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Team Favorite: Taylor Swift Is A Pop Icon. And A Billionaire

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We're taking a break this week, here's an episode you might have missed.

Taylor Swift’s monumental success is due to her talent as a performer — as well as her business acumen. Bloomberg’s Devon Pendleton and Claire Ballentine join this episode to talk about how the pop star has taken ownership of her music, built a fiercely loyal fan base–and become a billionaire in the process.

Read more: Taylor Swift Vaults to Billionaire Ranks With Blockbuster Eras Tour

Listen to The Big Take podcast every weekday and subscribe to our daily newsletter: https://bloom.bg/3F3EJAK 

Have questions or comments for the team? Reach us at bigtake@bloomberg.net.

This episode was produced by: Supervising Producer: Vicki Vergolina, Senior Producer: Kathryn Fink, Producers: Michael Falero and Mo Barrow. Sound Design/Engineer: Gilda Garcia.

 

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