After 25 years of the MSC Malaysia programme to attract digital and technology investment, the Malaysia Digital Economy Corporation (MDEC) is revamping the flagship scheme into Malaysia Digital and introducing new catalytic initiatives to bring in new investors. We sit down with MDEC CEO Mahadhir Aziz to discuss these plans and whether Malaysia can rival regional peers in attracting foreign investment.

After 25 years of the MSC Malaysia programme to attract digital and technology investment, the Malaysia Digital Economy Corporation (MDEC) is revamping the flagship scheme into Malaysia Digital and introducing new catalytic initiatives to bring in new investors. We sit down with MDEC CEO Mahadhir Aziz to discuss these plans and whether Malaysia can rival regional peers in attracting foreign investment.

Sharper and stronger than a double espresso. The Morning Run stretches your mind and braces you for the business day. It's your fast track into work where you can hit the ground running. From 6am to 10am weekdays, the Morning Run brings you the biggest stories and must-listen-to interviews. Stay enlightened, make educated business and investment decisions.

The Breakfast Grille

Featuring the cream-of-the-crop as well as the controversial, the Breakfast Grille is the flagship show of BFM. Expect no-holds-barred interviews to get to the truth and into the minds of business leaders, policymakers and changemakers.

Can The Malaysia Digital Rebrand Attract Investors?

Between 2022 and 2024, Samsonite enjoyed a massive travel boom, but now the market is slowing down and cheap rivals are flooding in.

Ambert Khoo, General Manager of Samsonite Malaysia, joins The Breakfast Grille to explain how they keep Asia more profitable than their other major markets, and how selling 90% of their products directly to customers drives that success.

We also discuss how moving into everyday items like ladies' handbags and backpacks protects the business when people travel less, as well as dive into a new franchise plan designed to help their budget brand, American Tourister, win back customers from cheaper competitors.

Between 2022 and 2024, Samsonite enjoyed a massive travel boom, but now the market is slowing down and cheap rivals are flooding in.Ambert Khoo, General Manager of Samsonite Malaysia, joins The Breakfast Grille to explain how they keep Asia more profitable than their other major markets, and how selling 90% of their products directly to customers drives that success.We also discuss how moving into everyday items like ladies' handbags and backpacks protects the business when people travel less, as well as dive into a new franchise plan designed to help their budget brand, American Tourister, win back customers from cheaper competitors.

Samsonite Malaysia: Premium Luggage Holds Steady

A.I. technology has developed at an exponential rate over the past 5 years, but it comes at the cost of regulatory and cybersecurity frameworks playing catch-up. We speak to US legal practitioner Guillermo Christensen, a partner at the law firm K&L Gates to discuss how governments are responding to the cybersecurity risks that AI poses and how businesses should adapt to the rapidly evolving landscape.

A.I. technology has developed at an exponential rate over the past 5 years, but it comes at the cost of regulatory and cybersecurity frameworks playing catch-up. We speak to US legal practitioner Guillermo Christensen, a partner at the law firm K&amp;L Gates to discuss how governments are responding to the cybersecurity risks that AI poses and how businesses should adapt to the rapidly evolving landscape.

Cybersecurity in the Age of AI

Is artificial intelligence stuck in your cost structure and completely missing from your bottom line? Arya Bolurfrushan, Founder and CEO of The Applied AI Company (AAICO), joins The Breakfast Grille to break down exactly what enterprises are getting wrong about AI adoption.



We explore his firm’s $100 million war chest and aggressive private equity-style acquisition strategy, as well as why patching an AI agent into an existing legacy setup is a dangerous automation trap. Arya reveals how to properly design an AI-first process with strategic human placement rather than contorting your business around rigid code.



Finally, we dissect the unique mathematical vulnerability where a tiny 1% error rate compounds into an 11% operational crisis across multiple agents, and why AAICO is locked in a multi-million dollar race to chart all 2.7 million finite, regulated business processes on Earth.

Is artificial intelligence stuck in your cost structure and completely missing from your bottom line? Arya Bolurfrushan, Founder and CEO of The Applied AI Company (AAICO), joins The Breakfast Grille to break down exactly what enterprises are getting wrong about AI adoption.We explore his firm’s $100 million war chest and aggressive private equity-style acquisition strategy, as well as why patching an AI agent into an existing legacy setup is a dangerous automation trap. Arya reveals how to properly design an AI-first process with strategic human placement rather than contorting your business around rigid code.Finally, we dissect the unique mathematical vulnerability where a tiny 1% error rate compounds into an 11% operational crisis across multiple agents, and why AAICO is locked in a multi-million dollar race to chart all 2.7 million finite, regulated business processes on Earth.

Can The Malaysia Digital Rebrand Attract Investors?

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