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MSP313. Authenticity: Even Better Than The Real Thing

Published Feb 20, 2025, 8:00 AM

In a world of curated perfection and digital personas, how do we know what's real? Rich Bradbury and Matt Armitage make a much bigger discovery as they swiped right through the world of dating apps. What they found was more surprising and more human: the search for authenticity and meaning in a world that is increasingly at odds with those values.

From slow dating to freak matching to AI wingman assistants, dating apps reveal the complexity of human connection in an increasingly inauthentic world. One where the desire for real experiences reaches far beyond romance.

Rich and Matt inexpertly navigate generational divides, echo chambers and the very nature of truth in a digital age. Is authenticity a rejection of silicon valley’s vision for a digital world, or simply a new commodity in a world saturated with faking it and making it?

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