David Burnand, Senior Director, EMEA Marketing for Box, and Sins host Simon McEvoy, Omobono UK Head of Strategy discuss the sins of modern marketing that madden them and of which they are occasionally guilty. David joined Box this year. He is a previous Director of Enterprise Marketing EMEA for Adobe and has held global marketing leadership roles at Siemens and Atos. He also led the London office of Stein IAS – the World’s most awarded B2B agency.