Word of Mouth Marketing (WOMM) is an organic way of spreading information which utilizes components of viral marketing, though unlike viral marketing, it spreads by more natural channels. Evangeline Leong, Founder, Kobe Global Technologies shares how her company is connecting brands and influencers through the use of patented AI technology, and some of the strategic measures a brand or business can take to boost word-of-mouth marketing for businesses. 

Word of Mouth Marketing (WOMM) is an organic way of spreading information which utilizes components of viral marketing, though unlike viral marketing, it spreads by more natural channels.&nbsp;Evangeline Leong, Founder, Kobe Global Technologies&nbsp;shares how her company is connecting brands and influencers through the use of patented AI technology, and some of the strategic measures a brand or business can take to boost word-of-mouth marketing for businesses.&nbsp;

Get a head start to your work day with Ryan Huang, Emaad Akhtar and Audrey Siek from 6am to 9am. 

Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.

Get a head start to your work day with Ryan Huang, Emaad Akhtar and Audrey Siek from 6am to 9am. 
Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.

Breakfast with Ryan Huang, Emaad Akhtar and Audrey Siek

MONEY FM 89.3 is Singapore’s first and only Business and Personal Finance station. MONEY FM is a 24-hour English talk format station featuring local and international business and financial news. We provide you with financial market and currency updates and insights from analysts, economists, policy makers, industry experts and business owners.

In the lighter hours, listen to discussions on social issues and features on topics that include health, education, arts and music.

MONEY FM 89.3 is Singapore&rsquo;s first and only Business and Personal Finance station. MONEY FM is a 24-hour English talk format station featuring local and international business and financial news. We provide you with financial market and currency updates and insights from analysts, economists, policy makers, industry experts and business owners.
In the lighter hours, listen to discussions on social issues and features on topics that include health, education, arts and music.

MONEY FM 89.3 is Singapore’s first and only Business and Personal Finance station.

MONEY FM 89.3

Insightful discussions on the latest market events and the top companies to watch.

Get a head start on your workday with Ryan Huang, Emaad Akhtar and Audrey Siek from 6 am to 9 am. 

Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.

Get a head start on your workday with Ryan Huang, Emaad Akhtar and Audrey Siek from 6 am to 9 am. 
Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.

Breakfast with Ryan Huang, Emaad Akhtar and Audrey Siek (6am-9am)

Why It Matters: Word Of Mouth Marketing - How to get people to talk about your brand’

As the conflict surrounding Iran moves from rhetoric to a direct strike on Kharg Island, global energy markets are on a knife-edge. Oriano Lizza, Sales Trader at CMC Markets Singapore discusses whether the IEA’s record 400-million-barrel reserve release is enough to stop an oil spiral, how Chair Powell will navigate a fresh inflationary shock during this week’s FOMC meeting, and why China’s recent NPC "growth floor" is failing to spark a rotation back into mainland equities.

Produced/Presented: Ryan Huang

As the conflict surrounding Iran moves from rhetoric to a direct strike on Kharg Island, global energy markets are on a knife-edge. Oriano Lizza, Sales Trader at CMC Markets Singapore discusses whether the IEA&rsquo;s record 400-million-barrel reserve release is enough to stop an oil spiral, how Chair Powell will navigate a fresh inflationary shock during this week&rsquo;s FOMC meeting, and why China&rsquo;s recent NPC "growth floor" is failing to spark a rotation back into mainland equities.
Produced/Presented: Ryan Huang

Bigger Pic: Crude Shocks and Central Bank Cracks

In a world shaped by AI disruption, economic uncertainty and rapid workplace transformation, companies are being forced to rethink how they manage talent. Increasingly, the HR function is being seen not just as administrative support, but as a strategic driver of change.

Singapore’s tripartite partners are now encouraging stronger HR standards and wider adoption of professional certification. But will professionalising HR really make organisations more agile? 

Benjamin Boh, SNEF Council member, and Co-Chair of the Tripartite Workgroup on Human Capital Capability Development joins the Breakfast Show to unpack why stronger HR capabilities may matter for business resilience.

In a world shaped by AI disruption, economic uncertainty and rapid workplace transformation, companies are being forced to rethink how they manage talent. Increasingly, the HR function is being seen not just as administrative support, but as a strategic driver of change.
Singapore&rsquo;s tripartite partners are now encouraging stronger HR standards and wider adoption of professional certification. But will professionalising HR really make organisations more agile?&nbsp;
Benjamin Boh, SNEF Council member, and Co-Chair of the Tripartite Workgroup on Human Capital Capability Development joins the Breakfast Show to unpack why stronger HR capabilities may matter for business resilience.

Morning Shot: Is HR Singapore’s Next Competitive Advantage?

Annually, Singapore tops yet another global list for being the most expensive place in the world to own a car.

With COEs hitting new highs, a typical family car easily costs up to S$250,000 to maintain. We ask the big question: is a car here a luxury… or something families actually need? We break down the numbers, compare global habits, and debate whether policies should make it easier for families to own their first car. 

Presented by Audrey Siek, Ryan Huang & Emaad Akhtar

Produced by Audrey Siek

Edited by Trisha Yeong

Music credit: Pixabay & its talented community of contributors

Annually, Singapore tops yet another global list for being the most expensive place in the world to own a car.
With COEs hitting new highs, a typical family car easily costs up to S$250,000 to maintain. We ask the big question: is a car here a luxury&hellip; or something families actually need? We break down the numbers, compare global habits, and debate whether policies should make it easier for families to own their first car.&nbsp;
Presented by Audrey Siek, Ryan Huang &amp; Emaad Akhtar
Produced by Audrey Siek
Edited by Trisha Yeong
Music credit: Pixabay &amp; its talented community of contributors

Why It Matters: Word Of Mouth Marketing - How to get people to talk about your brand’

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