This episode is all about my favorite indulgence, dark chocolate. 

I talk about the many benefits of this incredible superfood and share some tips for what to specifically look for when you’re after the highest quality, healthiest chocolate.



LINKS:
Brad Kearns.com
Brad’s Shopping page



Join Brad for more fun on: 

Instagram: @bradkearns1

Facebook: @bradkearnsjumphigh

Twitter: @bradleykearns

YouTube: @brad.kearns

TikTok: @bradkearns



We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!

Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, Brad won’t promote anything he doesn’t absolutely love and use in daily life.
Mito Red Light: Photobiomodulation light panels to enhance cellular energy production, improve recovery, and optimize circadian rhythm. Email me for special B.rad 10% discount and 60-day free trial!
NutriSense: Continuous glucose monitor and 1:1 expert support to help optimize diet choices and lifestyle behaviors. $30 B.rad discount!
Marek Health: Comprehensive lab testing and expert tele-health support for peak performance. Use code “BRAD” for 10% discount!
LMNT Electrolyte Drink Mix: Tasty, sugar-free, scientifically formulated electrolyte drink mix with everything you need and nothing you don’t. Free sample pack, just click the link!
B.rad Whey + Creatine Superfuel: Premium quality, all-natural supplement for peak performance, recovery, and longevity
Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement
Brad’s Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend
Online educational courses: Numerous great offerings for an immersive home-study educational experience

Check out the my Favorites page for discounts on other great products!

This episode is all about my favorite indulgence, dark chocolate. 
I talk about the many benefits of this incredible superfood and share some tips for what to specifically look for when you’re after the highest quality, healthiest chocolate.
 
LINKS:
<ul>
<li><a href="https://bradkearns.com/">Brad Kearns.com</a></li>
<li><a href="https://www.bradkearns.com/shop/">Brad’s Shopping page</a></li>
</ul>
 
Join Brad for more fun on: 
Instagram: <a href="https://www.instagram.com/bradkearns1/">@bradkearns1</a>
Facebook: <a href="https://www.facebook.com/bradkearnsjumphigh">@bradkearnsjumphigh</a>
Twitter: <a href="https://twitter.com/bradleykearns">@bradleykearns</a>
YouTube: <a href="https://www.youtube.com/channel/UC4XXEoULD0AiiuPHdRw-Efg">@brad.kearns</a>
TikTok: <a href="https://www.tiktok.com/@bradkearns">@bradkearns</a>
 
We appreciate all feedback, and questions for Q&amp;A shows, emailed to <a href="mailto:getoveryourselfpodcast@gmail.com">podcast@bradventures.com</a>. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!
Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, Brad won’t promote anything he doesn’t absolutely love and use in daily life.
<ul>
<li><a href="https://www.mitoredlight.com" data-saferedirecturl="https://www.google.com/url?q=https://www.mitoredlight.com&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw29pWkTXUYp7Rg1ax_ytaJA">Mito Red Light: </a>Photobiomodulation light panels to enhance cellular energy production, improve recovery, and optimize circadian rhythm. <a href="mailto:podcast@bradventures.com">Email</a> me for special B.rad 10% discount and 60-day free trial!</li>
<li><a href="https://www.nutrisense.io/?code=BRAD25" data-saferedirecturl="https://www.google.com/url?q=https://www.nutrisense.io/?code%3DBRAD25&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw205oe9vzeCdEtLIjJZfS6O">NutriSense:</a> Continuous glucose monitor and 1:1 expert support to help optimize diet choices and lifestyle behaviors. $30 B.rad discount!</li>
<li><a href="http://marekhealth.com/brad" data-saferedirecturl="https://www.google.com/url?q=http://marekhealth.com/brad&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw1uuV_P3vQC3hCsaDoD5LsT">Marek Health:</a> Comprehensive lab testing and expert tele-health support for peak performance. Use code “BRAD” for 10% discount!</li>
<li><a href="https://drinklmnt.com/products/lmnt-recharge-electrolyte-drink?rfsn=6798633.c0a533&amp;utm_medium=sponsor&amp;utm_source=bradkearns&amp;utm_campaign=agwp&amp;utm_content=&amp;utm_term=&amp;variant=16358367199266" data-saferedirecturl="https://www.google.com/url?q=https://drinklmnt.com/products/lmnt-recharge-electrolyte-drink?rfsn%3D6798633.c0a533%26utm_medium%3Dsponsor%26utm_source%3Dbradkearns%26utm_campaign%3Dagwp%26utm_content%3D%26utm_term%3D%26variant%3D16358367199266&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw35LiZX7WpKjxihBnypQAUf">LMNT Electrolyte Drink Mix:</a> Tasty, sugar-free, scientifically formulated electrolyte drink mix with everything you need and nothing you don’t. Free sample pack, just click the link!</li>
<li><a href="http://bradnutrition.com/" data-saferedirecturl="https://www.google.com/url?q=http://bradnutrition.com/&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw3PAiAtJqOz4Q5BBBEjhISn">B.rad Whey + Creatine Superfuel</a>: Premium quality, all-natural supplement for peak performance, recovery, and longevity</li>
<li><a href="https://bradkearns.com/mofo/" data-saferedirecturl="https://www.google.com/url?q=https://bradkearns.com/mofo/&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw0n-Lt5oY6uhkAzSQV0c6tR">Male Optimization Formula with Organs (MOFO):</a> Optimize testosterone naturally with 100% grassfed animal organ supplement</li>
<li><a href="https://bradkearns.com/macademia-masterpiece/" data-saferedirecturl="https://www.google.com/url?q=https://bradkearns.com/macademia-masterpiece/&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw3B88Ys_qUUidGZcCu8FVG-">Brad’s Macadamia Masterpiece: </a>Mind-blowing, life-changing nut butter blend</li>
<li><a href="https://bradventures.thinkific.com/collections" data-saferedirecturl="https://www.google.com/url?q=https://bradventures.thinkific.com/collections&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw1cEUH1rIYcgawotpNmWxGx">Online educational courses:</a> Numerous great offerings for an immersive home-study educational experience</li>
</ul>
Check out the my <a href="https://bradkearns.com/favorites/" data-saferedirecturl="https://www.google.com/url?q=https://bradkearns.com/favorites/&amp;source=gmail&amp;ust=1670784308464000&amp;usg=AOvVaw2JRemiqRnQoKcvAMupdFVo">Favorites</a> page for discounts on other great products!

Join Brad Kearns, New York Times bestselling author, world #1 ranked masters 60+ high jumper, Speedgolf world record holder, and former world #3 ranked pro triathlete, in pursuing peak performance with passion throughout life. Brad delivers an engaging mix of step-by-step education on important health topics like staying fit, strong and powerful as you age; transforming diet to lose body fat and increase energy; sort through hype and misinformation to make simple, sustainable lifestyle changes; and broaden your perspective beyond a fit body to experience happy relationships, nonstop personal growth, and ultimately sail to 100 with a happy, healthy, long life. Let’s explore beyond shortcuts, hacks, and crushing competition to laugh, have fun, appreciate the journey, and not take ourselves too seriously. It’s time to B.rad!

 

Join Brad Kearns, New York Times bestselling author, world #1 ranked masters 60+ high jumper, Speedgolf world record holder, and former world #3 ranked pro triathlete, in pursuing peak performance with passion throughout life. Brad delivers an engaging mix of step-by-step education on important health topics like staying fit, strong and powerful as you age; transforming diet to lose body fat and increase energy; sort through hype and misinformation to make simple, sustainable lifestyle changes; and broaden your perspective beyond a fit body to experience happy relationships, nonstop personal growth, and ultimately sail to 100 with a happy, healthy, long life. Let&rsquo;s explore beyond shortcuts, hacks, and crushing competition to laugh, have fun, appreciate the journey, and not take ourselves too seriously. It&rsquo;s time to B.rad!
&nbsp;

Brad Kearns, NY Times bestselling author and world #1 masters age 60+ high jumper, offers a fun and diverse mix of interviews with leading authors and health experts, and  how-to shows for peak performance, weight loss, personal growth, and longevity

The B.rad Podcast

Breather: Dark Chocolate

Get ready for a wild one!

I dive into this Q&A with interesting insights on a variety of topics: designing your own intuitive diet instead of outsourcing decisions to others; the benefits of the hex bar deadlift; how the chemicals in American food—more so than calories—could be driving the obesity epidemic; how to address the root cause of runner’s knee (hint: it’s not switching to minimalist shoes!); and why sprinting for just 10–20 seconds can deliver huge fitness breakthroughs.

I also talk about how prominent influencers sometimes overstep their areas of expertise, and why we should perhaps look more to elite athletes and coaches than “the science”; my commitment to total honesty on the show while staying in my lane and preserving personal privacy; and how I balance the Doug McGuff “Big 5” strength workout with sprint training.

 

TIMESTAMPS:

This is a Q and A show where Gung Fu asks about eating a tiny piece of potato with his steak. Brad says gather the information yourself and be cautious about outsourcing your decision-making to "experts" on the internet. [02:11]

From Allen Drone Services, we get the question, "What goal are you trying to reach by deadlifting?" [05:55]

"Are barefoot shoes good for runners knee?" asks JS. [08:29]

It is shocking to discover the research from around the world of the rate of overuse injuries among regular runners. Half the regular runners are injured every single year. [11:42]

Daniel writes about comparing the food supply in the US as compared to Europe. What is causing the obesity in the US? [14:42]

Brad, how many six-second sprints should I do? And how much rest should I take between them? [19:08]

Vince says he is a 52-year-old runner who is tired of getting injured.  What is Brad's view of his training regimen? [22:46]

 

LINKS:
Brad Kearns.com
BradNutrition.com - 20% OFF Your First Order!
B.rad Superdrink – Hydrates 28% Faster than Water—Creatine-Charged Hydration for Next-Level Power, Focus, and Recovery
NEW: B.rad Real Rad Gummies - Creatine + Nootropics for Focus, Motivation, Performance, and Recovery!
B.rad Whey Protein Superfuel - The Best Protein on The Planet!
Brad’s Shopping Page
BornToWalkBook.com
B.rad Podcast – All Episodes
Peluva Five-Toe Minimalist Shoes - Save 10%
The Stimulated Mind
Body By Science

 

We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!

Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, I won’t promote anything that I don't absolutely love and use in daily life:

B.rad Nutrition: Premium quality, all-natural supplements for peak performance, recovery, and longevity; including the world's highest quality whey protein! Get 20% OFF your first order!

Peluva: Comfortable, functional, stylish five-toe minimalist shoe to reawaken optimal foot function. Use code BRADPODCAST for 15% off!

Jaspr Air Scrubber: Ultra high-performance air purifier - blows other air filters away! Save $200 on your unit with code BRAD.

Get Stride: Advanced DNA, methylation profile, microbiome & blood at-home testing. Hit your stride the right way, with cutting-edge technology and customized programming. Save 10% with the code BRAD.

Online educational courses: Numerous great offerings for an immersive home-study educational experience

Primal Fitness Expert Certification: The most comprehensive online course on all aspects of traditional fitness programming and a total immersion fitness lifestyle. Save 25% on tuition with code BRAD!

#bradpodcast

Get ready for a wild one!
I dive into this Q&amp;A with interesting insights on a variety of topics: designing your own intuitive diet instead of outsourcing decisions to others; the benefits of the hex bar deadlift; how the chemicals in American food&mdash;more so than calories&mdash;could be driving the obesity epidemic; how to address the root cause of runner&rsquo;s knee (hint: it&rsquo;s not switching to minimalist shoes!); and why sprinting for just 10&ndash;20 seconds can deliver huge fitness breakthroughs.
I also talk about how prominent influencers sometimes overstep their areas of expertise, and why we should perhaps look more to elite athletes and coaches than &ldquo;the science&rdquo;; my commitment to total honesty on the show while staying in my lane and preserving personal privacy; and how I balance the Doug McGuff &ldquo;Big 5&rdquo; strength workout with sprint training.
&nbsp;
TIMESTAMPS:
This is a Q and A show where Gung Fu asks about eating a tiny piece of potato with his steak. Brad says gather the information yourself and be cautious about outsourcing your decision-making to "experts" on the internet. [02:11]
From Allen Drone Services, we get the question, "What goal are you trying to reach by deadlifting?" [05:55]
"Are barefoot shoes good for runners knee?" asks JS. [08:29]
It is shocking to discover the research from around the world of the rate of overuse injuries among regular runners. Half the regular runners are injured every single year. [11:42]
Daniel writes about comparing the food supply in the US as compared to Europe. What is causing the obesity in the US? [14:42]
Brad, how many six-second sprints should I do? And how much rest should I take between them? [19:08]
Vince says he is a 52-year-old runner who is tired of getting injured.&nbsp; What is Brad's view of his training regimen? [22:46]
&nbsp;
LINKS:
<ul>
<li><a href="https://bradkearns.com/podcast-index/">Brad Kearns.com</a></li>
<li><a href="http://bradnutrition.com/">BradNutrition.com - 20% OFF Your First Order!</a></li>
<li><a href="https://a.co/d/3pVVl9w">B.rad Superdrink &ndash; Hydrates 28% Faster than Water&mdash;Creatine-Charged Hydration for Next-Level Power, Focus, and Recovery</a></li>
<li><a href="https://a.co/d/00WIESpY">NEW: B.rad Real Rad Gummies - Creatine + Nootropics for Focus, Motivation, Performance, and Recovery!</a><a href="https://a.co/d/00WIESpY"></a></li>
<li><a href="about:blank">B.rad Whey Protein Superfuel - The Best Protein on The Planet!</a></li>
<li><a href="https://bradkearns.com/shop/">Brad&rsquo;s Shopping Page</a></li>
<li><a href="http://borntowalkbook.com/">BornToWalkBook.com</a></li>
<li><a href="https://bradkearns.com/podcast-index/">B.rad Podcast &ndash; All Episodes</a></li>
<li><a href="https://affiliate.peluva.com/BRADPODCAST">Peluva Five-Toe Minimalist Shoes - Save 10%</a><a href="https://www.amazon.com/Atomic-Habits-James-Clear-audiobook/dp/B07RFSSYBH/ref=sr_1_1?crid=1VLB1Y60BIHTW&amp;dib=eyJ2IjoiMSJ9.aVjxsZgNHJ6wfgiZ01PPLMHaPE-CV51Y-37RwPAsVpnrtdk7OiuJytPjHy3Q1apjzelTpiPdOcoDspVmVt_vSarerqI9dzIltEEsGh9wH3mFKLEqbiaae10uhBcxmkpkFzRClV5dXKZiELqcOtYyatqiOybKUk1hVKLB8QG8oJZAJd4Ep7sFQrOKAncjfxJnYbLPdpEsiAEuAfM7c65GUgBRp13bb-G-2gbyhPY3mqo.8YNx5SYnnaNe6PYy-BPwaW8X8GvE4S15c3b_7_wKCSo&amp;dib_tag=se&amp;keywords=atomic+habits+book&amp;qid=1774455802&amp;sprefix=atomic+Habits%2Caps%2C197&amp;sr=8-1"></a></li>
<li><a href="https://www.amazon.com/Stimulated-Mind-Future-Proof-Brain-Dementia/dp/0593797817/ref=tmm_hrd_swatch_0?_encoding=UTF8&amp;dib_tag=se&amp;dib=eyJ2IjoiMSJ9.x4eKNvt33jtNUnVGxxQMW3ndIDISU8I554V6hezApdAYCuoHka9ks1OcGZXSpDhujmzmBwb7pdwMHOEVq4O2yt9BDgHpQ8GNOF6OjVkAPF7hhpg5h1Gq5_Iu3Uq-c45nRS6LwxZQAM-zAoi7vX07mY1erAxLR3lNtddoCVAXcf04wZBj66Mm8Sy4wUfYitqrOHOYrj1fALvp-VlvprdUQ66kryxE612OgOBluP_qr_Y.eh2mlREwSds3THDLPWbkkbmtL8wkPzm8N5kyG7_gnJ0&amp;qid=1778527904&amp;sr=1-1">The Stimulated Mind</a></li>
<li><a href="https://www.amazon.com/Body-Science-Research-Strength-Training/dp/0071597174/ref=sr_1_1?crid=1QNFGLKSP4DME&amp;dib=eyJ2IjoiMSJ9.WQXlIdxPkQC-N_0D6qCpWdKWsbnudK9yObokrhsbEPjRhaRiw0Nmh4xsieN7cqolvo4Ir-ZZ3Kv-zOUrZ6h0VXIJPQCMAC2VcyqF5o8JjNVqSXVZv5FEOJuGDn8kT_N5k8AcyjpmjSF4VUnOUkaDvduOWuh4W7pmQ3xTTEwfkffruMfYZCf5kcgZC-hH4Zyq.hQkALPUkLv4f5R9YHHJeYmKBAouV39P2nFEsSHnYdDc&amp;dib_tag=se&amp;keywords=body+by+science+by+doug+mcguff&amp;qid=1778528390&amp;sprefix=Body+by+Science%2Caps%2C190&amp;sr=8-1">Body By Science</a></li>
</ul>
&nbsp;
We appreciate all feedback, and questions for Q&amp;A shows, emailed to <a href="mailto:getoveryourselfpodcast@gmail.com">podcast@bradventures.com</a>. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!
Check out each of these companies because they are absolutely awesome or they wouldn&rsquo;t occupy this revered space. Seriously, I won&rsquo;t promote anything that I don't absolutely love and use in daily life:
<a href="http://bradnutrition.com/?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">B.rad Nutrition:</a> Premium quality, all-natural supplements for peak performance, recovery, and longevity; including the world's highest quality whey protein! Get 20% OFF your first order!
<a href="https://peluva.com/?sscid=91k7_1q58j&amp;utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Peluva</a>: Comfortable, functional, stylish five-toe minimalist shoe to reawaken optimal foot function. Use code BRADPODCAST for 15% off!
<a href="https://jaspr.co/products/airscrubber?rfsn=8682396.a9fad4">Jaspr Air Scrubber:</a> Ultra high-performance air purifier - blows other air filters away! Save $200 on your unit with code BRAD.
<a href="http://getstride.com" data-saferedirecturl="https://www.google.com/url?q=http://getstride.com&amp;source=gmail&amp;ust=1744479083574000&amp;usg=AOvVaw2M5EotlxxWpksCKN7ZVyMD">Get Stride: </a>Advanced DNA, methylation profile, microbiome &amp; blood at-home testing. Hit your stride the right way, with cutting-edge technology and customized programming. Save 10% with the code BRAD.
<a href="https://bradventures.thinkific.com/collections?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Online educational courses:</a>&nbsp;Numerous great offerings for an immersive home-study educational experience
<a href="https://www.primalhealthcoach.com/brad/?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Primal Fitness Expert Certification</a>: The most comprehensive online course on all aspects of traditional fitness programming and a total immersion fitness lifestyle. Save 25% on tuition with code BRAD!
#bradpodcast

Sprinting The Right Way, Beware of Influencers Going Outside Their Lane; Are Chemicals (Not Calories) Making Us Fat? 

In this episode, I talk about whether you should announce your goals to the world with great fanfare—or just quietly plug away and pursue them.

The topic was inspired by a couple of social media clips, including a “sub-11 second 100 meters in 90 days” project, which sounds exciting…but also highlights  what we’re seeing more and more today—spouting big goals, getting instant attention, and receiving that payoff without having to continue on and struggle and suffer through the process.

I get into the brain science behind this, including how simply announcing a goal—“I’m working on a book,” “I’m training for an Ironman”—can trigger a dopamine spike that tricks you into thinking you’ve already made progress. I also cover the flip side, with research showing that sharing goals can increase accountability and support when done correctly.

From there, I break down the nuances: why announcing vague or unrealistic goals can backfire, how you risk turning into a “dilettante” chasing attention instead of results, why process-oriented goals beat outcome obsession (with insights from elite sport and my own experience), and when it actually does make sense to share what you’re working on—like being fully immersed in the journey or reporting real progress, not just talking about it.

I also explain why who you share your goals with matters, and how the wrong approach can leave you stuck while the right one can push you forward.

It’s a thoughtful look at motivation, accountability, and what it really takes to follow through on meaningful goals in a world full of hype.

 

TIMESTAMPS:

We have some differing expert opinions about the value or the strategy of announcing goals to others. Some say it helps keep you accountable. There's good research there. Others reference the emptiness and the risk [01:06]

Troy is an example of announcing to all that he will be breaking 11 seconds in the 100 meters. [01:35]

Josh is another example of sharing his ambition to try a feat and asks that you follow along to see what goes into this attempt. [03:13]

Brad discusses the differences in these two styles. [03:37]

It is harmful to attach your self-esteem to specific outcomes. [09:37]

Try to let go of the pressure and enjoy the process with a positive attitude. [11:49]

Brain research confirms that we can elicit a spike of dopamine by simply announcing a big goal to the public or to your friends. [13:40]

The same dopamine hit—with potential backlash—happens when we announce success prematurely. [17:50]

There is a meta-study from the American Psychological Association in 2025 that found that sharing a goal was linked to receiving more support from others. [23:41]

Do not broadcast vague goals that might be deemed unrealistic by an expert outsider observer. [26:27]

Set process-oriented goals. Basketball coach John Wooden said, "Worrying about the scoreboard is a big mistake. Instead, focus on the perfect execution of every possession." [29:02]

Announcing goals when you're actually immersed in the difficult and meaningful journey works well.  [31:11]

 

LINKS:
Brad Kearns.com
BradNutrition.com - 20% OFF Your First Order!
B.rad Superdrink – Hydrates 28% Faster than Water—Creatine-Charged Hydration for Next-Level Power, Focus, and Recovery
NEW: B.rad Real Rad Gummies - Creatine + Nootropics for Focus, Motivation, Performance, and Recovery!
B.rad Whey Protein Superfuel - The Best Protein on The Planet!
Brad’s Shopping Page
BornToWalkBook.com
B.rad Podcast – All Episodes
Peluva Five-Toe Minimalist Shoes - 10% OFF
Hicham El Guerrouj
Podcast with Lion Martinezertyuii[]n b 
Carlo Thranhardt
The Weight of Gold, Documentary
A Memoir - LANDON
Alysa Liu
Sleep
The Hacking of the American Mind

 

We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!

Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, I won’t promote anything that I don't absolutely love and use in daily life:

B.rad Nutrition: Premium quality, all-natural supplements for peak performance, recovery, and longevity; including the world's highest quality whey protein! Get 20% OFF your first order!

Peluva: Comfortable, functional, stylish five-toe minimalist shoe to reawaken optimal foot function. Use code BRADPODCAST for 15% off!

Jaspr Air Scrubber: Ultra high-performance air purifier - blows other air filters away! Save $200 on your unit with code BRAD.

Get Stride: Advanced DNA, methylation profile, microbiome & blood at-home testing. Hit your stride the right way, with cutting-edge technology and customized programming. Save 10% with the code BRAD.

Online educational courses: Numerous great offerings for an immersive home-study educational experience

Primal Fitness Expert Certification: The most comprehensive online course on all aspects of traditional fitness programming and a total immersion fitness lifestyle. Save 25% on tuition with code BRAD!

#bradpodcast

In this episode, I talk about whether you should announce your goals to the world with great fanfare&mdash;or just quietly plug away and pursue them.
The topic was inspired by a couple of social media clips, including a &ldquo;sub-11 second 100 meters in 90 days&rdquo; project, which sounds exciting&hellip;but also highlights&nbsp; what we&rsquo;re seeing more and more today&mdash;spouting big goals, getting instant attention, and receiving that payoff without having to continue on and struggle and suffer through the process.
I get into the brain science behind this, including how simply announcing a goal&mdash;&ldquo;I&rsquo;m working on a book,&rdquo; &ldquo;I&rsquo;m training for an Ironman&rdquo;&mdash;can trigger a dopamine spike that tricks you into thinking you&rsquo;ve already made progress. I also cover the flip side, with research showing that sharing goals can increase accountability and support when done correctly.
From there, I break down the nuances: why announcing vague or unrealistic goals can backfire, how you risk turning into a &ldquo;dilettante&rdquo; chasing attention instead of results, why process-oriented goals beat outcome obsession (with insights from elite sport and my own experience), and when it actually&nbsp;does make sense to share what you&rsquo;re working on&mdash;like being fully immersed in the journey or reporting real progress, not just talking about it.
I also explain why&nbsp;who you share your goals with matters, and how the wrong approach can leave you stuck while the right one can push you forward.
It&rsquo;s a thoughtful look at motivation, accountability, and what it really takes to follow through on meaningful goals in a world full of hype.
&nbsp;
TIMESTAMPS:
We have some differing expert opinions about the value or the strategy of announcing goals to others. Some say it helps keep you accountable. There's good research there. Others reference the emptiness and the risk [01:06]
Troy is an example of announcing to all that he will be breaking 11 seconds in the 100 meters. [01:35]
Josh is another example of sharing his ambition to try a feat and asks that you follow along to see what goes into this attempt. [03:13]
Brad discusses the differences in these two styles. [03:37]
It is harmful to attach your self-esteem to specific outcomes. [09:37]
Try to let go of the pressure and enjoy the process with a positive attitude. [11:49]
Brain research confirms that we can elicit a spike of dopamine by simply announcing a big goal to the public or to your friends. [13:40]
The same dopamine hit&mdash;with potential backlash&mdash;happens when we announce success prematurely. [17:50]
There is a meta-study from the American Psychological Association in 2025 that found that sharing a goal was linked to receiving more support from others. [23:41]
Do not broadcast vague goals that might be deemed unrealistic by an expert outsider observer. [26:27]
Set process-oriented goals. Basketball coach John Wooden said, "Worrying about the scoreboard is a big mistake. Instead, focus on the perfect execution of every possession." [29:02]
Announcing goals when you're actually immersed in the difficult and meaningful journey works well.&nbsp; [31:11]
&nbsp;
LINKS:
<ul>
<li><a href="https://bradkearns.com/podcast-index/">Brad Kearns.com</a></li>
<li><a href="http://bradnutrition.com/">BradNutrition.com - 20% OFF Your First Order!</a></li>
<li><a href="https://a.co/d/3pVVl9w">B.rad Superdrink &ndash; Hydrates 28% Faster than Water&mdash;Creatine-Charged Hydration for Next-Level Power, Focus, and Recovery</a></li>
<li><a href="https://a.co/d/00WIESpY">NEW: B.rad Real Rad Gummies - Creatine + Nootropics for Focus, Motivation, Performance, and Recovery!</a><a href="https://a.co/d/00WIESpY"></a></li>
<li><a href="about:blank">B.rad Whey Protein Superfuel - The Best Protein on The Planet!</a></li>
<li><a href="https://bradkearns.com/shop/">Brad&rsquo;s Shopping Page</a></li>
<li><a href="http://borntowalkbook.com/">BornToWalkBook.com</a></li>
<li><a href="https://bradkearns.com/podcast-index/">B.rad Podcast &ndash; All Episodes</a></li>
<li><a href="https://affiliate.peluva.com/BRADPODCAST">Peluva Five-Toe Minimalist Shoes - 10% OFF</a><a href="https://www.amazon.com/Atomic-Habits-James-Clear-audiobook/dp/B07RFSSYBH/ref=sr_1_1?crid=1VLB1Y60BIHTW&amp;dib=eyJ2IjoiMSJ9.aVjxsZgNHJ6wfgiZ01PPLMHaPE-CV51Y-37RwPAsVpnrtdk7OiuJytPjHy3Q1apjzelTpiPdOcoDspVmVt_vSarerqI9dzIltEEsGh9wH3mFKLEqbiaae10uhBcxmkpkFzRClV5dXKZiELqcOtYyatqiOybKUk1hVKLB8QG8oJZAJd4Ep7sFQrOKAncjfxJnYbLPdpEsiAEuAfM7c65GUgBRp13bb-G-2gbyhPY3mqo.8YNx5SYnnaNe6PYy-BPwaW8X8GvE4S15c3b_7_wKCSo&amp;dib_tag=se&amp;keywords=atomic+habits+book&amp;qid=1774455802&amp;sprefix=atomic+Habits%2Caps%2C197&amp;sr=8-1"></a></li>
<li><a href="https://www.google.com/search?q=Hisham+Elgar+Rouge&amp;oq=Hisham+Elgar+Rouge&amp;gs_lcrp=EgZjaHJvbWUyBggAEEUYOdIBCDE3MzlqMGo3qAIAsAIA&amp;sourceid=chrome&amp;ie=UTF-8">Hicham El Guerrouj</a></li>
<li><a href="https://bradkearns.com/lion-martinez/">Podcast with Lion Martinezertyuii[]n b&nbsp;</a></li>
<li><a href="https://www.google.com/search?q=thr%C3%A4nhardt+carlo&amp;oq=Thr%C3%A4nhardt&amp;gs_lcrp=EgZjaHJvbWUqBggBEAAYHjIGCAAQRRg5MgYIARAAGB4yBggCEAAYHjIGCAMQABgeMgYIBBAAGB4yBggFEAAYHjIGCAYQABgeMggIBxAAGAUYHjIICAgQABgFGB7SAQg1NTU1ajBqN6gCCLACAfEFZt1Gx1UXHgE&amp;sourceid=chrome&amp;ie=UTF-8">Carlo Thranhardt</a></li>
<li><a href="https://www.google.com/search?q=the+weight+of+gold+documentary+where+to+watch&amp;oq=The+Weight+of+Gold&amp;gs_lcrp=EgZjaHJvbWUqDAgHEAAYQxiABBiKBTIGCAAQRRg5MgwIARAjGCcYgAQYigUyDAgCEC4YFBiHAhiABDIHCAMQABiABDIHCAQQABiABDIHCAUQABiABDIHCAYQABiABDIMCAcQABhDGIAEGIoFMgcICBAAGIAEMgwICRAAGEMYgAQYigXSAQk1NDk3ajBqMTWoAgiwAgHxBW_UQGgFCEyv8QVv1EBoBQhMrw&amp;sourceid=chrome&amp;ie=UTF-8">The Weight of Gold, Documentary</a></li>
<li><a href="https://www.amazon.com/Landon-Memoir-Donovan/dp/1774586916">A Memoir - LANDON</a></li>
<li><a href="https://www.google.com/search?gs_ssp=eJzj4tVP1zc0TMsurDJOKiozYPQSSsypLE5UyMksVcjPqcwtyEwuBgDMYwwZ&amp;q=alysa+liu+olympics&amp;oq=al&amp;gs_lcrp=EgZjaHJvbWUqDAgBEC4YQxiABBiKBTIMCAAQIxgnGIAEGIoFMgwIARAuGEMYgAQYigUyBggCEEUYOzIGCAMQRRg5MgYIBBBFGDwyBggFEEUYPDIGCAYQRRg9MgYIBxBFGDzSAQgzNTY1ajBqN6gCALACAA&amp;sourceid=chrome&amp;ie=UTF-8">Alysa Liu</a></li>
<li><a href="https://www.amazon.com/Arianna-Huffington-Sleep-Revolution-Transforming/dp/B07W6JDK5P/ref=sr_1_2?crid=38V2DG4S64UQU&amp;dib=eyJ2IjoiMSJ9.MUWg_yPiNg5BUY-2FKc99Y8vZ5hRIwMVbLdRZTcNKEnGXQfQEhkY-jQad_8r-L5sgbmdpgbSMQ2sJ6cjw9KWfGCu-SzGu_kojWDAwKfbd5Su812CdOagJnrWjmvfwnESyO_aEUCOR3UodSeEoncLdz-uxoCjDjd7eAKzXFd181UVo8jOB8g4LzpoVd5t03pRlwEmuXVjleyiEHnn6naIhbm6jtzg62LZwUG-MA3Up5Y.TPyxbhIQJ3kD9iP35DeUa6hsVbZnnjkEA0UuKE-5_o0&amp;dib_tag=se&amp;keywords=Sleep+huffington&amp;qid=1777596479&amp;s=books&amp;sprefix=sleep+huffington%2Cstripbooks%2C167&amp;sr=1-2">Sleep</a></li>
<li><a href="https://www.amazon.com/Hacking-American-Mind-Corporate-Takeover/dp/1101982942/ref=sr_1_1?crid=1PFN2KRDLFS70&amp;dib=eyJ2IjoiMSJ9.3gT8pFIK75rz-m8wT0-c9BSMp9G7Tqz4kQphoYf_dTU0UEcmbuRy00qkgWEXfsTWi_IFKA_SL_uuRKYixLmREC02QgJYfxUUN7_qibxKTur343lMTYCy9b6gbrF-dsU8tuO8PMqa_emxyQcWwSsJl2uv4NEMkloqlddNA-H9QbK04ymDS12WwXuIZjZ2lfaXBJwZFO8cz7T42MtEXMTWb4m_PKKJDn7yz0Nc5x10UDo.hCmAKikvkxYlBF43frYFIMdlvTn2tJ8wvQs59Z7luRg&amp;dib_tag=se&amp;keywords=Hacking+of+American+Mind&amp;qid=1733691727&amp;sprefix=hacking+of+american+mind,aps,175&amp;sr=8-1">The Hacking of the American Mind</a></li>
</ul>
&nbsp;
We appreciate all feedback, and questions for Q&amp;A shows, emailed to <a href="mailto:getoveryourselfpodcast@gmail.com">podcast@bradventures.com</a>. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!
Check out each of these companies because they are absolutely awesome or they wouldn&rsquo;t occupy this revered space. Seriously, I won&rsquo;t promote anything that I don't absolutely love and use in daily life:
<a href="http://bradnutrition.com/?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">B.rad Nutrition:</a> Premium quality, all-natural supplements for peak performance, recovery, and longevity; including the world's highest quality whey protein! Get 20% OFF your first order!
<a href="https://peluva.com/?sscid=91k7_1q58j&amp;utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Peluva</a>: Comfortable, functional, stylish five-toe minimalist shoe to reawaken optimal foot function. Use code BRADPODCAST for 15% off!
<a href="https://jaspr.co/products/airscrubber?rfsn=8682396.a9fad4">Jaspr Air Scrubber:</a> Ultra high-performance air purifier - blows other air filters away! Save $200 on your unit with code BRAD.
<a href="http://getstride.com" data-saferedirecturl="https://www.google.com/url?q=http://getstride.com&amp;source=gmail&amp;ust=1744479083574000&amp;usg=AOvVaw2M5EotlxxWpksCKN7ZVyMD">Get Stride: </a>Advanced DNA, methylation profile, microbiome &amp; blood at-home testing. Hit your stride the right way, with cutting-edge technology and customized programming. Save 10% with the code BRAD.
<a href="https://bradventures.thinkific.com/collections?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Online educational courses:</a>&nbsp;Numerous great offerings for an immersive home-study educational experience
<a href="https://www.primalhealthcoach.com/brad/?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Primal Fitness Expert Certification</a>: The most comprehensive online course on all aspects of traditional fitness programming and a total immersion fitness lifestyle. Save 25% on tuition with code BRAD!
#bradpodcast

Should You ​B​roadcast Your Goals, Or Quietly Pursue Them?

Enjoy this engaging interview with Kristy Matthews, the world indoor record holder in the 400 meters in the female 50+Masters division of Masters track&field!

She can run 58 seconds for 400 meters, which is on a par with collegiate level athletes! Indeed, Kristy was a collegiate track star at San Diego State University - a conference champ in the 800 meters and qualifier for the 1992 Olympic trials. 

Kristy eventually took a 30-year break from competitive track, played adult soccer at a serious level, and then burst onto the masters track&field scene in recent years. She excels at distances ranging from 100 meters to the mile! (in 2025 Midwest championships she swept all these events!). She also competes at the elite level in adult soccer leagues - a versatile champ defying our typical notions of aging. 

In this episode, Kristy describes her empowering mindset that she claims is the centerpiece of her success, her lifestyle routine that allows her to continue to perform at the highest level, and some tips that we can all implement immediately to pursue and achieve worthwhile goals that promote longevity. 

 

TIMESTAMPS:

This guest has set world records in the 400 and is in the 50 to 54 age group. [01:17]

Kristy's athletic life started as a runner in college where she was on a full scholarship. [06:11]

Even as she grew older and became pregnant, she was highly motivated to stay very fit in order to give her child a long presence in her life. [09:30]

She had a 30 year hiatus from competitive track. [11:36]

What is her secret to being able to run at age 52, with the same times as college comepetition? [18:32]

Take the time to ask yourself, "How are you doing?" Embrace who you are. [21:31]

Accept where you are. Identify what you want to accomplish. [23:06]

Ask yourself, "Why are I doing this?" Make sure you understand all the reasons. [29:55]

What does Kristy's training look like? [32:21]

Kristy also plays soccer and sprints. [37:56]

Unfortunately, we do not see many people competing in the over 50 age group. [39:41]

Kristy is trying out Peluvas and tells Brad what experience she is having. She likes feeling the ground. [45:23]

 

LINKS:
Brad Kearns.com
BradNutrition.com - 20% OFF Your First Order!
B.rad Superdrink – Hydrates 28% Faster than Water—Creatine-Charged Hydration for Next-Level Power, Focus, and Recovery
NEW: B.rad Real Rad Gummies - Creatine + Nootropics for Focus, Motivation, Performance, and Recovery!
B.rad Whey Protein Superfuel - The Best Protein on The Planet!
Brad’s Shopping Page
BornToWalkBook.com
B.rad Podcast – All Episodes
Peluva Five-Toe Minimalist Shoes - Save 10%
Kristy Matthews Instagram - @kristymatthews4444
Kristy Matthews Videos - Peluva YouTube Channel

 

We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!

Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, I won’t promote anything that I don't absolutely love and use in daily life:

B.rad Nutrition: Premium quality, all-natural supplements for peak performance, recovery, and longevity; including the world's highest quality whey protein! Get 20% OFF your first order!

Peluva: Comfortable, functional, stylish five-toe minimalist shoe to reawaken optimal foot function. Use code BRADPODCAST for 15% off!

Jaspr Air Scrubber: Ultra high-performance air purifier - blows other air filters away! Save $200 on your unit with code BRAD.

Get Stride: Advanced DNA, methylation profile, microbiome & blood at-home testing. Hit your stride the right way, with cutting-edge technology and customized programming. Save 10% with the code BRAD.

Online educational courses: Numerous great offerings for an immersive home-study educational experience

Primal Fitness Expert Certification: The most comprehensive online course on all aspects of traditional fitness programming and a total immersion fitness lifestyle. Save 25% on tuition with code BRAD!

#bradpodcast

Enjoy this engaging interview with Kristy Matthews, the world indoor record holder in the 400 meters in the female 50+Masters division of Masters track&amp;field!
She can run 58 seconds for 400 meters, which is on a par with collegiate level athletes! Indeed, Kristy was a collegiate track star at San Diego State University - a conference champ in the 800 meters and qualifier for the 1992 Olympic trials.&nbsp;
Kristy eventually took a 30-year break from competitive track, played adult soccer at a serious level, and then burst onto the masters track&amp;field scene in recent years. She excels at distances ranging from 100 meters to the mile! (in 2025 Midwest championships she swept all these events!). She also competes at the elite level in adult soccer leagues - a versatile champ defying our typical notions of aging.&nbsp;
In this episode, Kristy describes her empowering mindset that she claims is the centerpiece of her success, her lifestyle routine that allows her to continue to perform at the highest level, and some tips that we can all implement immediately to pursue and achieve worthwhile goals that promote longevity.&nbsp;
&nbsp;
TIMESTAMPS:
This guest has set world records in the 400 and is in the 50 to 54 age group. [01:17]
Kristy's athletic life started as a runner in college where she was on a full scholarship. [06:11]
Even as she grew older and became pregnant, she was highly motivated to stay very fit in order to give her child a long presence in her life. [09:30]
She had a 30 year hiatus from competitive track. [11:36]
What is her secret to being able to run at age 52, with the same times as college comepetition? [18:32]
Take the time to ask yourself, "How are you doing?" Embrace who you are. [21:31]
Accept where you are. Identify what you want to accomplish. [23:06]
Ask yourself, "Why are I doing this?" Make sure you understand all the reasons. [29:55]
What does Kristy's training look like? [32:21]
Kristy also plays soccer and sprints. [37:56]
Unfortunately, we do not see many people competing in the over 50 age group. [39:41]
Kristy is trying out Peluvas and tells Brad what experience she is having. She likes feeling the ground. [45:23]
&nbsp;
LINKS:
<ul>
<li><a href="https://bradkearns.com/podcast-index/">Brad Kearns.com</a></li>
<li><a href="http://bradnutrition.com/">BradNutrition.com - 20% OFF Your First Order!</a></li>
<li><a href="https://a.co/d/3pVVl9w">B.rad Superdrink &ndash; Hydrates 28% Faster than Water&mdash;Creatine-Charged Hydration for Next-Level Power, Focus, and Recovery</a></li>
<li><a href="https://a.co/d/00WIESpY">NEW: B.rad Real Rad Gummies - Creatine + Nootropics for Focus, Motivation, Performance, and Recovery!</a><a href="https://a.co/d/00WIESpY"></a></li>
<li><a href="about:blank">B.rad Whey Protein Superfuel - The Best Protein on The Planet!</a></li>
<li><a href="https://bradkearns.com/shop/">Brad&rsquo;s Shopping Page</a></li>
<li><a href="http://borntowalkbook.com/">BornToWalkBook.com</a></li>
<li><a href="https://bradkearns.com/podcast-index/">B.rad Podcast &ndash; All Episodes</a></li>
<li><a href="https://affiliate.peluva.com/BRADPODCAST">Peluva Five-Toe Minimalist Shoes - Save 10%</a></li>
<li><a href="https://www.instagram.com/kristymatthews4444/">Kristy Matthews Instagram - @</a><a href="https://www.instagram.com/kristymatthews4444/#">kristymatthews4444</a><a href="https://www.instagram.com/kristymatthews4444/"></a></li>
<li><a href="https://www.youtube.com/@wearpeluva/search?query=kristy%20matthews">Kristy Matthews Videos - Peluva YouTube Channel</a></li>
</ul>
&nbsp;
We appreciate all feedback, and questions for Q&amp;A shows, emailed to <a href="mailto:getoveryourselfpodcast@gmail.com">podcast@bradventures.com</a>. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!
Check out each of these companies because they are absolutely awesome or they wouldn&rsquo;t occupy this revered space. Seriously, I won&rsquo;t promote anything that I don't absolutely love and use in daily life:
<a href="http://bradnutrition.com/?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">B.rad Nutrition:</a> Premium quality, all-natural supplements for peak performance, recovery, and longevity; including the world's highest quality whey protein! Get 20% OFF your first order!
<a href="https://peluva.com/?sscid=91k7_1q58j&amp;utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Peluva</a>: Comfortable, functional, stylish five-toe minimalist shoe to reawaken optimal foot function. Use code BRADPODCAST for 15% off!
<a href="https://jaspr.co/products/airscrubber?rfsn=8682396.a9fad4">Jaspr Air Scrubber:</a> Ultra high-performance air purifier - blows other air filters away! Save $200 on your unit with code BRAD.
<a href="http://getstride.com" data-saferedirecturl="https://www.google.com/url?q=http://getstride.com&amp;source=gmail&amp;ust=1744479083574000&amp;usg=AOvVaw2M5EotlxxWpksCKN7ZVyMD">Get Stride: </a>Advanced DNA, methylation profile, microbiome &amp; blood at-home testing. Hit your stride the right way, with cutting-edge technology and customized programming. Save 10% with the code BRAD.
<a href="https://bradventures.thinkific.com/collections?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Online educational courses:</a>&nbsp;Numerous great offerings for an immersive home-study educational experience
<a href="https://www.primalhealthcoach.com/brad/?utm_source=brad-kearns-news.beehiiv.com&amp;utm_medium=newsletter&amp;utm_campaign=brad-kearns-news-dismantling-the-modern-fitness-lie">Primal Fitness Expert Certification</a>: The most comprehensive online course on all aspects of traditional fitness programming and a total immersion fitness lifestyle. Save 25% on tuition with code BRAD!
#bradpodcast

Breather: Dark Chocolate

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