Taylor Swift’s monumental success is due to her talent as a performer — as well as her business acumen. Bloomberg’s Devon Pendleton and Claire Ballentine join this episode to talk about how the pop star has taken ownership of her music, built a fiercely loyal fan base–and become a billionaire in the process.

Read more: Taylor Swift Vaults to Billionaire Ranks With Blockbuster Eras Tour

Listen to The Big Take podcast every weekday and subscribe to our daily newsletter: https://bloom.bg/3F3EJAK

Have questions or comments for Wes and the team? Reach us at bigtake@bloomberg.net.

Taylor Swift’s monumental success is due to her talent as a performer — as well as her business acumen. Bloomberg’s <a href="https://www.bloomberg.com/authors/AQdUWe1dz2M/devon-pendleton">Devon Pendleton</a> and <a href="https://www.bloomberg.com/authors/ATR8P7ZTClE/claire-ballentine">Claire Ballentine</a> join this episode to talk about how the pop star has taken ownership of her music, built a fiercely loyal fan base–and become a billionaire in the process.
Read more: <a href="http://bloomberg.com/graphics/2023-taylor-swift-net-worth-billionaire/">Taylor Swift Vaults to Billionaire Ranks With Blockbuster Eras Tour</a>
Listen to The Big Take podcast every weekday and subscribe to our daily newsletter: <a href="https://bloom.bg/3F3EJAK">https://bloom.bg/3F3EJAK</a> 
Have questions or comments for Wes and the team? Reach us at <a href="mailto:bigtake@bloomberg.net">bigtake@bloomberg.net</a>.

The Big Take from Bloomberg News brings you inside what’s shaping the world's economies with the smartest and most informed business reporters around the world. The context you need on the stories that can move markets. Every afternoon.

The Big Take from Bloomberg News brings you inside what’s shaping the world's economies with the smartest and most informed business reporters around the world. The context you need on the stories that can move markets. Every afternoon.

Big Take

Taylor Swift Is A Pop Icon. And A Billionaire

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/8525c22b-a88d-4c11-a365-b0a80009d4a8/transcript

Grand Theft Auto VI is expected to set new records for the video game industry. But will potential billion-dollar sales of the title buoy an entire industry facing years of layoffs and lower returns on investment?

On today’s Big Take podcast, Bloomberg’s Jason Schreier takes us inside the making of GTA VI and breaks down the financial stakes of one of the biggest entertainment releases of all time.

Read more: The Making of Grand Theft Auto VI

We have a special Bloomberg subscription offer for podcast listeners at Bloomberg.com/podcastoffer.

Host: Sarah Holder; Guest: Jason Schreier; Produced by Julia Press; Edited by Aaron Edwards; Engineering by Sean Carter.

Grand Theft Auto VI is expected to set new records for the video game industry. But will potential billion-dollar sales of the title buoy an entire industry facing years of layoffs and lower returns on investment? On today&rsquo;s Big Take podcast, Bloomberg&rsquo;s Jason Schreier takes us inside the making of GTA VI and breaks down the financial stakes of one of the biggest entertainment releases of all time.
Read more: <a href="https://www.bloomberg.com/features/2026-grand-theft-auto-6-making-of/">The Making of Grand Theft Auto VI</a>
We have a special Bloomberg subscription offer for podcast listeners at&nbsp;<a href="https://www.bloomberg.com/subscriptions/podcasts">Bloomberg.com/podcastoffer.</a>
Host: Sarah Holder; Guest: Jason Schreier; Produced by Julia Press; Edited by Aaron Edwards; Engineering by Sean Carter.

Grand Theft Auto VI Is Gaming’s Biggest Financial Bet

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/17e7f10f-b859-4d29-83a2-b4f30112c9a6/transcript

Ahead of the Federal Reserve’s decision to hold rates steady this week, host Sarah Holder sat down with author and economic commentator Kyla Scanlon to talk about who’s continuing to spend and borrow, who isn’t and what happens when consumer spending doesn’t equal consumer confidence. 

Read more: 
Voters’ Inflation Frustrations Take Shine Off Strong Economic Growth
Kyla’s Newsletter: The Shrugflation Triangle: How AI, Oil, and Treasuries are Impacting the Economy 

We have a special Bloomberg subscription offer for podcast listeners at Bloomberg.com/podcastoffer.

Host: Sarah Holder; Guest: Kyla Scanlon; Produced by David Fox; Edited by Tracey Samuelson and Patrick Hirsch; Engineering by Emma Munger.

Ahead of the Federal Reserve&rsquo;s decision to hold rates steady this week, host Sarah Holder sat down with author and economic commentator Kyla Scanlon to talk about who&rsquo;s continuing to spend and borrow, who isn&rsquo;t and what happens when consumer spending doesn&rsquo;t equal consumer confidence.&nbsp;
Read more:&nbsp;
<ul>
<li><a href="https://www.bloomberg.com/news/articles/2026-10-29/strong-gdp-unlikely-to-sway-midterm-voters-worried-about-inflation">Voters&rsquo; Inflation Frustrations Take Shine Off Strong Economic Growth</a></li>
<li>Kyla&rsquo;s Newsletter: <a href="https://kyla.substack.com/p/the-shrugflation-triangle-how-ai">The Shrugflation Triangle: How AI, Oil, and Treasuries are Impacting the Economy</a>&nbsp;</li>
</ul>
We have a special Bloomberg subscription offer for podcast listeners at <a href="https://www.bloomberg.com/subscriptions/podcasts">Bloomberg.com/podcastoffer.</a>
Host: Sarah Holder; Guest: Kyla Scanlon; Produced by David Fox; Edited by Tracey Samuelson and Patrick Hirsch; Engineering by Emma Munger.

Kyla Scanlon’s ‘Shrugflation’ Triangle

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/ef0b1073-684d-4545-8f27-b4f20150ff66/transcript

Republicans in Texas, hoping to lock in more seats in Congress, kicked off a redistricting frenzy that saw several other states redraw their congressional maps. Today on the show, host David Gura sits down with Bloomberg Texas Bureau Chief Julie Fine and Senior White House reporter Josh Wingrove to talk through why that gamble may not pay off.

Read more:
Trump Calls for Peltola to Be Banned From Alaska Senate Race
Joe Rogan’s Microphone Goes Quieter on Trump Ahead of Midterms
Economic Pain Turns Nebraska Into Unexpected Senate Battleground

We have a special Bloomberg subscription offer for podcast listeners at Bloomberg.com/podcastoffer.

Host: David Gura; Guests: Julie Fine and Josh Wingrove; Produced by David Fox; Edited by Nicole Beemsterboer and Naomi Shavin; Engineering by Sean Carter.

Republicans in Texas, hoping to lock in more seats in Congress, kicked off a redistricting frenzy that saw several other states redraw their congressional maps. Today on the show, host David Gura sits down with Bloomberg Texas Bureau Chief Julie Fine and Senior White House reporter Josh Wingrove to talk through why that gamble may not pay off.
Read more:
<ul>
<li><a href="https://www.bloomberg.com/news/articles/2026-10-28/trump-calls-for-peltola-to-be-banned-from-alaska-senate-race">Trump Calls for Peltola to Be Banned From Alaska Senate Race</a></li>
<li><a href="https://www.bloomberg.com/news/features/2026-10-28/joe-rogan-turns-more-critical-of-trump-ahead-of-2026-midterms">Joe Rogan&rsquo;s Microphone Goes Quieter on Trump Ahead of Midterms</a></li>
<li><a href="https://news.bgov.com/bloomberg-government-news/economic-pain-turns-nebraska-into-unexpected-senate-battleground">Economic Pain Turns Nebraska Into Unexpected Senate Battleground</a></li>
</ul>
We have a special Bloomberg subscription offer for podcast listeners at&nbsp;<a href="https://www.bloomberg.com/subscriptions/podcasts">Bloomberg.com/podcastoffer.</a>
Host: David Gura; Guests: Julie Fine and Josh Wingrove; Produced by David Fox; Edited by Nicole Beemsterboer and Naomi Shavin; Engineering by Sean Carter.

Was the US Republicans' Redistricting Effort a Texas-Sized Mistake?

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e602e4aa-1865-4bd6-9a74-b4f1015e0d21/transcript

Taylor Swift Is A Pop Icon. And A Billionaire

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