ADA is a digital analytics, data and advertising agency in which Axiata Digital has an 82% stake. 



We speak to its chief executive officer, Srinivas Gattamneni,  about the origins of the company,  business model, the ethics of data usage and advertising, as well as its opportunities in the Asian region.

ADA is a digital analytics, data and advertising agency in which Axiata Digital has an 82% stake. 

We speak to its chief executive officer, Srinivas Gattamneni,&nbsp;&nbsp;about the origins of the company,&nbsp; business model,&nbsp;the ethics of data usage and advertising, as well as its opportunities in the Asian region.

Sharper and stronger than a double espresso. The Morning Run stretches your mind and braces you for the business day. It's your fast track into work where you can hit the ground running. From 6am to 10am weekdays, the Morning Run brings you the biggest stories and must-listen-to interviews. Stay enlightened, make educated business and investment decisions.

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Malaysia to receive 1k antigen test kits from South korea
RM3bil in loans approved for 6,000 SMEs under govt's easy financing scheme
Police crack down on drug-based vape liquids sold online
UK surpasses Italy in Covid-19 death toll 
Disney profit plunges 91%

<ul>
<li>Malaysia to receive 1k antigen test kits from South korea</li>
<li>RM3bil in loans approved for 6,000 SMEs under govt's easy financing scheme</li>
<li>Police crack down on drug-based vape liquids sold online</li>
<li>UK surpasses Italy in Covid-19 death toll&nbsp;</li>
<li>Disney profit plunges 91%</li>
</ul>

Targeted Advertising - An Orwellian Concern?

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