This episode is made in collaboration with SBR-net Consulting.

Why do companies sponsor chess – and what do they actually get in return? We talk to Olav Ruhle about what businesses look for, and whether chess is doing enough to make itself attractive to sponsors.

We also look ahead to the upcoming season for FC St. Pauli Chess Club and discuss what the outcome of this year’s FIDE presidential election could mean for the future of chess.

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