Jeff Warshaw, Radio Ink's Executive of the Year and CEO of Connoisseur Media is on a mission.  After his fireside chat with Fred Jacobs at Morning Show Boot Camp, Lynn Hoffman had to talk to him.

Jeff shares how, as a Wharton student, he built an AM radio station in Portage, Indiana from a construction permit. Along the way he dealt with a union that cut down his tower, a stolen tower section, and a police standoff. He talks about why optimism is required to buy radio stations today, and why saving radio matters for artists, advertisers, and the communities stations serve.

He also tells the story of a WEBE108 Christmas wish that came back to him unexpectedly, and how Chaz and AJ supported their community during Sandy Hook. He explains why he brought back fun, local names like Z93 and The Fridge after the Alpha Media deal. On the music side, Jeff names the Keane album that got him through his divorce, the first song he'd play if he programmed an hour tonight, and his three desert island albums.

Produced by Buzz Knight Media Productions. Part of the iHeart Podcast Network.