Yo, what's up crew! Welcome back to The Boardroom Podcast.

Got something special for you today - Tikis and I are breaking down exactly how we slashed lead costs from $25 to $5... and I mean EXACTLY. 

No fluff, just the real breakdown of what's working right now.

Listen, I see too many people out here messing with their ad copy when their opt-in pages are straight up broken. Today, we're fixing that.

We're diving into:
- The perfect opt-in page structure (it's simpler than you think)
- How we use mini-quizzes to pre-qualify leads
- Why your offer might be the real problem (and how to fix it)
- The exact framework we used to boost opt-in rates from 14% to 36%

Plus, we break down a real fitness offer example so you can see this stuff in action.

And yo, stick around till the end because I'm gonna show you what happens when your market straight up tells you they don't want what you're selling (and what to do about it).

Straight facts only today, no fluff. Let's dive in!

Stay calm, change lives, and build business on your terms.

If you enjoyed this episode, be sure to subscribe, tune in, and share this podcast.

Yo, what's up crew! Welcome back to The Boardroom Podcast. Got something special for you today - Tikis and I are breaking down exactly how we slashed lead costs from $25 to $5... and I mean EXACTLY. No fluff, just the real breakdown of what's working right now. Listen, I see too many people out here messing with their ad copy when their opt-in pages are straight up broken. Today, we're fixing that. We're diving into: - The perfect opt-in page structure (it's simpler than you think) - How we use mini-quizzes to pre-qualify leads - Why your offer might be the real problem (and how to fix it) - The exact framework we used to boost opt-in rates from 14% to 36% Plus, we break down a real fitness offer example so you can see this stuff in action. And yo, stick around till the end because I'm gonna show you what happens when your market straight up tells you they don't want what you're selling (and what to do about it). Straight facts only today, no fluff. Let's dive in! Stay calm, change lives, and build business on your terms. If you enjoyed this episode, be sure to subscribe, tune in, and share this podcast.

Iggy Odighizuwa is the founder of ai-setters.com a done for you appointment setting and lead nurture ai system for health and fitness professionals wanting more qualified sales appointments to grow their business to 7-figures. Iggy’s passion is helping coaches improve the quality and efficiency of their acquisition system so they can focus on delivering results to their clients. He loves getting more done in less time and making what he calls “boring money”.  He is the author of The Fitness Leads Pre-Conversion Acquisition System. This system was designed to automate the process of attracting ideal clients whilst filtering out the bad fits.



To see a live demo of the Fitness Leads Pre-Conversion Acquisition System go to https://demo.ai-setters.com/charlie

Iggy Odighizuwa is the founder of ai-setters.com a done for you appointment setting and lead nurture ai system for health and fitness professionals wanting more qualified sales appointments to grow their business to 7-figures. Iggy’s passion is helping coaches improve the quality and efficiency of their acquisition system so they can focus on delivering results to their clients. He loves getting more done in less time and making what he calls “boring money”.  He is the author of The Fitness Leads Pre-Conversion Acquisition System. This system was designed to automate the process of attracting ideal clients whilst filtering out the bad fits.
 
To see a live demo of the Fitness Leads Pre-Conversion Acquisition System go to https://demo.ai-setters.com/charlie

The Boardroom Podcast

Founder of Ai-setters.com and The Leads Pre-Conversion System a DONE FOR YOU Service That Uses Charlie Ai To Book Vetted & Qualified Appointments For Coaches, Consultants, Agency Owners and Service Based Businesses….

Iggy Built his first 7-figure high ticket online coaching business called “Tri180 Coaching” Since then Iggy has helped to build 20 other 7-figure online coaching businesses and helped build two 8-figure online coaching businesses one of them called "The 4% Club," and over 100 6-figure online coaching businesses. Iggy spent 8 years of his life in Benin a small village in an African country called Nigeria.

Founder of <a href="http://ai-setters.com/">Ai-setters.com</a> and The Leads Pre-Conversion System a DONE FOR YOU Service That Uses Charlie Ai To Book Vetted &amp; Qualified Appointments For Coaches, Consultants, Agency Owners and Service Based Businesses….
Iggy Built his first 7-figure high ticket online coaching business called “Tri180 Coaching” Since then Iggy has helped to build 20 other 7-figure online coaching businesses and helped build two 8-figure online coaching businesses one of them called "The 4% Club," and over 100 6-figure online coaching businesses. Iggy spent 8 years of his life in Benin a small village in an African country called Nigeria.

How to Make Your Opt-in Page Convert (Using This Simple Framework)

Yo! If you're tired of the typical "build a course and make millions" BS, this episode is going to blow your mind.

I brought on Amanda Northcutt, an ex-Silicon Valley executive who's flipping the creator economy on its head. 

She took a devastating health crisis that forced her from 80-hour workweeks down to 20 and turned it into a framework that's helping experts build legitimate premium businesses.

Here's why this episode hits differently:


Amanda breaks down why most people start with the WRONG offer (and how to fix it)


She reveals her "ethical exploitation" framework that's helping experts package their knowledge the right way


You'll learn why courses are killing most expert businesses (and what to do instead)


Get the exact process she uses to validate offers BEFORE wasting time building them

The crazy part? She's guaranteeing her clients hit $50K in months in their expert business. 

Not through some sketchy tactics, but by properly packaging and positioning their expertise.

If you're an expert, creator, or consultant who's tired of the usual internet marketing nonsense and wants to build a premium business that actually makes sense, this episode is your blueprint.

Stay calm and build business on your terms.

P.S. She drops two free resources at the end that you definitely want to grab.

Don't forget to subscribe and leave a review if you found value in this episode!

Yo! If you're tired of the typical "build a course and make millions" BS, this episode is going to blow your mind. I brought on Amanda Northcutt, an ex-Silicon Valley executive who's flipping the creator economy on its head. She took a devastating health crisis that forced her from 80-hour workweeks down to 20 and turned it into a framework that's helping experts build legitimate premium businesses. Here's why this episode hits differently:
<ul>
<li dir="ltr" aria-level="1">
Amanda breaks down why most people start with the WRONG offer (and how to fix it)
</li>
<li dir="ltr" aria-level="1">
She reveals her "ethical exploitation" framework that's helping experts package their knowledge the right way
</li>
<li dir="ltr" aria-level="1">
You'll learn why courses are killing most expert businesses (and what to do instead)
</li>
<li dir="ltr" aria-level="1">
Get the exact process she uses to validate offers BEFORE wasting time building them
</li>
</ul>
The crazy part? She's guaranteeing her clients hit $50K in months in their expert business. Not through some sketchy tactics, but by properly packaging and positioning their expertise. If you're an expert, creator, or consultant who's tired of the usual internet marketing nonsense and wants to build a premium business that actually makes sense, this episode is your blueprint. Stay calm and build business on your terms. P.S. She drops two free resources at the end that you definitely want to grab. Don't forget to subscribe and leave a review if you found value in this episode!

The Amazing Truth About Building a 7-Figure Expert Business

Hey crew!

Just dropped a massive episode that's going to ruffle some feathers in the AI sales world. Let me tell you why I'm so pumped about this one.

You know how everyone's talking about AI being the future of sales?

Well, we're not just talking – we're building it. In this episode, I sat down with my team to break down some game-changing updates we've been cooking up at Charlie.

Here's the thing that most AI companies get wrong: they try to force you into their ecosystem. It's like they're saying, "Hey, dump your entire tech stack and use our stuff instead." That's BS, and we all know it.

We've been heads down building something different. Want to use your industry-specific CRM? Go for it. Prefer Zapier? We got you. API? Done. Charlie now works wherever you need it to work. No handcuffs, no BS.

But here's what really gets me excited – our new sophisticated AI model. We've been testing it internally, and holy crap, it's mind-blowing. 

I'm talking about AI that can handle complex conversations so well that even tech-savvy buyers can't tell they're talking to a bot. 

And yeah, we also solved that annoying green bubble problem with iMessage integration (iPhone users, you know what I'm talking about).

The best part? This isn't just about having cool tech. It's about fundamentally changing how sales teams operate. 

Imagine having an AI sales agent that actually feels like part of your team, not just another tool you have to manage.

I'll be straight with you – not everyone needs all these features. If you're selling fitness programs or real estate courses, our standard model is already crushing it. 

But if you're dealing with sophisticated B2B buyers who can smell a bot from a mile away? That's where things get interesting.

Stay tuned for more updates. We're just getting started, and I can't wait to show you what's next.

Stay calm, change lives, and have business on your terms.

P.S. Want to see this in action? Hit up Charlie.ai.io and let's talk about how an AI sales agent could transform your business.

CONNECT WITH US:

📌Subscribe on YouTube: https://www.youtube.com/@theboardroompodcast/podcasts     

📌Follow me on Facebook: https://www.facebook.com/ighodaro.odighizuwa 

📌Follow me on Instagram: https://www.instagram.com/iggyodighizuwa/ 

📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/      

📌 Listen to Spotify: https://bitly.cx/7hOK  

📌Listen to Apple Podcast: https://bitly.cx/Zy7z 


𝐓𝐨 𝐬𝐞𝐞 𝐚 𝐥𝐢𝐯𝐞 𝐝𝐞𝐦𝐨 𝐨𝐟 𝐂𝐡𝐚𝐫𝐥𝐢𝐞 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐋𝐞𝐚𝐝𝐬 𝐏𝐫𝐞-𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐀𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 𝐒𝐲𝐬𝐭𝐞𝐦 𝐠𝐨 𝐭𝐨 https://www.charlieai.io/

 

Hey crew!
Just dropped a massive episode that's going to ruffle some feathers in the AI sales world. Let me tell you why I'm so pumped about this one.
You know how everyone's talking about AI being the future of sales?
Well, we're not just talking &ndash; we're building it. In this episode, I sat down with my team to break down some game-changing updates we've been cooking up at Charlie. Here's the thing that most AI companies get wrong: they try to force you into their ecosystem. It's like they're saying, "Hey, dump your entire tech stack and use our stuff instead." That's BS, and we all know it. We've been heads down building something different. Want to use your industry-specific CRM? Go for it. Prefer Zapier? We got you. API? Done. Charlie now works wherever you need it to work. No handcuffs, no BS. But here's what really gets me excited &ndash; our new sophisticated AI model. We've been testing it internally, and holy crap, it's mind-blowing. I'm talking about AI that can handle complex conversations so well that even tech-savvy buyers can't tell they're talking to a bot. And yeah, we also solved that annoying green bubble problem with iMessage integration (iPhone users, you know what I'm talking about). The best part? This isn't just about having cool tech. It's about fundamentally changing how sales teams operate. Imagine having an AI sales agent that actually feels like part of your team, not just another tool you have to manage. I'll be straight with you &ndash; not everyone needs all these features. If you're selling fitness programs or real estate courses, our standard model is already crushing it. But if you're dealing with sophisticated B2B buyers who can smell a bot from a mile away? That's where things get interesting. Stay tuned for more updates. We're just getting started, and I can't wait to show you what's next. Stay calm, change lives, and have business on your terms. P.S. Want to see this in action? Hit up Charlie.ai.io and let's talk about how an AI sales agent could transform your business. CONNECT WITH US:
📌Subscribe on YouTube: <a href="https://www.youtube.com/@theboardroompodcast/podcasts">https://www.youtube.com/@theboardroompodcast/podcasts</a>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
📌Follow me on Facebook: <a href="https://www.facebook.com/ighodaro.odighizuwa">https://www.facebook.com/ighodaro.odighizuwa</a>&nbsp;
📌Follow me on Instagram: <a href="https://www.instagram.com/iggyodighizuwa/">https://www.instagram.com/iggyodighizuwa/</a>&nbsp;
📌 Like Us on Facebook: <a href="https://www.facebook.com/TheBoardRoomPod/">https://www.facebook.com/TheBoardRoomPod/</a>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
📌 Listen to Spotify: <a href="https://bitly.cx/7hOK">https://bitly.cx/7hOK</a>&nbsp;&nbsp;
📌Listen to Apple Podcast: <a href="https://bitly.cx/Zy7z">https://bitly.cx/Zy7z</a>&nbsp;
 𝐓𝐨 𝐬𝐞𝐞 𝐚 𝐥𝐢𝐯𝐞 𝐝𝐞𝐦𝐨 𝐨𝐟 𝐂𝐡𝐚𝐫𝐥𝐢𝐞 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐋𝐞𝐚𝐝𝐬 𝐏𝐫𝐞-𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐀𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 𝐒𝐲𝐬𝐭𝐞𝐦 𝐠𝐨 𝐭𝐨 <a href="https://www.charlieai.io/">https://www.charlieai.io/</a>
&nbsp;

Why 90% of AI Sales Tools Will Be Dead By 2025 (We're Changing The Game)

Let's be honest – most of us got into the fitness industry because we're passionate about helping people transform their lives, not because we love staring at spreadsheets.

I've consulted with hundreds of fitness business owners, and I can count on one hand the number who've told me they're excited about crunching numbers or analyzing cash flow statements.

That's exactly why I knew my recent conversation with Lauren Schoenfeld, the money expert for health and fitness businesses, would be game-changing for our community. 

As a former Equinox finance executive who helped weather the COVID storm, Lauren brings a unique perspective that combines deep financial expertise with real-world fitness industry experience.

In this episode, we dive into the nitty-gritty of what actually makes fitness businesses profitable. 

Lauren shares her journey from Big Four consulting to becoming the go-to financial strategist for fitness entrepreneurs and breaks down exactly how to think about your business finances.

What I love most about Lauren's approach is how she focuses on making financial management accessible and actionable. 

She's not just throwing around fancy terms – she's providing real solutions for common problems I see fitness business owners struggle with every day. 

From understanding your true profit margins to knowing exactly how many members you need to be profitable, this episode is packed with insights you can implement immediately.

Trust me, this is one episode you don't want to miss if you're serious about creating a fitness business that thrives, not just survives.

Ready to get your financial house in order?  Stay tuned!



→ Grab the calculator here: https://www.lauraschoenfeld.com/10k?fbclid=PAZXh0bgNhZW0CMTEAAaZTsNrenVkj3rpxf-Nq13ojvhGA8B1qfiedtNCoWCc7vk9OgBmray0ZEps_aem_fwPeUrNjwr2rkqr_ledSGw

📌Subscribe on YouTube: https://www.youtube.com/@theboardroompodcast/podcasts

📌Follow me on Facebook: https://www.facebook.com/ighodaro.odighizuwa

📌Follow me on Instagram: https://www.instagram.com/iggyodighizuwa/

📌 Like Us on Facebook: https://www.facebook.com/TheBoardRoomPod/

📌 Listen to Spotify: https://bitly.cx/7hOK

📌Listen to Apple Podcast: https://bitly.cx/Zy7z

𝐓𝐨 𝐬𝐞𝐞 𝐚 𝐥𝐢𝐯𝐞 𝐝𝐞𝐦𝐨 𝐨𝐟 𝐂𝐡𝐚𝐫𝐥𝐢𝐞 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐋𝐞𝐚𝐝𝐬 𝐏𝐫𝐞-𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐀𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 𝐒𝐲𝐬𝐭𝐞𝐦 𝐠𝐨 𝐭𝐨 https://www.charlieai.io/

Let's be honest – most of us got into the fitness industry because we're passionate about helping people transform their lives, not because we love staring at spreadsheets. I've consulted with hundreds of fitness business owners, and I can count on one hand the number who've told me they're excited about crunching numbers or analyzing cash flow statements. That's exactly why I knew my recent conversation with Lauren Schoenfeld, the money expert for health and fitness businesses, would be game-changing for our community. As a former Equinox finance executive who helped weather the COVID storm, Lauren brings a unique perspective that combines deep financial expertise with real-world fitness industry experience. In this episode, we dive into the nitty-gritty of what actually makes fitness businesses profitable. Lauren shares her journey from Big Four consulting to becoming the go-to financial strategist for fitness entrepreneurs and breaks down exactly how to think about your business finances. What I love most about Lauren's approach is how she focuses on making financial management accessible and actionable. She's not just throwing around fancy terms – she's providing real solutions for common problems I see fitness business owners struggle with every day. From understanding your true profit margins to knowing exactly how many members you need to be profitable, this episode is packed with insights you can implement immediately. Trust me, this is one episode you don't want to miss if you're serious about creating a fitness business that thrives, not just survives. Ready to get your financial house in order?  Stay tuned!
 
→ Grab the calculator here: <a href="https://www.lauraschoenfeld.com/10k?fbclid=PAZXh0bgNhZW0CMTEAAaZTsNrenVkj3rpxf-Nq13ojvhGA8B1qfiedtNCoWCc7vk9OgBmray0ZEps_aem_fwPeUrNjwr2rkqr_ledSGw">https://www.lauraschoenfeld.com/10k?fbclid=PAZXh0bgNhZW0CMTEAAaZTsNrenVkj3rpxf-Nq13ojvhGA8B1qfiedtNCoWCc7vk9OgBmray0ZEps_aem_fwPeUrNjwr2rkqr_ledSGw</a> 
📌Subscribe on YouTube: <a href="https://www.youtube.com/@theboardroompodcast/podcasts">https://www.youtube.com/@theboardroompodcast/podcasts</a>     
📌Follow me on Facebook: <a href="https://www.facebook.com/ighodaro.odighizuwa">https://www.facebook.com/ighodaro.odighizuwa</a> 
📌Follow me on Instagram: <a href="https://www.instagram.com/iggyodighizuwa/">https://www.instagram.com/iggyodighizuwa/</a> 
📌 Like Us on Facebook: <a href="https://www.facebook.com/TheBoardRoomPod/">https://www.facebook.com/TheBoardRoomPod/</a>      
📌 Listen to Spotify: <a href="https://bitly.cx/7hOK">https://bitly.cx/7hOK</a>  
📌Listen to Apple Podcast: <a href="https://bitly.cx/Zy7z">https://bitly.cx/Zy7z</a> 
𝐓𝐨 𝐬𝐞𝐞 𝐚 𝐥𝐢𝐯𝐞 𝐝𝐞𝐦𝐨 𝐨𝐟 𝐂𝐡𝐚𝐫𝐥𝐢𝐞 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐋𝐞𝐚𝐝𝐬 𝐏𝐫𝐞-𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐀𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 𝐒𝐲𝐬𝐭𝐞𝐦 𝐠𝐨 𝐭𝐨 <a href="https://www.charlieai.io/">https://www.charlieai.io/</a>

How to Make Your Opt-in Page Convert (Using This Simple Framework)

The Boardroom Podcast

In 1 playlist(s)

The Boardroom Podcast

Social links

Follow podcast

Recent clips