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Podcast Growth vs. Conversion (And How to Balance Both)
We’ve heard so many podcasters say “I’m in this for the long game,” only for their show to fizzle out in about a year. But in most cases, it isn’t their commitment that’s causing this problem. The main reason this happens is that they never find the right balance between growth and conversions. …
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Tactically Great, But Strategically Poor — Why Your Podcast Isn't Working
Here’s a hard, but necessary pill podcasters must swallow: Putting in maximum effort towards your podcast doesn’t automatically equate to reaping the desired results. Especially if you’re executing tactics or activities against the wrong strategy. Frankly, you can be rubbish at tactics but stil…
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Why Video Podcasting is No Longer Optional
One of the most heated topics in the podcasting community is audio-only vs. video podcasts. This 2022, this should no longer be up for debate! In the past year, we’ve seen people shift from listening to podcasts during their commute to watching videos at home. With this trend set to continue to …
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Insights from Over 100 Podcast Audits in 2020
Resource Links: Valher Media Website (https://www.valhermedia.com/) Valher Media Resources (https://www.valhermedia.com/resources) A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/) Let’s audit your podcast! (https://www.valhermedia.com/podcast-audit…
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A Simple (But Effective) Way to Get on More Podcasts with Kristin Molenaar
Resource Links: Valher Media Website (https://www.valhermedia.com/) Valher Media Resources (https://www.valhermedia.com/resources) A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/) YesBoss VA (https://yesbossva.com) YesBoss VA Training (https://yes…
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It's Not Luck... Fish Where the Fish Are
Resource Links: Valher Media Website (https://www.valhermedia.com/) Valher Media Resources (https://www.valhermedia.com/resources) A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/) "It’s Not Luck… Fish Where the Fish Are" Companion Guide (https://ww…
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A Step by Step Process for Using SEO to Grow Your Podcast with Gert Mellak
Resource Links: Valher Media Website (https://www.valhermedia.com/) Valher Media Resources (https://www.valhermedia.com/resources) A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/) How To Start a Podcast - The Podcast Host (https://www.thepodcasthos…
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What Metrics ACTUALLY Affect Podcast Rankings with Rob Walch
Resource Links: Valher Media Website (https://www.valhermedia.com/) Valher Media Resources (https://www.valhermedia.com/resources) A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/) podCast411 Website (https://www.podcast411.com) The Feed Podcast (h…
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Leveraging Multiple Income Streams for Your Podcast with Dave Jackson
Resource Links: Valher Media Website (https://www.valhermedia.com/) Valher Media Resources (https://www.valhermedia.com/resources) A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/) School of Podcasting (http://www.schoolofpodcasting.com) Power of Po…
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