She Wasn't Born YesterdayShe Wasn't Born Yesterday

Small Business, Big Challenges - Ainsley Poulos

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Click link to contact Eastside Speech Solutions to book in an appointment, as mentioned in the episode! Don't forget to mention our pod, She Wasn't Born Yesterday! Ring them on (02) 9398 3020

Ainsley Poulos is a seasoned speech therapist and entrepreneur with over 20 years of experience in the field of speech pathology. She established Eastside Speech Solutions, a thriving business that has been helping children and adults overcome communication challenges. Ainsley's journey began with personal motivation when her son was born with a rare genetic condition affecting his speech. She dedicated herself to learning specialised techniques to aid his development, ultimately expanding her expertise to benefit others. Ainsley's commitment to providing top-notch service and fostering a positive work environment has been pivotal to the continued success of her practice.

Key Takeaways:

  • Family Motivation: Ainsley's son's speech condition motivated her to start her practice and specialise in the Prompt therapy technique.
  • Entrepreneurial Growth: Transitioning from solo to a thriving practice required careful planning, flexibility, and a strong vision for quality service.
  • Business Strategy: Early adoption of electronic management systems and strategic use of Google Ads were pivotal in scaling her business.
  • Team Development: Prioritising team growth and cultural fit over profit ensured a lasting and supportive practice environment.
  • Selling the Practice: Ainsley's choice to sell her business was guided by personal priorities, ensuring continuity for her team and clients.

Notable Quotes:

  1. "I had the vision to maybe grow it into a bigger practice, not just with me."
  2. "You need to become that person who specialises in him and in speech movement."
  3. "Once you realise that you've made a mistake, it's good to kind of not let that continue."
  4. "Finding the right people is…you know, decide what is the culture that you want to have."
  5. "If you look after the team, everything else looks after itself, you know."

 

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