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Kyle Kinnett: Creating World-Class Experiences like The Players Tailgate

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Move The Ball®

This podcast is your go-to source for game-winning, high performance strategies on and off the field. Renowned branding consultant, business growth ex 
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In this episode, Kyle Kinnett, founder and CEO of Bullseye Event Group discusses the success of The Players Tailgate event, held annually during Super Bowl weekend, and the strategies behind building a top-tier sports hospitality brand. Kyle shares valuable insights on perseverance, playing the long game, cultivating meaningful relationships, and the importance of pushing boundaries in business. Packed with actionable tips for entrepreneurs, the conversation also delves into Kyle's personal habits, challenges faced, and the pivotal role of teamwork and effective networking.


Episode Highlights:

04:00 Success Habits and Productivity Tips

05:44 Pushing Boundaries and Staying Ahead

10:00 Journey to Bullseye Event Group

12:18 Building the Player's Tailgate

21:06 Partnerships and Player Involvement

22:09 Creating Unique Experiences

24:52 Sponsorships and Event Funding

28:52 Handling Unexpected Challenges


Kyle Kinnett is the Founder and CEO of Bullseye Event Group, LLC, that is focused on branding, public relations, strategic partnerships, event production and client management for entertainment, digital media, sports and corporate clients. Kyle has forged strong relationships across professional sports talent and brands, including in the NBA and NFL. Kyle's NFL brands include Indianapolis Colts VIP Tailgate, The New Orleans Saints VIP Tailgate, The Detroit Lions VIP Tailgate, Denver Broncos VIP Tailgate, Tampa Bay Buccaneers VIP Tailgate, Los Angeles Rams VIP Tailgate, Tennessee Titans VIP Tailgate, Cleveland Browns VIP Tailgate and The Players Tailgate at Super Bowl. The Players Tailgate ranks #1 in pregame Super Bowl experiences, is the #1 rated event at the Super Bowl, and is attended by 60+ NFL players. Kyle sets the industry trends and has positioned Bullseye to be known as the industry leader in sports hospitality. INC 5000 has recognized Bullseye Event Group as one of the fastest growing companies in America.


Learn more about Bullseye's events and The Players Tailgate here:





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Move The Ball®

This podcast is your go-to source for game-winning, high performance strategies on and off the field 
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